9:00 – 11:00
Langebrogade 6 E 1. , 1411 København K
Dept Talks: GANNI – What’s next for Fashion?
Fashion is inherently about being different. It’s about identity, innovation and, above all, always always thinking ahead to what’s next. Join our Dept Talks and learn what’s next according to fashion brand, GANNI.
Josefine Laigaard, Head of Business Development at GANNI will share insights about GANNI’s virtual showroom – a digital platform which outperformed expectations during the covid-19 lockdown in 2020.
The brand was forced to think of new ways to maintain the connection to their retailers during a time where normal procedures weren’t possible. GANNI turned the challenge into an opportunity and created a virtual showroom in just six weeks.
The virtual showroom has proven to be a tool that GANNI now can’t do without. Now the time has come to include the digital platform in their physical meetings with retailers, and link to the order management system to streamline the process and experience.
9.00-9.30: Light breakfast
9.30-10.00: Ganni Showroom – a digital innovation – Presentation by Josefine Laigaard, Head of Business Development at Ganni
10.15-10.45: What’s next for Ganni Showroom? Interview with Josefine by Malene Møller, Senior UX Manager at Dept