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DEPT® expands Nordic presence with acquisition of Sorthvid

Marjan Straathof
Marjan Straathof
Global SVP of Marketing
3 min read
1 April 2021

Copenhagen-based strategic design agency Sorthvid has joined DEPT®, Europe’s leading digital agency. Best-known for its work for Danish and global e-commerce clients – such as Pandora, Royal Copenhagen, Copenhagen Airports, BoConcept and Magasin – the Sorthvid team joins forces with DEPT® Copenhagen. This new 100-strong team of digital experts will move to a new shared location this year.

“We have been collaborating with DEPT® for years now, and ever since we shared our first client, we have had a strong feeling of shared values and quality awareness in our work,” explains Sorthvid founder Peter Risborg. “The needs of our clients are becoming increasingly more complex. Joining DEPT®, and being able to offer a much wider range of services like data, media and Amazon marketing, is a perfect answer to this.”

DEPT® acquires 100% of the shares in Sorthvid. In return, owners Peter Risborg and Jonas Roland Therkildsen take a stake in DEPT® and maintain key roles within management.

Founded in Amsterdam in 2015, Dept is today represented in 13 countries and employs over 1,500 people – and it continues to grow. With a purely digital DNA, DEPT® brings together creativity, technology and data experts in integrated teams for clients like JYSK, Ganni, Mizuno, Rituals and KLM.

Dimi Albers, CEO Dept: “As DEPT®, we set ground in Denmark in 2018 with high-quality digital marketing services. For us, adding design and tech experts to the mix strengthens both our digital competences and geographic opportunities. Sorthvid is a leading Danish agency when it comes to digital design and UX. Uniting forces with our data and digital marketing experts brings our Danish service portfolio to the next level.”

Lasse Rasmussen, Managing Director Digital Marketing: “We’ve been working together with the Sorthvid team for a while now and recognize the quality and value they bring to our shared projects. Peter and Jonas have built a team of great UX and tech experts that bring the energy and entrepreneurship we are looking for on a local level. The next step is working together in truly integrated teams – we can’t wait!”

About Sorthvid

Sorthvid is a Strategic Design Agency located in Copenhagen, Denmark, specialising in strategy, user experience design and development for complex digital solutions such as global e-commerce platforms, applications and large information sites. Sorthvid currently employs around 30 senior-level digital thinkers and doers.

About DEPT®

Hi, we are DEPT® – an international digital agency with over 1,500 experienced thinkers and makers in 13 countries across Europe and the Americas. One agency uniting creativity, technology, and data. Helping our clients reinvent and accelerate their digital reality by creating experiences that people want and businesses need.

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Global SVP of Marketing

Marjan Straathof