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Read moreDEPT® is celebrating winning 65 awards at the 2023 Lovie Awards and being named Agency of the Year for the third time. With 12 Gold, 13 Silver, 10 Bronze and 30 People’s Lovie awards with clients including Bang & Olufsen, eBay, Just Eat Takeaway, Lapierre and Virgin Galactic, DEPT® has set a new record for the most wins in Lovie Awards history.
Setting the standard
Competing against 1,200 entries from 30 countries, our work has been selected as the best in its category, reinforcing our position as a leading agency that’s setting the standard for tech and marketing. Our range of winning projects reflect our innovative approach to utilizing AI and immersive experiences to deliver real business value for our clients.
Big winners include the stunning custom 3D avatars created for Bang & Olufsen’s ‘See Yourself in Sound’ experience by Hello Monday/DEPT®, the AI-fuelled immersive experience, Prepare to Pioneer, by DOGSTUDIO/DEPT®, the pre-loved fashion campaign for eBay x Love Island, and the beautiful site created for sustainable fashion brand Evrnu.
“We’re committed to pioneering tech and marketing to help our clients stay ahead, and seeing these incredible projects achieve recognition from both the Lovie judges and the general public is both humbling and reassuring that we’re delivering on our promise,” said Dimi Albers, Global CEO at DEPT®. “We’re super proud of our teams who are so dedicated to their craft and, of course, to our clients who trust us to deliver for them. Thanks to the Lovie judges and to every person who voted for us; it really means a lot.”
The winners
Bang & Olufsen: See yourself in sound
Hello Monday/DEPT®
1 x Gold, 2 x Silver, 2 x Bronze, 4 x People’s Lovie
For high-end consumer electronics brand, Bang & Olufsen, Hello Monday/DEPT® created a web app that gives every user a uniquely sensory experience. ‘See Yourself in Sound’ is designed to generate a vibrant, one-of-a-kind avatar for every visitor, crafted in real-time by analyzing your Spotify sound profile and aligning your overall mood and energy levels to all the aspects of a 3D character. After your 3D character is generated, it can be shared with the world via link or a video that’s created just for you.
eBay x Love Island: Coupling up with pre-loved fashion
1 x Gold, 3 x Bronze, 3 x People’s Lovie
eBay, the global online marketplace, is a pioneer of thoughtful commerce. It strives to encourage shopping choices that are better for people, their pockets, and the planet. Within its fashion category, one of eBay’s core objectives is to inspire consumers to swap fast fashion for pre-loved. And what better way to spark a movement towards a more conscious way of shopping than by partnering with Love Island; breaking up the show’s long standing relationship with fast fashion brands. DEPT® expertly promoted the partnership, generating 217 million impressions across social channels, 1,400% more searches for ‘pre-loved fashion’ on its site and a 24% increase in new circular businesses joining the marketplace compared to series 8.
Evrnu: Combining passion, art and science into a new identity and branding
2 x Gold, 2 x People’s Lovie
With a mission to reduce the garment industry’s environmental impact, textile innovations company Evrnu® needed a brand image that reflected its ambitions. After its first product, Nucycl®, was named one of the best inventions of 2022 by Time magazine, the company turned to DEPT® to carve out a defined brand strategy and identity for the organization and its technology.
Prepare to Pioneer: An AI-fuelled experience to unlock personalized content
DOGSTUDIO/DEPT®
3 x Gold, 3 x People’s Lovie
‘Prepare to Pioneer’ is an AI-fueled wayfinder experience created by DOGSTUDIO/DEPT®, which encourages users to discover their Pioneering profile. Through a take on the well-known mechanics of fortune-telling, it takes users on a journey that offers a very unique twist on the traditional process of content curation, combining it with an innovative storytelling experience. Try it for yourself.
Star Atlas: Experience a virtual gaming metaverse
Hello Monday/DEPT®
2 x Gold, 2 x People’s Lovie
Star Atlas is an AAA space exploration strategy game and blockchain-driven virtual metaverse. The brand is set to revolutionize the future of gaming, entertainment and beyond. Hello Monday/DEPT® partnered with their team to create an immersive digital experience that created excitement around the game’s launch.
Philips: It’s time to get real about body hair and One of a Kind
3 x Silver, 3 x People’s Lovie
Philips had a simple goal: to empower women all around the world, making them feel seen, heard, and proud of their bodies. So we assembled an all female team to tackle its latest campaign. We unleashed a social-native format that returned the power to those who truly understand the subject at hand: real customers. And for the launch of its OneBlade, we launched the “One of a Kind” campaign – referring both to the unique aspect of the OneBlade and the too-good-to-be-true, unbelievable experiences people have with the product.
Fritz Hansen: Curated content that connects inspiration and information
1 x Gold, 1 x People’s Lovie
Fritz Hansen is synonymous with Danish design and proud craftsmanship. They turned to DEPT® to create a modern digital platform that was inspiring, aesthetic and intuitive – just like Fritz Hansen’s design classics.
Give a Hand: Using tech for good
Hello Monday/DEPT®
1 x Gold, 1 x Silver, 2 x People’s Lovie
Following on from Hello Monday/DEPT®’s multi-award winning pioneering approach to teaching the sign language alphabet, Fingerspelling, they launched GiveAHand.ai – the world’s largest open-source image library of hands fully tagged with data to help build better hand models.
Demo Festival: The largest motion design festival in the world
STUDIO DUMBAR/DEPT®
1 x Gold, 1 x Silver, 1 x People’s Lovie
Founded by STUDIO DUMBAR/DEPT®, the Design in Motion Festival (DEMO) is the world’s largest open air exhibition.The festival took over 5,000+ digital screens across the Netherlands to showcase the best motion design work from across the world. After receiving over 5,300 submissions, this unique, public exhibition of creative work featured 815 moving artworks by designers from 54 countries.
Van Gogh Museum: Reshaping the way researchers engage with art
2 x Silver
Vincent van Gogh is a true luminary of Dutch artistry. And when it comes to showcasing why he is one of the Dutch masters of painting, no museum surpasses the Van Gogh Museum in Amsterdam.
We created The Van Gogh Collection Catalogue to become an unprecedented digital experience for researchers and art lovers.
Lapierre: Launch campaign for Lapierre’s latest eZesty eMTB
1 x Silver, 2 x Bronze, 3 x People’s Lovie
When Lapierre launched a new version of their eZesty electric mountain bike (eMTB), as Lapierre’s lead comms agency, DEPT® were tasked to develop and produce a launch campaign for the eZesty. We partnered with creative mixed media craftspeople, Mana, from Paris to create a striking campaign movie.
Trainline: A rallying cry to use railways
1 x Silver, 1 x Bronze, 2 x People’s Lovie
Trainline is Europe’s leading train and coach app. With a purpose for helping people make more environmentally friendly travel choices, the brand enlisted DEPT® to spread the word of its ‘I came by train’ campaign across paid social channels, inspiring people to help fight climate change and lower their carbon footprint by opting to travel by trains over cars and planes.
Virgin Galactic: Bringing users closer to space with a new immersive website
DOGSTUDIO/DEPT®
1 x Bronze, 1 x People’s Lovie
On a mission to accelerate the future of transportation and define the next generation of space travel, Virgin Galactic launched its new commercial spaceflight website to connect all those who are curious about space travel. The brand partnered with DOGSTUDIO/DEPT® to redesign their website which reflects the company’s vision & desire to create a community for future astronauts.
Just Eat Takeaway x Katy Perry
1 x Silver, 1 x People’s Lovie
By enlisting pop sensation Katy Perry as the new face of Just Eat Takeaway’s 2022 campaign, it aimed to spread joy across 17 markets in 21 different languages. DEPT® was appointed as the lead digital agency to extend its iconic TV commercial into online and social channels, helping to cement ‘Did somebody say…’ as a ubiquitous slogan around the world.
The Embassies: Where life never gets old
Hello Monday/DEPT®
1 x Silver, 1 x People’s Lovie
Founded in Switzerland and globally at home, The Embassies is a global service living concept for lifestyle driven grown-ups, that radically changes the narrative on aging presenting a new way to grow old. A place to live and thrive. Hello Monday/DEPT® helped them to map out the end-to-end customer experience and designed a range of digital assets.
Meebits: A pixel-packed experience
DOGSTUDIO/DEPT®
1 x Bronze, 1 x People’s Lovie
When it comes to NFT collections, few have as large, active, and engaged of a community as Yuga Labs’ Meebits. With 20,000 unique characters, each with a rigged 3D model and full IP rights for holders, Meebits owners worldwide have created an eclectic, inclusive, and utterly creative digital culture. DOGSTUDIO/DEPT® created an official home for the Meebits collection, where they would roll out special content, activities and surprises that are as fun and creative as the community itself.
Thank you to everyone who voted for us and kudos to our amazing teams and clients for these incredible achievements.
Questions?
Global SVP of Marketing
Marjan Straathof
After celebrating Network of the Year at the 2023 Webby Awards, DEPT® is honoured to now share our record 35 nominations for the 2023 Lovie Awards for our work with brands including eBay, Philips, Bang & Olufsen, Lapierre, and Virgin Galactic.
35 finalists
Competing against 1,200 entries from 30 countries, as a Finalist our work has been selected as among the best in its category and is in the top 20% of all work entered. Each of our nominated projects is eligible to win two awards: a Gold, Silver or Bronze Lovie Award, as chosen by the Academy in each category, and a People’s Lovie Award.
Our nominations this year span Marketing, Advertising & PR, Websites, Social, Film & Video, Apps, Platforms & Software, Web3 & XR, and Beyond. Shortlisted projects by DEPT®, Studio Dumbar/DEPT®, Dogstudio/DEPT®, and Hello Monday/DEPT® range from the stunning custom 3D avatars created for Bang & Olufsen’s ‘See Yourself in Sound’ experience, to empowering women in Philips’ “It’s time to get real about body hair” campaign, the immersive experience of the Star Atlas website, to the huge success of the eBay and Love Island pre-loved fashion campaign.
Huge congratulations to all of our nominated clients: American Society for Deaf Children; Bang & Olufsen; eBay; Evrnu; Fritz Hansen; Just Eat Takeaway; Lapierre; Meebits; Philips; Star Atlas; The Embassies; Trainline; Van Gogh Museum, and Virgin Galactic.
Vote for us
Voting polls are now open to the public until Thursday 12th October, and winners will be announced later in the month.
Please cast your votes for your favourite finalists via the links below:
Bang & Olufsen
eBay x Love Island
Lapierre
Philips
Just Eat Takeaway x Katy Perry
Van Gogh Museum
Fritz Hansen
Evrnu
Trainline
Give A Hand – American Society of Deaf Children
Star Atlas
Virgin Galactic
The Embassies
Meebits
Demo Festival
Prepare to Pioneer
In addition to the 35 finalist award nominations, DEPT® was also acknowledged in the official shortlist for seven categories with our clients Just Eat Takeaway, Meetbits, Betty Nansen, D&AD, American Society for Deaf Children(Give a Hand), Bang & Olufsen, and the Van Gogh Museum.
Kudos to our talented teams and awesome clients for this incredible achievement, and thank you for voting!
Insights
Questions?
VP of Marketing, EMEA
Mellissa Flowerdew-Clarke
After celebrating Network of the Year at the 2023 Webby Awards, DEPT® is honored to now share our record 35 nominations for the 2023 Lovie Awards for our work with brands including eBay, Philips, Bang & Olufsen, Lapierre, and Virgin Galactic.
35 finalists
Competing against 1,200 entries from 30 countries, as a Finalist our work has been selected as among the best in its category and is in the top 20% of all work entered. Each of our nominated projects is eligible to win two awards: a Gold, Silver or Bronze Lovie Award, as chosen by the Academy in each category, and a People’s Lovie Award.
Our nominations this year span Marketing, Advertising & PR, Websites, Social, Film & Video, Apps, Platforms & Software, Web3 & XR, and Beyond. Shortlisted projects by DEPT®, Studio Dumbar/DEPT®, Dogstudio/DEPT®, and Hello Monday/DEPT® range from the stunning custom 3D avatars created for Bang & Olufsen’s ‘See Yourself in Sound’ experience, to empowering women in Philips’ “It’s time to get real about body hair” campaign, the immersive experience of the Star Atlas website, to the huge success of the eBay and Love Island pre-loved fashion campaign.
Huge congratulations to all of our nominated clients: American Society for Deaf Children; Bang & Olufsen; eBay; Evrnu; Fritz Hansen; Just Eat Takeaway; Lapierre; Meebits; Philips; Star Atlas; The Embassies; Trainline; Van Gogh Museum, and Virgin Galactic.
Vote for us
Voting polls are now open to the public until Thursday 12th October, and winners will be announced later in the month.
Please cast your votes for your favorite finalists via the links below:
Bang & Olufsen
eBay x Love Island
Lapierre
Philips
Just Eat Takeaway x Katy Perry
Van Gogh Museum
Fritz Hansen
Evrnu
Trainline
Give A Hand – American Society of Deaf Children
Star Atlas
Virgin Galactic
The Embassies
Meebits
Demo Festival
Prepare to Pioneer
In addition to the 35 finalist award nominations, DEPT® was also acknowledged in the official shortlist for seven categories with our clients Just Eat Takeaway, Meebits, Betty Nansen, D&AD, American Society for Deaf Children(Give a Hand), Bang & Olufsen, and the Van Gogh Museum.
Kudos to our talented teams and awesome clients for this incredible achievement, and thank you for voting!
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Global SVP of Marketing
Marjan Straathof
Shortly after being named Agency Network of the Year by the Webby Awards, DEPT® is the Agency of the Year at the Lovie Awards for the second time, winning a record of 43 awards with clients including Amazon Prime, HAPE, Philips, and H&M.
Now in its thirteenth year, the Lovies honour the best of the European Internet across Websites, Apps, Mobile Sites & Podcasts, Social, Internet Video and Online Advertising. One of the world’s fastest growing agencies, DEPT® picked up 7 gold, 9 silver and 6 bronze awards. The projects were also popular with the public, securing an additional 21 People’s Lovie Awards. With a total of 43 awards, DEPT® is the most awarded agency in The Lovie Awards’ history.
“To be named both Agency of the Year at the Lovies and Network of the Year at the Webby’s in the same year is just mind-blowing,” said Dimi Albers, CEO, DEPT®. “We always try to do what hasn’t been done before to help our clients stay ahead, and the winning projects this year really showcase our pioneering work across Web3, commerce and tech. We’re super-proud of all the Depsters who get these amazing projects off the ground, and we thank our awesome clients who give us the opportunities to do what we do best.”
The award-winning projects
The unique Web3 experience the team created for fashion brand H&Mbeyond which turned their showroom into an immersive, virtual experience, won two Bronze Lovies and two People’s Lovie Winner in the Web3, NFTs & Metaverse categories for Best Brand Integration / Brand Strategy and Business, Fashion & Retail. HYPEWEAR by ABOUT YOU, the first online shop for digital NFT fashion, won the Silver Lovie and People’s Lovie Winner in Web3, NFTs & Metaverse: Commerce, Finance & Governance, and a Bronze Lovie and People’s Lovie Winner in Web3, NFTs & Metaverse: Best Innovation or Use of Technology.
The magical, branded immersive experience that digitally F-Cut, the customisation tool created for sustainable accessories brand FREITAG that enables customers to design their own bags from recycled truck tarpaulins, won a Gold Lovie and People’s Lovie Winner in Websites: Best Design – Aesthetic, and a Silver Lovie and People’s Lovie Winner in Websites: Retail & Shopping. The website and app that takes visitors on a personalised tour of the Mauritshuis art museum won a Bronze Lovie and People’s Lovie Winner in Websites: Art. The magical, branded immersive experience that digitally brings de Bijenkorf’s wonderful shopping experience to life, won the Gold Lovie and People’s Lovie Winner in Apps, Mobile & Voice: Best Visual Design for both DOGSTUDIO/DEPT® and DEPT®.
The “Made for everybody and every body” campaign created for Philips that promotes male body positivity won the Gold Lovie and People’s Lovie Winner in Social: Diversity, Equity & Inclusion. The humorous, festive campaign,“Felix & The Perfect Gift” created for bol.com won the Silver Lovie and People’s Lovie Winner in Advertising: Video Advertising Long Form. The campaign to promote bol.com’s ‘Big Toy-App’, which entertained children in an adventure to help Sinterklaas solve “The Mystery of the Missing Toys” and resulted in over 6.3 million interactive games played, won a Silver Lovie and People’s Lovie Winner in Apps, Mobile & Voice: Integrated Mobile Experience.
The innovative experience DEPT® created for Amazon Prime for the launch of Without Remorse, which saw Twitch streamers taking part in a live, real life gaming experience, took home seven awards: the Gold Lovie and People’s Lovie Winner in Video: Best Narrative Experience; Silver in Advertising: Best PR Campaign; Silver and People’s Lovie Winner in Video: Live Experiences, and Bronze and People’s Lovie Winner in Video: Best Audience Integration.
DOGSTUDIO/DEPT® had a hat-trick of winners, with its stunning immersive experience for the Tomorrowland festival winning the Gold Lovie and People’s Lovie Winner in Websites: Best User Experience, and the Gold Lovie and People’s Lovie Winner in Web3, NFTs & Metaverse: Conference, Festival or Party. For HAPE, the creation of walking, 3D, NFT HAPES won the Gold Lovie and People’s Lovie Winner in Websites: Best Use of Animation & Motion Graphics, and the Silver Lovie and People’s Lovie Winner in Web3, NFTs & Metaverse: Entertainment, Gaming & Sport. And the digital version of the biggest event in the world, Virtual Expo Dubai, won a Silver Lovie and People’s Lovie Winner in Web3, NFTs & Metaverse: Art, Culture, Music & Film.
Hello Monday (part of DEPT®), won the Silver Lovie and People’s Lovie Winner in Websites: Schools & Education for the truly innovative and engaging state-of-the-art digital exhibition experience it created for the Bartlett School of Architecture Summer Show.
Finally, DEPT®’s very own Meta Festival – the first 24hr event in the Metaverse – which featured 109 speakers, was broadcast across three timezones, and attracted 12,000 registrations from 109 countries, won the Bronze Lovie and People’s Lovie Winner in Web3, NFTs & Metaverse: Best Community.
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Global SVP of Marketing
Marjan Straathof
It’s a record year for DEPT® at the 2022 Lovie Awards, with 22 award nominations and 11 shortlisted projects. Named Agency of the Year at the Lovies in 2020 and Global Network of the Year at the 2022 Webby awards, DEPT®, Dogstudio (part of DEPT®), and Hello Monday (part of DEPT®) are celebrating a bumper year of Lovie recognition.
From the virtual world we created for H&Mbeyond., the magical digital experience we crafted for Bijenkorf, the inclusive campaign for Philips, and the live video experience for Amazon Prime, this year’s nominations span websites, Web3, advertising and apps. Nominated clients include HAPE, Philips, Freitag, H&M, HYPEWEAR by About You, Bol.com, Amazon Prime, Tomorrowland, Virtual Expo Dubai, Bijenkorf, Mauritshuis, the Bartlett School of Architecture, and our very own Meta Festival.
In addition to the award nominations, DEPT® was also acknowledged in the official shortlist for ten categories with our clients Jaeger-Lecoultre, Tomorrowland, Virtual Expo Dubai, Hyperwear by About You, Bijenkorf, Bol.com, Mauritshuis and Freitag.
Vote for your favourite DEPT® entry!
Voting is now open till October 6 and winners will be announced later in the month.
- Amazon Without Remorse, DEPT®: Advertising in Best PR Campaign; Video in Live Experiences; Video in Best Narrative Experience; Video in Best Audience Integration
- H&M – A unique Web3 experience for H&Mbeyond.: Web3, NFTs & Metaverse in Business, Fashion & Retail; Web3, NFTs & Metaverse in Best Brand Integration / Brand Strategy
- HYPEWEAR by ABOUT YOU – the first online shop for digital fashion: Web3, NFTs & Metaverse in Commerce, Finance & Governance; Web3, NFTs & Metaverse in Best Innovation or Use of Technology
- HAPE PRIME, Dogstudio (part of DEPT®): Websites in Best Use of Animation & Motion Graphics; Web3, NFTs & Metaverse in Entertainment, Gaming & Sport
- Philips: Made for everybody and every body: Social in Diversity, Equity & Inclusion
- Tomorrowland, Dogstudio (part of DEPT®): Websites in Best User Experience; Web3, NFTs & Metaverse in Conference, Festival or Party
- FREITAG F-Cut: Websites in Best Design – Aesthetic; Websites in Retail & Shopping.
- Meta Festival 2022: Web3, NFTs & Metaverse in Best Community
- Virtual Expo Dubai, Dogstudio (part of DEPT®): Web3, NFTs & Metaverse in Art, Culture, Music & Film
- Bol.com – Felix & The Perfect Gift: Advertising in Video Advertising Long Form, Mystery Box – Apps, Mobile & Voice in Integrated Mobile Experience
- Bijenkorf (Amaze & Admire): Apps, Mobile & Voice in Best Visual Design
- Mauritshuis (Site + Audiotour): Websites in Art
- Bartlett School of Architecture Summer Show, Hello Monday (part of DEPT®): Websites in Schools & Education
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DEPT® kan fejre et rekord godt år ved Lovie Awards med hele 10 jury priser og 10 ‘people’s awards’.
På tolvte år i træk hædrer The Lovies det bedste inden for europæisk internet på tværs af websites, apps, mobile sites & podcasts, sociale medier, online-video og -annoncering. Et af verdens hurtigst voksende bureauer, DEPT® vandt én guld-, fire sølv- og fem bronzepriser. Casene var også populære blandt offentligheden og sikrede DEPT® ti People’s Lovie Awards.
“Tyve priser er en utrolig præstation” fortæller Dimi Albers, CEO hos DEPT®. “DEPT® har over 2.000 dygtige, passionerede mennesker på tværs af 15 lande, som hver dag skubber grænserne for digital innovation og kreativitet for vores kunder. Det er virkelig stort både at vinde anerkendelse fra juryen og blandt offentligheden. Vi ønsker at skabe resultater, som vores kunder kan være stolte af , og vi takker dem for at give os mulighederne for at gøre det, vi er bedst til.”
Med 1,2 milliarder videovisninger på kun seks dage og 488.000 videoer, vandt vores ‘AySauce’ TikTok-videokampagne og hashtag-udfordring for ASOS hele to People’s Awards og vandt sølv i Best Social Video Series og bronze i Social: Promotions & Contests.
Den virtuelle oplevelse, vi skabte til Eurovision Song Contest, som bragte værtsbyen til live i en 3D-verden, vandt sølv i både Video: Best Audience Integration og Apps, Mobile & Voice: Experimental & Innovation. Projektet vandt også People’s Award i begge kategorier.
Vores re-design af Van Gogh museets hjemmeside til et tilgængeligt kunstværk vandt guld i Websites: Best Practices og sølv i Mobile & Voice: Best Visual Design, samt People’s Awards i begge kategorier.
Kampagnen ‘Delivering Smiles’, skabt for bol.com, vandt hattrick med Bronze og People’s Awards i reklamekategorien for Best Branding Strategy & Planning, Best Integrated Campaign og Best Use of Media Campaign.
Endelig er vi stolte over at vores virtuelle genskabelse af DEPT® Weekender, vores årlige begivenhed, som normalt bringer ansatte fra hele verden sammen fysisk, vandt en bronzepris og var folkets favorit kategorien Websites: Community & Social.
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Today, the 10th annual Lovie Awards show took place honouring the crème de la crème of the European Internet. Digital agency DEPT® became the ultimate winner of this year’s Lovie Awards; all eight submitted cases won both jury prizes as well as people’s awards, and the agency was appointed Agency of the Year.
The fast-growing agency, which is headquartered in Amsterdam and has offices across 13 countries, took home three gold, three silver and two bronze awards for its innovative client cases. The work was also the most loved by the public within the nominated categories, and received eight People’s Lovie Awards. The ‘Agency of the Year’ title recognises DEPT®’s ability to make an impact by integrating technology, creativity and data in integrated teams for its clients.
Dimi Albers, CEO of DEPT®, about becoming Agency of the Year: “Getting this recognition from the general public as well as a jury consisting of the best people in our industry is an absolute honour and humbling experience. Over the past year, we’ve had to reinvent our projects, clients and ourselves, much like many other brands and agencies. I am super proud that with the trust of our clients and our hard-working teams we were successful in helping our clients build and accelerate their digital business during this challenging year. So, in line with our 7-word speech: take that 2020!”
DEPT®’s work in the field of technology was rewarded with three awards. The Bugaboo webshop, which was rolled out in less than four months across 26 countries, won a Gold prize for ‘Best Retail & Shopping Website’. NGO Justdiggit won a Silver award for both ‘Best use of GPS/Location Technology’ and ‘Best use of Messaging & Bots’.
The company’s creativity was also noticed. The live stream event that was created during the first lockdown for Honing has been awarded a Gold Lovie for ‘Best Event & Live Stream Social Campaign’. The innovative ‘Raise the Bar’ campaign for JBL won a Bronze Lovie for ‘Best Branded Product and Services’, and the new web portal for Switzerland Tourism, which takes you on a journey through the beauties of Switzerland, won both a Gold Lovie for ‘Best Functional Website Design’ and a Silver Lovie for ‘Best Travel & Tourism Website’.
Lastly, the company’s use of data to boost SteelSeries’ digital presence won them a Bronze Lovie for ‘Best Brand Strategy & Planning’.
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Global SVP of Marketing
Marjan Straathof
From Bugaboo’s ‘Best Retail & Shopping Website’ to JustDiggit’s ‘Best use of messaging & bots for apps and mobile sites’, DEPT® has been nominated for eight accolades and acknowledged five times on the official shortlist at the prestigious Lovie Awards. The numerous nominations have enabled the digital agency to be a contender for the 2020 Agency of the Year award. Winners and finalists will be announced during a virtual award show in mid-November and will honour the best of the European internet for the tenth time in a row.
The work we did for Justdiggit, that harnesses the power of technology to create an app that connects farmers in Africa to donors around the world, was nominated for ‘Best Use of Messaging & Bots for Apps and Mobile Sites’ and ‘Best Use of Location Technology’.
Additionally, our online advertising teams are on fire with nominations for SteelSeries for ‘Best Brand and Strategy Planning’ under the category of online advertising campaign. Dutch food brand Honig, that partnered with a local food bank, for ‘Best Event & Live Stream social campaign’. And JBL’s campaign to appeal to Millennials is also a Lovie Finalist for ‘Best Branded Product and Services’.
Moreover, for ‘Best Retail & Shopping Website’ Bugaboo’s webshop has been nominated. Using Salesforce Commerce Cloud, we rolled out a new commerce platform in less than four months across 26 countries.
Lastly, the new web portal for Switzerland Tourism, which takes you on a journey through the breathtaking beauties of Switzerland was nominated for ‘Best Functional Website Design’ and ‘Best Travel & Tourism Website’.
Voting is now open till October 29th and winners will be announced in mid-November. Vote for your favourite DEPT® case below:
- Bugaboo – Best Retail & Shopping Website
- SteelSeries – Best Brand Strategy & Planning
- Honig – Best Event & Live streaming Social Campaign
- JBL – Best Products & Services
- Justdiggit – Best use of Location Tech
- Justdiggit – Best use of messaging & bots
- MySwitzerland – Best Travel & Tourism Website
- MySwitzerland – Best Functional Design for a website
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VP of Marketing, EMEA
Mellissa Flowerdew-Clarke
DEPT® is proud to once again have been named one of the Fastest Growing marketing agencies by Adweek, securing #34 on the Top 100 list, #5 on the Large Agencies list, and #9 in the International category. This recognition is a reflection of the rapid growth DEPT® has experienced in the past three years, with revenues growing by 232%.
In the last year, DEPT® grew to 4,000+ employees across five continents and achieved $500+ million in revenue. DEPT® also expanded its client list by winning competitive pitches for brands like Gucci, Inter Milan, Constellation Brands, and BMW, and grew relationships with existing clients like eBay, Moodys, and Google.
At the forefront of tech and marketing, DEPT® delivered groundbreaking work for brands such as Google, Amazon Prime, HAPE, Philips, H&M, and Patagonia. The company also continued its buy-and-build strategy by welcoming six new agencies to the DEPT® family, which also represented a significant expansion into the APAC region.
DEPT® attributes its fast growth to three foundational elements:
- 50/50 tech and marketing focus. If an agency is underweight on either side of this equation, it will not be able to deliver enough value for clients. We sit at the intersection of both. Our digital-native, platform-agnostic teams creatively solve clients’ problems and deliver culturally and financially impactful solutions.
- Pioneering emerging tech. Being at the forefront of emerging tech is essential for any agency that wants to grow fast. And that’s not about being a hype train that was shouting Metaverse last year, AI this year, and maybe Spatial next year. It is about having teams entrenched in these technologies and having the actual work to show for it. We’ve futureproofed our business by embracing the disruptive potential of emerging tech like Web3 and AI.
- Being mindful of our impact on the world. We’re proud to be the first global agency to achieve B Corp certification in 2021. We’re committed to having >15% of revenue come from impactful work by the end of 2023, as we believe this is one of the greatest ways to accelerate the impact we can have on society. Our healthy organic growth is based on longstanding partnerships with clients and keeping them happy, proven by our yearly revenue retention of over 100%. Additionally, more than 50% of our clients grew from single to multi-service. This happened at 15 of our top 20 accounts, which account for 30% of our revenues. We’ve also supplemented our existing business with a >50% win rate in new business pitches.
As a certified B Corp, Dept is committed to using its growth to achieve even higher sustainability and DEI benchmarks. In the last year alone, the agency has grown to more than 4,000 employees across five continents. The full-service agency’s clients include BMW, Canva and Gucci.
— Adweek Staff
A year of global recognition
It’s been a record-breaking year for DEPT®, having been recognized as one of the leading agencies in the industry by the majority of global industry award bodies. While we’re certainly not in it for the accolades, we are proud of winning over 60 awards so far this year, including:
- Shortlisted for Adweek’s Global Agency of The Year, alongside 4 other networks.
- Network of the Year and Agency of the Year (BASIC/DEPT®) at The Webby Awards.
- Holding the most number of finalists nominations and, again, being up for Agency of the Year at The Lovie Awards.
- Winning the Campaign US Digital Innovation Agency of the Year, and the Bronze award for Campaign’s Global Digital Agency of the Year.
- Winning Agency of the Year at the European Design Awards (Studio Dumbar/DEPT®)
- Being named Ad Age’s Design and Branding Agency of the Year (BASIC/DEPT®)
- And, we’re currently in the running for Marketing Week’s Agency of the Year, too!
These awards are an acknowledgment of the dedication of our teams and their commitment to creating work that delivers impact, and of our incredible clients who let us do what we do best.
Questions?
Global SVP of Marketing
Marjan Straathof
Our Vision
Build the best digital services company in the world
Fast Facts
€500m+
Revenues in 2022
>4,000
Digital Specialists
>1,100
Clients across 30 offices in 20 countries on 5 continents
>230%
Growth in the last 3 years
200+
Leaders and founders are DEPT® shareholders
30
Acquisitions since 2015
People at DEPT®
People
DEPT® focuses on building an agency that reimagines an industry rooted in traditions. When others turn right, we strategically turn left. Explore the ambitions behind our leadership.
Our leaders
Dimi Albers
Chief Executive Officer
Missy Foristall
Chief Operations Officer
Frank Schmid
Chief Development Officer
Mickey Kalifa
Chief Financial Officer
What makes us unique
The only global agency that is truly 50% technology and 50% marketing focused.
Digital transformation and products are at the core of your business and to the brand, creative and media that brings you to market. Our focus on technology and marketing allows us to partner with you across the full digital customer journey.
What makes us unique
A culture inspired by a pioneering spirit
We create digital products, services and campaigns that help brands stay ahead of their competition. Our global teams set the standards for innovation and creativity as the most awarded agency at the Webby Awards (the Oscars of the Internet) this year.
We are big enough to cope and small enough to care
We have the scale to work for any brand in the world, alongside an ownership model of a boutique agency. With more than 200 employees who are shareholders, we give our clients a personal, long lasting relationship with one or more owners of our business. This unique model inspired by the intimacy of a boutique agency alongside the scale of a global agency sets us apart from our competitors.
Timeline
1996
Brothers Paul and Bart Manuel found TamTam, a full-service digital agency in the Netherlands
2015
TamTam partners with private equity firm Waterland to realize its international ambitions.
2016
TamTam merges together with other international leading digital agencies to form DEPT®, a global agency that combines creativity, technology and data.
2019
Dimi Albers is appointed CEO and DEPT® partners with The Carlyle Group to continue to accelerate its growth.
DEPT® expands into the Americas.
2021
DEPT® is the first global agency to become a Certified B Corporation
DEPT® launches its Asia Pacific operations, headed up by former Havas Group CEO Vishnu Mohan.
2022
DEPT® is named Agency Network of the Year by the Webby Awards and Agency of the Year by the Lovie Awards.
2023
DEPT® launches DEPT®/AI and repeats as Agency Network of the Year and BASIC/DEPT® wins Agency of the Year at the Webby Awards
