What a year it has been! At times, it seemed as though the world had been turned upside down, while realities are shifting at an accelerated rate.
This is the moment to find out if we are able to keep up, rethink, reimagine, and refocus everything that we know. Whether we can make use of technology to do so, as boundaries between our normal lives and virtual and artificial reality are becoming increasingly blurry. While different individuals, societies, and generations, like GenZ, all have distinctive views on what is and is not.
The time has come for brands to put their brand DNA to the test, determine the future of digital trends, and figure out how to prepare for these exciting and challenging times.
Join us in shaping the future of digital—alongside 2,500+ leaders, creatives, technologists, marketers, and digital consumers—for one of the most exciting and iconic DEPT® events as we explore the defining trends of 2023 across culture, business and technology.
DEPT® Trends 2023
Date
January 19
From
15:00 – 16:30
Where
Livestream
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Saddie baddies, pothole protestors, and foraging fiends: how young consumers have redefined online communities, and why the future of digital is rooted in authenticity.
A journey into the ways Gen Z is transforming traditional community platforms, building new communal digital spaces, and populating the increasingly innovative online metaverse to connect, create and communicate, and how brands can meet them there.
Each year, The Webby Awards‘ executive team hosts Webby Talks, their annual thought leadership event to explore the biggest digital trends impacting our world and work. This year, DEPT® and Dutch Digital Design are hosting the event, via livestream and at the DEPT® office in Amsterdam.
Sign up now and join us at our Amsterdam office on Thursday, November 10, between 18:00 and 20:00 CET, or follow the sessions between 18:00 and 19:00 CET by livestream.
Webby Talk: Never Niche Enough
Date
November 10
From
18:00 – 19:00
Where
Livestream
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Customer experience has been a mainstay for years in consultancy reports and marketing strategies. No digital transformation is complete without a solid customer experience.
There’s a reason why half of all marketeers indicate that for the coming 2 years, CX will be their main strategic priority to realise growth and continue to retain customers. After all, fulfilling your brand promise with a consistent and distinctive customer experience is key to achieve sustainable success.
Still, many organisations are struggling to offer (potential) customers a consistent and distinctive experience throughout the entire customer journey. All because of the absence of clear leadership, departments operating in silos, and a lack of insight and overview.
So it’s high time to deep dive into CX at our DEPT® Talks: Next in Customer Experience. On the agenda:
Who’s making it work
Find out from prominent companies how they have transformed (and are transforming) into a client-driven organisation. What’s their approach, which hurdles are they facing, and how do they make sure their organisation actually changes?
How it can be done
Learn from new players how they’re using customer experience to disrupt existing markets and realise growth.
What’s happening now
Get to know the latest trends and developments when it comes to customer experience. What are the newest insights, and which tools and methodologies are shaping the most recent standard?
Sign up now and join us virtually on November 8th from 9:00 to 11:00 CET for an inspiring session full of CX insights.
See full programme here.
DEPT® Talks: Next in Customer Experience
Date
November 08
From
9:00 – 11:00
Where
Livestream
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It can be hard to keep track with the constantly evolving data legislation. How do you implement new privacy and data guidelines? More importantly, how do you adapt your strategy to perform well in the post-cookie future? This calls for a game plan.
After our introduction on the death of the cookie last year, this DEPT® Talks Live will dive into the latest developments and expand on the required marketing strategy. Experts from Google and DEPT® will share tools, tips and tactics to help you navigate the post-cookie world and utilize your data to the fullest.
Three main takeaways:
• Current status on all privacy and #PostCookieWorld related trends
• Tips, tools and tactics for short and long-term business strategies
• Taking a peek into a well working setup that solves the post-cookie problem
A game plan for the post-cookie web
Date
September 06
From
9:30 – 10:45
Where
#homeoffice
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An afternoon of commerce insight and inspiration, featuring speakers from brands including Gucci, H&M, Electrolux, eBay and many more. See full programme here.
It’s never been a more exciting (or challenging) time to be in commerce. As the dust settles on the global lockdown-boom in e-commerce sales, commerce businesses are faced with a new set of challenges. Evolving customer journeys, the cookieless world, the rise of Web3 technologies; all of these things present both opportunities and challenges in how brands attract, engage and retain customers.
DEPT® Commerce Day is your chance to take a peek at the future of commerce and learn how to speed up, even if e-commerce slows down. We’re offering you exclusive insight and expert advice for what’s next in e-commerce across a spectrum of industries, from retail and fashion to consumer goods.
It’s an event created by commerce people, for commerce people. From CMO, CIO and CTO, to e-commerce, IT and marketing managers, this event has something for everyone. Get ready for inspirational and actionable insights from the experts behind our changing internet, as they share solutions for the challenges brands are facing today, and inspire the experiences of tomorrow.
Featuring a host of brand speakers including Gucci, Vogue Business, C&A, Design Holding and Freitag, together with DEPT® experts, this is the perfect event to learn how to make your commerce business future-ready.
Key topics include:
Technology
Discover the tech that is dominating commerce in 2022 and beyond, from leading commerce platforms to headless solutions, composable commerce and more.
Marketing
Learn how to build an omni-channel commerce experience for today’s consumers, discover how leveraging creative automation can help you to scale campaigns at speed, unearth the top tips to maximise marketplaces, and be inspired by social commerce strategies.
Web3
From metaverse experiences to NFTs, learn how Web3 technology is shaping the future of commerce.
Register now to join us at 15:00 CEST on Thursday 13 October for the virtual DEPT® Commerce Day!
DEPT® Commerce Day
Date
October 13
From
15:00 – 17:30
Where
Livestream

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