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DEPT® unites its teams under one brand

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Marjan Straathof
Marjan Straathof
Global Head of Marketing
3 min read
11 April 2022

Global digital agency DEPT® has today unified its brand across all of its teams. Co-branding in Europe are world-renowned design agency Studio Dumbar, factor-a the agency for Amazon vendors and sellers, marketing technology agency Byte, and creative automation agency Feed. In the Americas, tech agencies Rocket Insights and Devetry will fully rebrand, and experience design agency BASIC®, and data science and engineering agency Raybeam will co-brand.

The agency has always operated globally as one, integrated agency under a single P&L, and has now reached a point where over 60% of its revenue comes from clients that work with multiple DEPT® teams. “We are a global team of digital experts, all focused on pioneering technology and marketing,” says Dimi Albers, CEO at DEPT®. “We already have a strong shared culture, and further integration of teams is enabling us to deliver a full service across the entire digital customer journey to help clients stay ahead.”

As well as continuing to service existing clients, the newly branded agencies will work even closer with the full DEPT® team based in 30+ countries across five continents. In 2021, the agency generated $325m in revenue for clients including Google, KFC, Philips, Audi, Twitch, Patagonia, eBay and many more.

“It’s important for all of us to share with our clients and partners that we are part of a global team with extensive expertise outside our own,” said Liza Enebeis, creative director at STUDIO DUMBAR/DEPT®️. “Co-branding is not just a label, but a symbol of a shared mentality and drive of truly working together to achieve the best.”

DEPT® Blog Image 1

DEPT® was founded in 2015 in Europe as a new model agency, born in digital. Today it is one of the fastest-growing digital services companies in the world, with 2,500+ specialists pioneering tech and marketing to help brands stay ahead. In the last year, the agency has grown by 50%, been joined by six new agencies, launched in APAC, was the most awarded independent agency at both the Webby and Lovie awards, and became a Certified B Corporation.

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Global Head of Marketing

Marjan Straathof

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