With plenty of options when it comes to digital marketing, it’s easy to get confused as to which outlet is right for you. An effective marketing strategy is built on several tactics, with paid media becoming increasingly important to reach the right audience at the right time and with the right messaging. Our creative and data-driven brainiacs do all the difficult thinking to make impactful media campaigns for you.
OUR PAID MEDIA SERVICES
Modern technology and the availability of data hand us many options when it comes to digital marketing. We’re faced with the rise of social platforms like LinkedIn, Google Shopping, Twitch and TikTok, and with media buying transforming into a computer-driven activity. That’s why the role of a digital marketer is shifting from solely execution to strategy and creation.
We’ve made it our mission to invent the most impactful, award-winning digital media campaigns. We know exactly which channels to use to deliver your message wherever and whenever it’s most relevant, and we have extensive expertise in search engine advertising.
HOW WE CAN HELP
In a nutshell, we start with identifying a structured KPI approach to measure all media activities in each step of the customer journey. The next step depends on content and media – think social media and search engine presence, digital radio publicity, personalized video ads, television commercials and programmatic displays. We implement and continually optimize, using fact-based decision making instead of gut feelings, often collaborating with some of our preferred media partners.
Transparency in our service is extremely important to us. How do we ensure this? We include a complete overview of all digital media data, media expenses and activities in the monthly reports. These reports reflect how every dollar was spent. No hidden costs. No secrets.
We use attribution models to provide straightforward insight into all touchpoints along the customer journey and how they have performed. And with machine learning, we make sure you get the most out of your media budget.