DEPT® 2024 Trends Forecast: Amsterdam
Embark on an inspiring journey into the trends defining 2024 across brand experience, data, AI and influencer marketing. As we step into this new year, DEPT® 2024 Trend Forecast: Amsterdam is more than just exploring trends to stay ahead; it’s an opportunity to celebrate new beginnings, connect with industry peers, and raise a toast to the endless possibilities.
Please note: As the event is at capacity, sign-up is no longer available.
What to expect
Join us for an exploration into the forefront of innovation and industry-shaping trends with real-life examples and hands-on tips and tricks. Our keynote sessions will delve deep into the pivotal subjects that are shaping our tomorrow. There’ll be plenty of time to socialise and share ideas over snacks and drinks, both before and after the inspiration sessions.
With the rise of influencer marketing reshaping budgets, Salomé Rijnders zooms in on the fast emerging trend of social commerce and why creators are the new brands. Our experts Franklin Schamhart and Ramin Bahari embark on the journey of understanding changing customer behaviors, and how to build a brand that is able to thrive on a multitude of touchpoints. Dive into the cutting-edge world of AI where boundaries blur and industries transform, as our experts, Job Deibel and Negina Kargar, unravel how it will disrupt the industry in 2024 and beyond. Let’s unravel these pivotal subjects together, as our host Lisse Mastenbroek leads your journey into the future of innovation and consumer connections.
Save your spot to:
– Discover how to seize the opportunity as marketplaces and social media serve as the new e-commerce epicenters
– Enhance user engagement and drive meaningful interactions with your brand
– Explore all the ways AI can elevate your business – now and in the future (hint: there are SO many possibilities you haven’t even thought of yet)
– Festively honor all the exciting things coming in 2024!
Before joining our in-person event, discover the pulse of next year as we uncover a curated collection of trends spanning culture, creativity, gaming, business, and tech in our exclusive DEPT® Trends Report 2024.
*Please note that seating is limited
Meet the speakers
Negina Kargar
Sr. Data Science Consultant at DEPT®
Negina is a passionate Senior Data Science Consultant at DEPT® known for driving innovation. Her expertise lies in translating AI and tech trends into tangible business value for clients, guiding them through stakeholder management, organizational AI adoption, and crafting comprehensive roadmaps. Negina’s session shares valuable insights on leveraging AI and tech innovations for real-world business value.
Job Deibel
Data & AI director at DEPT®
Job is deeply immersed in the expansive business applications of machine learning and AI, holding a firm belief that every business challenge can find its solution in data. With a focus on customer-centricity, he acts as a bridge between business objectives and data insights, crafting valuable solutions that resonate with customers. An innate activator, Job thrives on translating ideas into tangible actions, guided by the motto “Innovate or die,” driving relentless innovation towards practical outcomes.
Salomé Rijnders
Business Lead Influencer Marketing at DEPT®
With over 8 years of dedicated passion for the ‘Creator Economy’, Salomé leverages her experience to empower both multinational and small A-brands across the globe to foster genuine connections with their target audiences through content, influencers, and communities. As a leading figure in DEPT®’s influencer marketing division, she primarily focuses on exploring new business opportunities and driving international growth. Lately, she’s been optimising tech- and data-driven solutions to amplify impact for her clients. Salomé actively engages in public speaking at events, where she likes to share her insights regarding the rapidly evolving creator landscape.
Franklin Schamhart
Head of Design at DEPT®
Franklin is the Head of Design at DEPT® in the Netherlands, steering clients and designers towards digital empowerment. Managing a talented team of 50 designers, 3D artists and copywriters, he directs Dutch experience design while actively engaging in projects for our key clients. With a penchant for exploring the societal impact of technological advancements, Franklin’s insights transcend traditional design realms. With nearly 15 years of experience, he has left an indelible mark by shaping numerous award winning websites, apps, shops, and interactive experiences for national and international brands.
Ramin Bahari
Creative Director at DEPT®
Recognized for his innovative approach, Ramin showcases an impressive portfolio as an art and creative director. Having worked across distinguished brands within the industry, Ramin brings extensive experience in crafting impactful local and global campaigns. His dedication to delivering exceptional brand experiences is evident through his passion for personal projects, reflecting his commitment to excellence.
Lisse Mastenbroek
Head of Strategy at DEPT®
Combining expertise as a Design & Technology Strategist and Behavioural Psychologist, Lisse is driven by a passionate quest to unravel the ‘why’ behind every problem. Her fascination with people, psychology, and (digital) behavior change fuels her dedication to creating fundamental and innovative solutions. With a focus on positively influencing both people and the world, she aims to make a lasting impact through her work.
The Program
Time
3:30pm CET
Keynote
Walk-in
Time
4:00pm CET
Speakers
Lisse Mastenbroek
Keynote
Welcome & introduction
Time
4:05pm CET
Speakers
Job Deibel & Negina Kargar
Keynote
AI is Everything and Everywhere
Time
4:25pm CET
Speakers
Salomé Rijnders
Keynote
How Creators are Becoming the New Storefronts
Time
4:45pm CET
Speakers
Franklin Schamhart & Ramin Bahari
Keynote
A Brand with a Thousand Touchpoints
Time
5:05pm CET
Speakers
Lisse Mastenbroek
Keynote
Final wrap-up
Time
5:10pm CET
Keynote
Drinks & nibbles
