9:00 – 10:30
Langebrogade 6 E 1. , 1411 København K
How to tackle the cookieless world with server-side tagging
Join this DEPT® Talks and learn how server-side tagging can help you mitigate data loss and provide a strong measurement foundation for years to come.
Server-side tagging represents a paradigm shift within digital measurement, garnering more attention over the last year. Server-side tagging can not only help you mitigate data losses resulting from the gradual death of the cookie, but also provide a stronger measurement foundation for the coming years. In this session, we’ll talk about the benefits of server-side tagging and how you can implement it for your business. We can’t wait to welcome you to our brand new office in Christianshavn.
9.00-9.30: Light breakfast
9.30-9.45: Welcome and introduction to the cookieless world – Peter Tving, Head of Technology
9.45-10.15: Server-side tagging – Kristoffer Hald, Data & Intelligence Director
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