Optimize 360

Optimize 360 allows you to easily run tests on the user experience of your website, such as A/B tests and multivariate tests.

Hundred tests at the same time

Whereas Optimize is well suited for smaller businesses that run a couple of tests at the same time (maximum 5), Optimize 360 makes it possible to scale this to a hundred tests at the same time. The price for Optimize 360 is custom and can be very interesting if you buy Google Analytics 360 at once

More Complex Multivariate Tests also become possible, with 36 combinations via Optimize 360 instead of 16 within the standard version. But the best feature of Optimize 360 is probably the Google Analytics Audience targeting option. This makes it possible to target experiments through audience segmentation in GoogleAnalytics 360.

Talk to us about Optimize 360

Strategy Director

Erwin Bossers


Personalize your experience

We use functional cookies to make the website work properly, analytical cookies to measure your behavior and marketing cookies for ads- and content personalization. We collect data on how you use our website to make our website easier to use, but also to tailor or personalize communication in advertisements, on our website or apps. Data collected through marketing cookies is also shared with third parties. By clicking accept you agree to this. More information? Read our cookie policy.