The evolution: performance to growth marketing
The traditional marketing funnel is collapsing. Are you prepared?
For years, marketers have relied mainly on performance marketing tactics to expand their customer base, grow market share, and increase revenue. But brands that take this approach are setting limits and capping their potential.
At DEPT®, we don’t believe in limits and neither do our clients. That’s why we came up with a better way, which we like to call “growth marketing.”
Our white paper discusses this new marketing approach more in-depth, including:
– What performance marketing and growth marketing actually mean and the differences between the two.
– The evolution of the traditional marketing funnel and why brands need to respond.
– How marketers can create measurable, sustainable, and limitless growth by considering the entire customer journey and infusing strategy, analytics, creative, and technology into every step.
Simply fill out the download form to get your copy.
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