YouTube / Video Advertising
The possibilities for video are limitless. From dynamic, personalised video ads to augmented reality; there are few visual expressions that can’t be created. Moreover, with the number of ads and other distractions rising, people find a video to be the ultimate snackable content. In fact, video advertising is the most dynamic and memorable form of content available. Quick, easy to digest and appealing to the eyes.
Video enables companies to say much more with less — to construct a story for your brand that’s engaging and packs a punch. However, the competition for consumer’s attention has never been higher. As shown by the 600 hours of video which are uploaded online every minute. So, to stand out from the crowd, brands need to create video content that’s different.
HOW WE CAN HELP
From a 30-second tv commercial to YouTube advertisements, our team ensures that your video campaigns get to the right people at the right time using targeting that includes interest, demographic and even location data. We can build a video advertising strategy that delivers traffic, leads and sales using this powerful media.
Our process starts with listening to what you would like to achieve with your video content. Maybe you’re not even entirely sure. Whatever the case is, we can help, even if it’s about the production. If that includes live animation, multiple shooting days, large amounts of editing, voice-overs David Attenborough would be jealous of, or even making not-so-exciting content more appealing, that’s okay. We’re in this together.
However, we realise that knowing what type of video content is needed to get your message on the radar of your target group is just one side of the story. To present the right person with the right content at the right time, you can’t just take a scatter-gun approach. A focused and data-driven strategy is a necessity and will take your video content to the next level.