Rise of the Alpha: Building Brand Relevance Today for Tomorrow
It’s not the future, it’s now. Join us for an exclusive event presented by DEPT® Talks x Vinyl Media to delve into the emerging influence of Generation Alpha and their impact on the future of brands. Learn, connect, and transform.
See program details
Address
DEPT® Sydney
Date
Wednesday 18th June
Time
5:00pm – 7:00pm AEST
Discover the importance of brand relevance to reach the first generation to grow up entirely in a digital world.
In this DEPT® Talks, we’ll explore how Gen Alpha preferences and behaviours are reshaping consumer landscapes.
Here’s what you’ll discover:
- Insights into understanding and engaging with this tech-savvy cohort.
- Strategies for brands to stay relevant and resonate with their unique values and expectations.
- Leveraging digital platforms, fostering innovation, and building authentic connections to ensure brands thrive in the era of Generation Alpha.
Join us for Rise of the Alpha: Building Brand Relevance Today for Tomorrow
meet the Speakers
Jessica white
vp creative & media Australia at DEPT®
batoul peters
Head of Commercial Operations at Vinyl Media
Dan ludlow
Head of Brand and Innovation at banardos australia
Alice Almeida
Head of Research and Insights at SQREEM Technologies
zach edwards
Senior strategist at dept®
kelly collier
media manager – marketing at universal pictures
EVENT PROGRAM
