Inspired by last year’s hit, DEPT® Bamboo Beach, we’re introducing the DEPT® Penthouse. The best spot for private meetings, the best food, engaging discussions, and a meeting digital industry leaders—all in a laid-back, beachfront setting.

We’re welcoming all our clients and friends at the DEPT® Penthouse at Bd de la Croisette, our cozy beachfront apartment in the heart of Cannes! Nestled on Le Croisette beach and surrounded by the festival’s hustle and bustle, our spot offers a unique blend of business and relaxation.

The penthouse is more than just a meeting space; it’s the place to recharge, work in peace, or discuss the future of advertising—all just a 2-minute walk from Le Croisette Beach.

Whether you’re here to make new connections, gain insights, or simply unwind, the DEPT® Penthouse at Cannes is your go-to spot. Join us for breakfast, lunch, or happy hour—there’s something for everyone.

Event Details:

When: Tuesday, June 18, 2024, to Thursday, June 20, 2024
Where: Rue du Commandant André, 06400 Cannes, France

Space is limited, and while we wish we could host everyone, please register to schedule a meet with one of our Depsters in the form below! If you have any questions or want to know more about what’s planned, drop us a line at [email protected]. 

See you at the DEPT® Penthouse for an unforgettable Cannes experience!

If we had to give the DEPT® 2022 Impact Report a theme, it would be incremental progress.

We’ve had some stumbles and navigated some tricky obstacles over the course of the past year. Taken together, the long and short of it is that DEPT® isn’t where we wanted to be in our progress toward achieving our #goodcompany goals.

While we don’t shy away from acknowledging this in the 2022 Impact Report, in any case I’m proud that—even though our progress isn’t where we expected—we’ve still made progress.

Here’s a snapshot of what that looks like.

Our global agency continues to get even more global. DEPT® now spans 20+ (!) countries across the Americas, Europe, and Asia Pacific. As of the time of our 2021 Impact Report’s release, more than 3,000 people counted themselves as Depsters. Now, we’ve surpassed 4,000!

Depsters are happier than ever. Overall employee happiness increased from 8.4 to 8.5 (on a 10-point scale) over the past year. We’re especially proud of this incremental progress given our rapid growth, because—with 4,000+ employees—there are also more Depsters than ever.

As an industry, tech is still male-dominated. But, at DEPT®, that’s changing.  The percentage of women at DEPT® increased from 46% to 49.8% over the course of the year. Additionally, the percentage of women managers and the percentage of women in leadership both increased, from 42% to 46% and 34% to 35%, respectively.

We completed a ton of awesome projects—and saw our hard work pay off. Depsters completed 6,203 projects in 2022 and overall client satisfaction increased from 8.1 to 8.3 on our 10-point scale. Our reputation for outstanding work even earned DEPT® some extra-special recognition: we were named Agency of the Year at the Lovie Awards and Agency Network of the Year at the Webby Awards!

We gave back more than ever. We’re absolutely stoked to share that, this past year, we gave back 0.96% of DEPT®’s revenue through charitable donations and pro bono work. While we’re still just a hair shy of our 1% for Good Commitment, we’re happy to celebrate a 0.29% increase from 2021.

Our carbon footprint needs some work, but we’re taking baby steps. DEPT®’s carbon fooprint increased from 10,435 t/CO2 to 11,113 t/CO2. Obviously, we have plenty of work to do to meet the reduction goals we’ve set with our climate partners. At the same time, we’re hopeful that we’re heading in the right direction: our emissions per full-time employee decreased from 4.83 to 3.25 t/CO2.

Be sure to check out our full report for the full details on each of these statistics, plus DEPT®’s strategies for approaching each of our Sustainable Development Goals.

Sustainability is no longer a buzzword, but a critical business strategy for 2023 and beyond. 

Globally, 95% of consumers consider a product’s sustainability to be important and 88% shared their intentional support for a brand that supports social or environmental initiatives.

But as climate change becomes increasingly dire, brands—together with the larger world—have also become aware of the environmental costs of technology and digital marketing. As much as 32% of an individual’s carbon footprint comes from advertising. And with $500 billion spent by marketers on advertising every year, you can understand how significant the industry’s impact on climate change is.

With that in mind, as both a digital agency and a certified B Corporation, we’d like to share some strategies for green-ifying your digital business and marketing efforts.

Tech is changing in more ways than one. Not only are innovations like Web3 emerging, so are ways of improving tech’s sustainability. 

When it comes to cloud environments and cloud-based architecture solutions, providers like Microsoft offer options that can vastly reduce your carbon footprint. Compared to old-school on-premises data centres, Microsoft Azure is as much as 98% more carbon efficient. 

Within the past several years, other cloud providers have also taken steps to increase their efficiency and reduce their environmental impact. To get a feel for how effective (or ineffective) these providers have become, it helps to use a metric called “power usage effectiveness,” or “PUE.” 

PUE is expressed as a ratio, with efficiency increasing as the quotient decreases toward a value of 1.0. The average PUE for an on-prem data centre is 1.70, by contrast, Microsoft Azure has a PUE of 1.18.

Given these recent developments in sustainability, we’re now helping clients re-assess their architecture and build a solution that keeps sustainability top of mind. 

By using a cloud environment based in Microsoft Azure, AWS, and/or Google Cloud, you’re not only able to build a greener architecture, but you can also automate key processes to eliminate overconsumption of cloud resources and better your system’s PUE. 

Thinking about sustainability can feel overwhelming at times. Let’s face it: every day the work we do in our industry inevitably puts more carbon into our atmosphere. 

That said, by encouraging folks within your team and at your company to start thinking about carbon more often, you’ll find that many small-scale changes add up. 

For instance, the video and content production team at DEPT® has started encouraging clients to donate £250 per shoot to offset the carbon emissions associated with the project. 

Although the team isn’t able to measure the exact emissions associated with a given shoot, their mission to do good has made a difference. In total, they’ve helped raise nearly £12,000 for the Woodland Trust, a British reforestation project that plants native trees throughout the country.

By learning to think about your emissions output, you and your team will start to learn how to weigh your options and make choices or create new practices that help the planet.

DEPT® helps organisations measure and reduce their footprint by becoming Salesforce Net Zero Cloud Partner

With Salesforce Net Zero Cloud, organisations can track, analyse and report on Environmental, Social and Governance (ESG) initiatives, including measuring and reducing carbon emissions. This emission tracking platform enables companies to pinpoint necessary improvements, such as installing renewable energy across their sites, optimising efficiency in their supply chain, or reducing the amount of carbon-heavy travel.

DEPT® is a certified climate neutral company and was the first global agency to achieve B Corporation certification in 2021, so is well versed in the complexities and challenges of ESG reporting, and has in-depth experience of building sophisticated ESG tracking and data management tools. 

“Having been through the process ourselves, we’re aware of how tricky it can be to accurately track, report, and optimise environmental impact data,” said Dimi Albers, CEO of DEPT®. “Without a doubt, Salesforce Net Zero Cloud makes it so much easier for organisations to take practical steps in reducing their climate impact; a goal which all companies should set as a priority. We’re aiming for 15% of DEPT®’s revenue to come from projects that help clients make a positive impact, and being a Salesforce Net Zero Cloud partner will support us with that ambition.” 

“Salesforce’s Net Zero Cloud is helping organisations of all sizes and across industries accelerate their net zero journeys,” said Jack-Olivier Parisot, Area Vice President at Salesforce. “We are thrilled to have DEPT® as a partner to support businesses in reducing emissions at scale and supporting their climate commitments with Net Zero Cloud.”

Founded in Amsterdam in 2015, DEPT® has quickly grown across the globe, from 150 people in The Netherlands to more than 4,000 people across five continents. It has a 250+ person Salesforce team, specialising in Salesforce’s multi-cloud solutions across Europe and the Americas. The Certified B Corporation is known for delivering pioneering work and impact projects for brands including Patagonia, The World Health Organization, Philips and eBay, and became the most awarded agency at the 2022 Webby Awards and Lovie Awards.

Salesforce Net Zero cloud is an easy-to-use solution within the Salesforce ecosystem. It brings together comprehensive emissions data that allows you to understand the impact of your tech stack, travel, energy consumption, and suppliers. The system comes with predefined emission factors for calculating both carbon and necessary offsets, all according to industry standards. 

This is an ideal solution for any organization committed to measuring, offsetting, and reducing its carbon footprint. With Salesforce Net Zero Cloud, you will be able to:

• Consolidate enterprise ESG management
• Efficiently Manage Sustainability Data
• Automate Supplier Emissions Tracking
• Track progress to net zero in one place and ensure
• Receive actionable insights
• Integrate data into one fast, scalable platform

As a Climate Neutral Certified company, we have taken the next step in our impact journey by helping our clients accelerate their sustainability ambitions through the power of the Salesforce Net Zero Cloud platform.  

DEPT® provides data and technology-focused consulting services, implementing and supporting the Net Zero Cloud platform so you can manage all environmental, social, and governance impact data in one place.

We help you track, measure and monitor your scope 1, 2, and 3 emissions data. We then help you build easy-to-use dashboards so you can continuously reduce and offset your carbon footprint.

We are on a mission to dedicate 15% or more of our time to impactful and meaningful work. Helping organizations reduce their carbon footprint aligns with our ethos of doing good for the planet.  

• Data collection & integration: The discovery, collection, and structuring of emissions data and the loading of data through automation / API-based processes.
• Measurement & goal settings: Map the impact data to different scopes, locations, and value streams. Measure Scope 1,2 3 footprints, set science-based targets, and create emission reduction goals. 
• Reporting & dashboards: Enable compliant climate disclosure & ESG reporting. Visualise sustainability data in easy-to-manage dashboards to gain actionable insights on your carbon footprint across your business (and other ESG initiatives).
• Act & reduce: Enable acting on your climate impact & ESG goals using validated data to initiate emission reduction plans. Create future what-if scenario models and effectively steer on KPIs and sustainability performance.
• Brand communications: Integrate your sustainability and ESG impact initiatives into your brand identity, (visual) storytelling, digital products and services, recruitment communications, and internal communications.

We are a front-running partner on new Salesforce technology

Net Zero Cloud
Sustainability and reducing carbon footprint are important topics on the agenda of many organizations in 2023 and beyond. We can help reduce your carbon emissions and get to Net Zero quicker with net Zero Cloud.

Order Management (OMS)
We were one of the first in EMEA to implement Salesforce OMS and have gained extensive experience with further development of the product ever since

Personalization & CDP
Personalisation and Customer Data platforms are the next step for brands to truly understand their customers and tailor their offerings to them.

Composable commerce
We are a launch partner for the Composable Storefront Solution of Salesforce in EMEA and US. (We already have implementation experience).