{"id":4251649,"date":"2021-01-20T12:00:54","date_gmt":"2021-01-20T12:00:54","guid":{"rendered":"https:\/\/www.deptagency.com\/downloads\/21-trends-for-2021\/"},"modified":"2024-10-31T21:07:39","modified_gmt":"2024-10-31T19:07:39","slug":"21-trends-for-2021","status":"publish","type":"whitepaper","link":"https:\/\/www.deptagency.com\/en-uki\/downloads\/21-trends-for-2021\/","title":{"rendered":"21 trends for 2021"},"content":{"rendered":"<div class=\"block-whitepaper-intro\">\n\t<div\n\t\tclass=\"block-whitepaper-intro__meta\"\n\t\tdata-animation=\"scale-fade\"\n\t\tdata-animation-target=\"inner-items\"\n\t\tdata-animation-stagger=\"0.1\"\n\t>\n\t\t<div\t\t\tclass=\"block-whitepaper-intro__badge\"\n\t\t\t\t\t\t\taria-hidden=\"true\"\n\t\t\t\t\t>\n\t\t\t<svg area-hidden='true' width='16' height='16' viewBox='0 0 16 16' fill='none' xmlns='http:\/\/www.w3.org\/2000\/svg'><path d='M5.5 11.8337H10.5V10.8337H5.5V11.8337ZM5.5 9.16699H10.5V8.16699H5.5V9.16699ZM4.20517 14.3337C3.86839 14.3337 3.58333 14.217 3.35 13.9837C3.11667 13.7503 3 13.4653 3 13.1285V2.87216C3 2.53538 3.11667 2.25033 3.35 2.01699C3.58333 1.78366 3.86839 1.66699 4.20517 1.66699H9.5L13 5.16699V13.1285C13 13.4653 12.8833 13.7503 12.65 13.9837C12.4167 14.217 12.1316 14.3337 11.7948 14.3337H4.20517ZM9 5.66699V2.66699H4.20517C4.15383 2.66699 4.10683 2.68838 4.06417 2.73116C4.02139 2.77383 4 2.82083 4 2.87216V13.1285C4 13.1798 4.02139 13.2268 4.06417 13.2695C4.10683 13.3123 4.15383 13.3337 4.20517 13.3337H11.7948C11.8462 13.3337 11.8932 13.3123 11.9358 13.2695C11.9786 13.2268 12 13.1798 12 13.1285V5.66699H9Z' fill='currentColor'\/><path d='M4 5.66699V2.66699V13.3337M5.5 11.8337H10.5V10.8337H5.5V11.8337ZM5.5 9.16699H10.5V8.16699H5.5V9.16699ZM4.20517 14.3337C3.86839 14.3337 3.58333 14.217 3.35 13.9837C3.11667 13.7503 3 13.4653 3 13.1285V2.87216C3 2.53538 3.11667 2.25033 3.35 2.01699C3.58333 1.78366 3.86839 1.66699 4.20517 1.66699H9.5L13 5.16699V13.1285C13 13.4653 12.8833 13.7503 12.65 13.9837C12.4167 14.217 12.1316 14.3337 11.7948 14.3337H4.20517ZM9 5.66699V2.66699H4.20517C4.15383 2.66699 4.10683 2.68838 4.06417 2.73116C4.02139 2.77383 4 2.82083 4 2.87216V13.1285C4 13.1798 4.02139 13.2268 4.06417 13.2695C4.10683 13.3123 4.15383 13.3337 4.20517 13.3337H11.7948C11.8462 13.3337 11.8932 13.3123 11.9358 13.2695C11.9786 13.2268 12 13.1798 12 13.1285V5.66699H9Z' stroke='currentColor' stroke-width='0.25'\/><\/svg>\t\t\t<span class=\"text-sans-14\">\n\t\t\t\tDownload\t\t\t<\/span>\n\t\t<\/div>\n\t<\/div>\n\t<p\tclass=\"text text-sans-92 block-whitepaper-intro__title\"\n\tdata-animation=\"slide\" data-animation-target=\"words\" >21 trends for 2021<\/p>\n\t<img\n\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2024\/10\/neon-reef.png\"\n\t\talt=\"\"\n\t\tclass=\"block-whitepaper-intro__featured-image\"\n\t\tdata-animation=\"scale-fade\"\n\t\tdata-animation-stagger=\"0.1\"\n\t>\n\n\t<div\n\t\tclass=\"block-whitepaper-intro__content\"\n\t\tdata-animation=\"slide-fade\"\n\t\tdata-animation-target=\"inner-items-separate\"\n\t>\n\t\t\n<p\tclass=\"text text-sans-16 block-text__text\"\n\t>At DEPT\u00ae, we\u2019ve always believed in a digital future. In 2020, that future arrived, forcing the world to go digital, with technology making it possible. Check out our 21 trends for 2021 so you can be ready to hit the ground running. Because this year, every industry has a unique opportunity to grow and improve.<\/p>\n\t<\/div>\n\n\t<div id=\"pardot-form\" class=\"pardot-form block-whitepaper-intro__form\">\n\t<iframe\n\t\tid=\"pardot-form-6a89ccdf41540\"\n\t\tsrc=\"https:\/\/www2.deptagency.com\/l\/321011\/2021-01-07\/2cd6whc\"\n\t\tclass=\"pardot-form__iframe js-pardot-form\"\n\t\ttitle=\"Form\"\n\t\ttype=\"text\/html\"\n\t\tdata-animation=\"slide-fade\" ><\/iframe>\n<\/div><\/div>\n\n<div class=\"block-highlighted-item-listing\">\n\t<h2\t\tclass=\"typography block-highlighted-item-listing__title typography__color--onyxGrey typography__size--regular-body typography__align--left\"\n\t\t\t>\n\t\tMore Insights?\t<\/h2><a\tclass=\"cta-button block-highlighted-item-listing__cta-button cta-button__color--onyxGrey cta-button__style--regular\" href=\"https:\/\/www.deptagency.com\/en-uki\/all-insights\/\" >\n\t\n\t\t\t<span>\n\t\t\tView all Insights\t\t<\/span>\n\t\n<\/a>\n\t<div class=\"block-highlighted-item-listing__cards\">\n\t\t<a\tclass=\"universal-item-card universal-item-card__type--article universal-item-card--has-link-decoration\"\n\tdata-theme=\"white\"\n\t\t\thref=\"https:\/\/www.deptagency.com\/en-uki\/insight\/three-data-types-that-actually-predict-customer-decisions\/\"\n\t\t\t\ttitle=\"Three data types that actually predict customer decisions\"\n\t\t>\n\t\t\t<div class=\"universal-item-card__backplate universal-item-card__backplate--with-image\"><\/div>\n\t\n\t<div\n\t\tclass=\"image-wrap universal-item-card__image-wrap\"\n\t\tdata-align=\"center center\"\n\t\t\t>\n\n\t\t\t<picture\n\t\tclass=\"image__picture\"\n\t\t\t\t>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2026\/08\/Three-data-types_Feature.webp\"\n\t\t\t\tclass=\"image universal-item-card__image\"\n\n\t\t\t\t\t\t\t\talt=\"Three data types that actually predict customer decisions\"\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\/>\n\t\t<\/picture>\n\t\n\t<\/div><p\t\tclass=\"typography universal-item-card__meta typography__color--darkGrey typography__size--eyebrow-lc typography__align--left\"\n\t\t\t>\n\t\tCOMMERCE&emsp;\u2022&emsp;Yang Song\t<\/p><h3\t\tclass=\"typography universal-item-card__title typography__color--onyxGrey typography__size--h6 typography__align--left\"\n\t\t\t>\n\t\t<span>Three data types that actually predict customer decisions<\/span>\t<\/h3><button\tclass=\"cta-button universal-item-card__btn cta-button__color--onyxGrey cta-button__style--regular has-parent-hover\" >\n\t\n\t\t\t<span>\n\t\t\tRead Article\t\t<\/span>\n\t\n<\/button>\n\t\n\t<\/a><a\tclass=\"universal-item-card universal-item-card__type--article universal-item-card--has-link-decoration\"\n\tdata-theme=\"white\"\n\t\t\thref=\"https:\/\/www.deptagency.com\/en-uki\/insight\/the-death-of-habitual-renewal-in-insurance\/\"\n\t\t\t\ttitle=\"The death of habitual renewal in insurance\"\n\t\t>\n\t\t\t<div class=\"universal-item-card__backplate universal-item-card__backplate--with-image\"><\/div>\n\t\n\t<div\n\t\tclass=\"image-wrap universal-item-card__image-wrap\"\n\t\tdata-align=\"center center\"\n\t\t\t>\n\n\t\t\t<picture\n\t\tclass=\"image__picture\"\n\t\t\t\t>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2026\/08\/How-AI-is-changing-the-customer-journey-1920x1080-1.webp\"\n\t\t\t\tclass=\"image universal-item-card__image\"\n\n\t\t\t\t\t\t\t\talt=\"The death of habitual renewal in insurance\"\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\/>\n\t\t<\/picture>\n\t\n\t<\/div><p\t\tclass=\"typography universal-item-card__meta typography__color--darkGrey typography__size--eyebrow-lc typography__align--left\"\n\t\t\t>\n\t\tCUSTOMER EXPERIENCE&emsp;\u2022&emsp;Amy Chick\t<\/p><h3\t\tclass=\"typography universal-item-card__title typography__color--onyxGrey typography__size--h6 typography__align--left\"\n\t\t\t>\n\t\t<span>The death of habitual renewal in insurance<\/span>\t<\/h3><button\tclass=\"cta-button universal-item-card__btn cta-button__color--onyxGrey cta-button__style--regular has-parent-hover\" >\n\t\n\t\t\t<span>\n\t\t\tRead Article\t\t<\/span>\n\t\n<\/button>\n\t\n\t<\/a><a\tclass=\"universal-item-card universal-item-card__type--article universal-item-card--has-link-decoration\"\n\tdata-theme=\"white\"\n\t\t\thref=\"https:\/\/www.deptagency.com\/en-uki\/insight\/how-decision-systems-personalize-the-right-content-for-every-customer-at-scale\/\"\n\t\t\t\ttitle=\"How decision systems personalize the right content for every customer at scale\"\n\t\t>\n\t\t\t<div class=\"universal-item-card__backplate universal-item-card__backplate--with-image\"><\/div>\n\t\n\t<div\n\t\tclass=\"image-wrap universal-item-card__image-wrap\"\n\t\tdata-align=\"center center\"\n\t\t\t>\n\n\t\t\t<picture\n\t\tclass=\"image__picture\"\n\t\t\t\t>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2026\/08\/The-decision-layer-in-content-at-scale-1920x1080-1.png\"\n\t\t\t\tclass=\"image universal-item-card__image\"\n\n\t\t\t\t\t\t\t\talt=\"How decision systems personalize the right content for every customer at scale\"\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\/>\n\t\t<\/picture>\n\t\n\t<\/div><p\t\tclass=\"typography universal-item-card__meta typography__color--darkGrey typography__size--eyebrow-lc typography__align--left\"\n\t\t\t>\n\t\tBRAND &AMP; MEDIA&emsp;\u2022&emsp;Mitchell Kirkham-Cooper\t<\/p><h3\t\tclass=\"typography universal-item-card__title typography__color--onyxGrey typography__size--h6 typography__align--left\"\n\t\t\t>\n\t\t<span>How decision systems personalize the right content for every customer at scale<\/span>\t<\/h3><button\tclass=\"cta-button universal-item-card__btn cta-button__color--onyxGrey cta-button__style--regular has-parent-hover\" >\n\t\n\t\t\t<span>\n\t\t\tRead Article\t\t<\/span>\n\t\n<\/button>\n\t\n\t<\/a>\t<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":40,"featured_media":4266885,"template":"","meta":{"_acf_changed":false,"es_utils_meta_schema":"","dept_alt_featured_image":[],"dept_algolia_noindex":false,"dept_algolia_featured":false,"member_job_title":"","member_linkedin_url":"","footnotes":""},"whitepaper-topics":[42504,42505],"person":[261],"whitepaper-industries":[],"class_list":["post-4251649","whitepaper","type-whitepaper","status-publish","has-post-thumbnail","hentry"],"acf":{"dept_is_3q_page":false,"dept_current_cpt_partner":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>21 trends for 2021 - DEPT\u00ae<\/title>\n<meta name=\"description\" content=\"21 trends across society, branding and technology that we expect to be front and centre in 2021, and how you can apply them to your company.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.deptagency.com\/en-uki\/downloads\/21-trends-for-2021\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"21 trends for 2021 - DEPT\u00ae\" \/>\n<meta property=\"og:description\" content=\"21 trends across society, branding and technology that we expect to be front and centre in 2021, and how you can apply them to your company.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.deptagency.com\/en-uki\/downloads\/21-trends-for-2021\/\" \/>\n<meta property=\"og:site_name\" content=\"DEPT\u00ae\" \/>\n<meta property=\"article:modified_time\" content=\"2024-10-31T19:07:39+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2024\/10\/neon-reef.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1164\" \/>\n\t<meta property=\"og:image:height\" content=\"655\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.deptagency.com\\\/en-uki\\\/downloads\\\/21-trends-for-2021\\\/\",\"url\":\"https:\\\/\\\/www.deptagency.com\\\/en-uki\\\/downloads\\\/21-trends-for-2021\\\/\",\"name\":\"21 trends for 2021 - DEPT\u00ae\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.deptagency.com\\\/en-uki\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.deptagency.com\\\/en-uki\\\/downloads\\\/21-trends-for-2021\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.deptagency.com\\\/en-uki\\\/downloads\\\/21-trends-for-2021\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.deptagency.com\\\/wp-content\\\/uploads\\\/2024\\\/10\\\/neon-reef.png\",\"datePublished\":\"2021-01-20T12:00:54+00:00\",\"dateModified\":\"2024-10-31T19:07:39+00:00\",\"description\":\"21 trends across society, branding and technology that we expect to be front and centre in 2021, and how you can apply them to your company.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.deptagency.com\\\/en-uki\\\/downloads\\\/21-trends-for-2021\\\/#breadcrumb\"},\"inLanguage\":\"en-UKI\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.deptagency.com\\\/en-uki\\\/downloads\\\/21-trends-for-2021\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-UKI\",\"@id\":\"https:\\\/\\\/www.deptagency.com\\\/en-uki\\\/downloads\\\/21-trends-for-2021\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.deptagency.com\\\/wp-content\\\/uploads\\\/2024\\\/10\\\/neon-reef.png\",\"contentUrl\":\"https:\\\/\\\/www.deptagency.com\\\/wp-content\\\/uploads\\\/2024\\\/10\\\/neon-reef.png\",\"width\":1164,\"height\":655,\"caption\":\"Close up of a neon green coral reef with a pink hue\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.deptagency.com\\\/en-uki\\\/downloads\\\/21-trends-for-2021\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.deptagency.com\\\/en-uki\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"21 trends for 2021\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.deptagency.com\\\/en-uki\\\/#website\",\"url\":\"https:\\\/\\\/www.deptagency.com\\\/en-uki\\\/\",\"name\":\"DEPT\u00ae\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.deptagency.com\\\/en-uki\\\/#organization\"},\"alternateName\":\"DEPT\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.deptagency.com\\\/en-uki\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-UKI\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.deptagency.com\\\/en-uki\\\/#organization\",\"name\":\"DEPT\u00ae\",\"alternateName\":\"DEPT\",\"url\":\"https:\\\/\\\/www.deptagency.com\\\/en-uki\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-UKI\",\"@id\":\"https:\\\/\\\/www.deptagency.com\\\/en-uki\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.deptagency.com\\\/wp-content\\\/uploads\\\/2025\\\/10\\\/logo-dept.svg\",\"contentUrl\":\"https:\\\/\\\/www.deptagency.com\\\/wp-content\\\/uploads\\\/2025\\\/10\\\/logo-dept.svg\",\"width\":1,\"height\":1,\"caption\":\"DEPT\u00ae\"},\"image\":{\"@id\":\"https:\\\/\\\/www.deptagency.com\\\/en-uki\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.tiktok.com\\\/@deptagency\",\"https:\\\/\\\/www.instagram.com\\\/deptagency\\\/?hl=en\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/deptagency\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"21 trends for 2021 - DEPT\u00ae","description":"21 trends across society, branding and technology that we expect to be front and centre in 2021, and how you can apply them to your company.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.deptagency.com\/en-uki\/downloads\/21-trends-for-2021\/","og_locale":"en_US","og_type":"article","og_title":"21 trends for 2021 - DEPT\u00ae","og_description":"21 trends across society, branding and technology that we expect to be front and centre in 2021, and how you can apply them to your company.","og_url":"https:\/\/www.deptagency.com\/en-uki\/downloads\/21-trends-for-2021\/","og_site_name":"DEPT\u00ae","article_modified_time":"2024-10-31T19:07:39+00:00","og_image":[{"width":1164,"height":655,"url":"https:\/\/www.deptagency.com\/wp-content\/uploads\/2024\/10\/neon-reef.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.deptagency.com\/en-uki\/downloads\/21-trends-for-2021\/","url":"https:\/\/www.deptagency.com\/en-uki\/downloads\/21-trends-for-2021\/","name":"21 trends for 2021 - DEPT\u00ae","isPartOf":{"@id":"https:\/\/www.deptagency.com\/en-uki\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.deptagency.com\/en-uki\/downloads\/21-trends-for-2021\/#primaryimage"},"image":{"@id":"https:\/\/www.deptagency.com\/en-uki\/downloads\/21-trends-for-2021\/#primaryimage"},"thumbnailUrl":"https:\/\/www.deptagency.com\/wp-content\/uploads\/2024\/10\/neon-reef.png","datePublished":"2021-01-20T12:00:54+00:00","dateModified":"2024-10-31T19:07:39+00:00","description":"21 trends across society, branding and technology that we expect to be front and centre in 2021, and how you can apply them to your company.","breadcrumb":{"@id":"https:\/\/www.deptagency.com\/en-uki\/downloads\/21-trends-for-2021\/#breadcrumb"},"inLanguage":"en-UKI","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.deptagency.com\/en-uki\/downloads\/21-trends-for-2021\/"]}]},{"@type":"ImageObject","inLanguage":"en-UKI","@id":"https:\/\/www.deptagency.com\/en-uki\/downloads\/21-trends-for-2021\/#primaryimage","url":"https:\/\/www.deptagency.com\/wp-content\/uploads\/2024\/10\/neon-reef.png","contentUrl":"https:\/\/www.deptagency.com\/wp-content\/uploads\/2024\/10\/neon-reef.png","width":1164,"height":655,"caption":"Close up of a neon green coral reef with a pink hue"},{"@type":"BreadcrumbList","@id":"https:\/\/www.deptagency.com\/en-uki\/downloads\/21-trends-for-2021\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.deptagency.com\/en-uki\/"},{"@type":"ListItem","position":2,"name":"21 trends for 2021"}]},{"@type":"WebSite","@id":"https:\/\/www.deptagency.com\/en-uki\/#website","url":"https:\/\/www.deptagency.com\/en-uki\/","name":"DEPT\u00ae","description":"","publisher":{"@id":"https:\/\/www.deptagency.com\/en-uki\/#organization"},"alternateName":"DEPT","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.deptagency.com\/en-uki\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-UKI"},{"@type":"Organization","@id":"https:\/\/www.deptagency.com\/en-uki\/#organization","name":"DEPT\u00ae","alternateName":"DEPT","url":"https:\/\/www.deptagency.com\/en-uki\/","logo":{"@type":"ImageObject","inLanguage":"en-UKI","@id":"https:\/\/www.deptagency.com\/en-uki\/#\/schema\/logo\/image\/","url":"https:\/\/www.deptagency.com\/wp-content\/uploads\/2025\/10\/logo-dept.svg","contentUrl":"https:\/\/www.deptagency.com\/wp-content\/uploads\/2025\/10\/logo-dept.svg","width":1,"height":1,"caption":"DEPT\u00ae"},"image":{"@id":"https:\/\/www.deptagency.com\/en-uki\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.tiktok.com\/@deptagency","https:\/\/www.instagram.com\/deptagency\/?hl=en","https:\/\/www.linkedin.com\/company\/deptagency"]}]}},"_links":{"self":[{"href":"https:\/\/www.deptagency.com\/en-uki\/wp-json\/wp\/v2\/whitepaper\/4251649","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.deptagency.com\/en-uki\/wp-json\/wp\/v2\/whitepaper"}],"about":[{"href":"https:\/\/www.deptagency.com\/en-uki\/wp-json\/wp\/v2\/types\/whitepaper"}],"author":[{"embeddable":true,"href":"https:\/\/www.deptagency.com\/en-uki\/wp-json\/wp\/v2\/users\/40"}],"version-history":[{"count":2,"href":"https:\/\/www.deptagency.com\/en-uki\/wp-json\/wp\/v2\/whitepaper\/4251649\/revisions"}],"predecessor-version":[{"id":4267089,"href":"https:\/\/www.deptagency.com\/en-uki\/wp-json\/wp\/v2\/whitepaper\/4251649\/revisions\/4267089"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.deptagency.com\/en-uki\/wp-json\/wp\/v2\/media\/4266885"}],"wp:attachment":[{"href":"https:\/\/www.deptagency.com\/en-uki\/wp-json\/wp\/v2\/media?parent=4251649"}],"wp:term":[{"taxonomy":"whitepaper-topic","embeddable":true,"href":"https:\/\/www.deptagency.com\/en-uki\/wp-json\/wp\/v2\/whitepaper-topics?post=4251649"},{"taxonomy":"person","embeddable":true,"href":"https:\/\/www.deptagency.com\/en-uki\/wp-json\/wp\/v2\/person?post=4251649"},{"taxonomy":"whitepaper-industry","embeddable":true,"href":"https:\/\/www.deptagency.com\/en-uki\/wp-json\/wp\/v2\/whitepaper-industries?post=4251649"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}