Google Tag Manager
An important factor in the international digital market nowadays is being able to make swift decisions. Marketers want tag management that’s simple, reliable, and integrates easily with existing systems. With Google Tag Manager it’s made possible to make and adjust tags for websites or mobile apps so that other processes will not be delayed. These tags can be any tag that adds measurement or functionality to your website, also it controls for error checking, security features, and speedy tag loading ensure that all you tags work.
Several things that can be done with Google Tag Manager are migrating to Universal Analytics, adding conversion tracking, adding event tracking to all outgoing and download links. Also increasing your agility by adding and updating your own tags for conversion tracking, site analytics, remarketing, and more.
Google Tag Manager supports all Google and third-party tags and makes sure for intense collaboration across the enterprise.