May 01, 2020
Dept Talks Live - How data can help you act now
Given current events, many of us have entered a new reality, you could even say a new economy. Now, some organisations are struggling, but for others, especially e-commerce platforms, business is booming. But this new online-focused economy also comes with different online consumer behaviour. And data is key to better understand the new needs and demands of potential customers. It can help retailers to better focus their efforts and know which clients to focus on to increase conversions. So how can you use data to thrive in this new reality from a digital marketing perspective? What opportunities are available to your brand and what digital marketing strategy should you follow?
There is no one answer to the above questions. However, during this Dept Talks Live, Cristian van Nispen, Dept’s Head of Data & Intelligence, will focus on how brands can use data to adapt to this new reality. He will delve into what you can learn from your online marketing data so you can best adjust your digital marketing strategy.
Join us Friday, May 1st from 14:00 – 15:00 CET / 8:00 AM – 9:00 AM ET.