Google Assistant, Siri and Alexa: all three examples of digital smart voice assistants that are becoming more and more evident in our personal lives. In this whitepaper, we aim to help you understand this development and show you how it can profitably benefit both you and your web presence.
In this whitepaper, we will discuss how these virtual assistants made their way into our lives, what we can expect in the future, and what roles usability and privacy play. Moreover, we will talk about the scenarios in which people are most likely to use voice search and how these assistants generate their answers. In this way, you’ll get a clear overview of how to optimise voice search for your own business.