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April 24, 2020

Dept Talks Live - The influence of marketplaces in 2020

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In a world that stays at home, digital marketplaces have the advantage of being borderless; they can ship from (almost) anywhere in the world. This is one of the reasons why platforms such as Amazon, bol.com, Alibaba, or AliExpress have grown in popularity. Given the rise of such big e-commerce players, now is the time for brands to boost their knowledge of marketplaces. How do you determine which marketplace is interesting for your product and how do you start selling? And more importantly: how can you successfully promote your products?

During this Dept Talks Live, Nils Zündorf & Kevin Veenman, both experts in e-commerce, will explain how your brand can start selling via marketplaces and also how to grow and achieve success by selling on these platforms. From strategy to content and data which will make your brand visible in all the right ways, this Dept Talks Live is for every A-brand, but also for the smaller retailer who wants to add online marketplaces to their marketing strategy. There will be a live Q&A session held at the end of the talk.

Join us Friday, April 24th from 14:00 – 15:00 CET / 8:00 AM – 9:00 AM ET

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Kevin Veenman — Sr. Digital Strategist, Dept

Kevin lives for solving business challenges with smart technical marketing solutions. He has been doing just that for the past decade in different environments, specialized in e-commerce. Always looking for growth, whether that is through on-site personalisation or expanding the business on marketplaces.

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Nils Zündorf — Managing Director, factor-a

Nils is managing director of Factor-A, and has been an ecommerce consultant for 10 years. He specialises in the development and scaling of paid advertising measures, mainly focusing on Amazon Sponsored Ads and Amazon Demand Side Platform.

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