{"id":4270968,"date":"2021-03-31T09:31:41","date_gmt":"2021-03-31T07:31:41","guid":{"rendered":"https:\/\/www.deptagency.com\/service\/design-sprint\/"},"modified":"2022-02-10T01:23:24","modified_gmt":"2022-02-10T01:23:24","slug":"design-sprint","status":"publish","type":"service","link":"https:\/\/www.deptagency.com\/latam\/service\/experiencia\/design-sprint\/","title":{"rendered":"Design Sprint"},"content":{"rendered":"<div class=\"block-panel-with-rich-text\">\n\t<div class=\"block-panel-with-rich-text__left block-panel-with-rich-text__left--richBlack\">\n\t\t<h1 class=\"heading heading__color--white heading__size--xl heading__align--left block-panel-with-rich-text__heading\">\n\t\t\tDesign Sprints\t<\/h1>\t<\/div>\n\n\t<div class=\"block-panel-with-rich-text__right block-panel-with-rich-text__right--white\">\n\t\t<div class=\"block-panel-with-rich-text__right-content block-panel-with-rich-text__right-content--white\">\n\t\t\t\n<div class='block-panel-with-rich-text__item'><div class='block-panel-with-rich-text__item-inner'><h2 class=\"heading heading__size--s heading__align--left block-heading__heading\">\n\t\t\tLanzar nuevos productos digitales o actualizar los existentes es siempre una gran tarea. Pero con demasiada frecuencia, la velocidad de la innovaci\u00f3n se reduce debido a interminables debates internos que hacen que sea imposible hacer avanzar las ideas.\t<\/h2><\/div><\/div>\n\n<div class='block-panel-with-rich-text__item'><div class='block-panel-with-rich-text__item-inner'><p class=\"paragraph paragraph__size--default paragraph__align--left block-paragraph__paragraph\">As\u00ed que imaginemos un mundo sin ese desorden. Un mundo m\u00e1s simple a la hora de crear las condiciones perfectas para una innovaci\u00f3n de alta intensidad. Todo formando un peque\u00f1o equipo, despejando sus agendas durante una semana y progresando desde el problema hasta una soluci\u00f3n testeada siguiendo el paso a paso de una metodolog\u00eda. Supongamos que al final de la semana puede echar un vistazo al futuro para ver c\u00f3mo reaccionan los clientes a un producto antes de invertir todo el tiempo y los gastos en construirlo completo.<\/p><\/div><\/div>\n\n<div class='block-panel-with-rich-text__item'><div class='block-panel-with-rich-text__item-inner'><p class=\"paragraph paragraph__size--default paragraph__align--left block-paragraph__paragraph\">Bienvenido al maravilloso mundo del Design Sprint. Basado en la metodolog\u00eda introducida por primera vez por Google Ventures, Design Sprint es un proceso comprobado para validar la idea de su producto antes de comprometer recursos de desarrollo. En lugar de esperar a lanzar un MVP para saber si una idea es buena, con Design Sprint obtendr\u00e1n datos claros y feedback de los clientes a partir de un prototipo realista.<\/p><\/div><\/div>\n\n<div class='block-panel-with-rich-text__item'><div class='block-panel-with-rich-text__item-inner'><p class=\"paragraph paragraph__size--default paragraph__align--left block-paragraph__paragraph\">Contamos con un proceso de cinco d\u00edas para responder preguntas comerciales cr\u00edticas a trav\u00e9s del dise\u00f1o, la creaci\u00f3n de prototipos y las pruebas de usabilidad.<\/p><\/div><\/div>\n\n<div class='block-panel-with-rich-text__item'><div class='block-panel-with-rich-text__item-inner'><p class=\"paragraph paragraph__size--default paragraph__align--left block-paragraph__paragraph\">Este es un ejemplo de una agenda de Design Sprint:<\/p><\/div><\/div>\n\n<div class='block-panel-with-rich-text__item'><div class='block-panel-with-rich-text__item-inner'><ul class=\"lists lists__color--richBlack lists__type--day lists__size--default lists__align--left block-lists__lists\">\n\t<li>el equipo hace un mapa del problema que enfrentan.<\/li><li>se hace un esquema de las posibles soluciones a este problema.<\/li><li>el equipo decide cu\u00e1l es la mejor soluci\u00f3n posible.<\/li><li>el equipo trabaja en la construcci\u00f3n de un prototipo realista de la soluci\u00f3n.<\/li><li>este prototipo se valida mediante pruebas de usabilidad con clientes reales.<\/li><\/ul><\/div><\/div>\n\n<div class='block-panel-with-rich-text__item'><div class='block-panel-with-rich-text__item-inner'><p class=\"paragraph paragraph__size--default paragraph__align--left block-paragraph__paragraph\">Ya sea que est\u00e9n buscando lanzar un nuevo producto o actualizar uno existente, un Design Sprint puede ayudar a definir su producto m\u00ednimo viable y testear ideas con un prototipo realista en solo 40 horas. 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