{"id":4247769,"date":"2022-12-05T17:11:19","date_gmt":"2022-12-05T15:11:19","guid":{"rendered":"https:\/\/www.deptagency.com\/service\/web-mobile-app-design\/"},"modified":"2022-12-05T17:11:19","modified_gmt":"2022-12-05T15:11:19","slug":"web-mobile-app-design","status":"publish","type":"service","link":"https:\/\/www.deptagency.com\/en-uki\/service\/creative\/web-mobile-app-design\/","title":{"rendered":"Web and mobile app design"},"content":{"rendered":"<div class=\"block-panel-with-rich-text\">\n\t<div class=\"block-panel-with-rich-text__left block-panel-with-rich-text__left--richBlack\">\n\t\t<h2 class=\"heading heading__size--xl heading__align--left block-panel-with-rich-text__heading\">\n\t\t\tWeb and mobile app design\t<\/h2>\t<\/div>\n\n\t<div class=\"block-panel-with-rich-text__right block-panel-with-rich-text__right--white\">\n\t\t<div class=\"block-panel-with-rich-text__right-content block-panel-with-rich-text__right-content--white\">\n\t\t\t\n<div class='block-panel-with-rich-text__item'><div class='block-panel-with-rich-text__item-inner'><h4 class=\"heading heading__size--s heading__align--left block-heading__heading\">\n\t\t\tWhen it comes to designing a digital offering, businesses have to equally prioritise visual appeal with a user experience customers will love to deliver a tonally consistent extension of their brand. Both website design services and mobile app design need to balance aesthetics with functionality, in a way that helps brands to stand out among competitors.\u00a0\t<\/h4><\/div><\/div>\n\n<div class='block-panel-with-rich-text__item'><div class='block-panel-with-rich-text__item-inner'><p class=\"paragraph paragraph__size--default paragraph__align--left block-paragraph__paragraph\">Whether you\u2019re overhauling your existing digital estate or just establishing your brand identity online, you\u2019ll want to meet your audience\u2019s high standards to build and maintain their trust. Today\u2019s technological landscape offers ever-evolving means of creating incredible interactions, so users demand platforms that are simultaneously eye-catching, relevant, seamless and high-performing, across every channel.<br><br>DEPT\u00ae takes a digital-first approach to website design services and mobile app design, helping to bring brands to life and better connect you with your customers.<\/p><\/div><\/div>\n\n<div class='block-panel-with-rich-text__item'><div class='block-panel-with-rich-text__item-inner'><h2 class=\"heading heading__size--s heading__align--left block-heading__heading\">\n\t\t\tMobile app design\t<\/h2><\/div><\/div>\n\n<div class='block-panel-with-rich-text__item'><div class='block-panel-with-rich-text__item-inner'><p class=\"paragraph paragraph__size--default paragraph__align--left block-paragraph__paragraph\">A mobile app helps you to establish or build on a meaningful relationship with mobile users, connecting with audiences efficiently through the device they constantly have to hand. You can make a significant impact by maximising the potential of this marketing channel, as it helps you to cut through the noise within a space that\u2019s dedicated to your brand.<br><br>Far more than an extension of your website, an app needs to add value for users while making your brand identity and messaging clear and memorable. In order to stay in customers\u2019 minds, it needs to be designed with the intention of repeated use to be worth taking up valuable space on customer devices.<br><br>If you\u2019re looking to refresh and revitalise your brand image and reinforce your brand values, a mobile app is a way to instantly communicate that to your customer. As part of the mobile app design process, we carry out design sprints and user testing to refine the end product and optimise your app, using real-world data.<br><br>When football team <a href=\"https:\/\/www.deptagency.com\/en-uki\/case\/inspiring-and-entertaining-fans-all-over-the-globe\/\" target=\"_blank\" rel=\"noreferrer noopener\">Inter<\/a> updated its brand identity, it turned to DEPT\u00ae to bring this to life through web and mobile app design and help them reach a global audience becoming increasingly connected to sport through digital channels. Crucially, the strategy we created offered differentiation that would give relevance to the different areas of Inter\u2019s online presence.<\/p><\/div><\/div>\n\n<div class='block-panel-with-rich-text__item'><div class='block-panel-with-rich-text__item-inner'><h2 class=\"heading heading__size--s heading__align--left block-heading__heading\">\n\t\t\tWebsite design services\t<\/h2><\/div><\/div>\n\n<div class='block-panel-with-rich-text__item'><div class='block-panel-with-rich-text__item-inner'><p class=\"paragraph paragraph__size--default paragraph__align--left block-paragraph__paragraph\">Your website gives you an invaluable chance to make a first impression, so it\u2019s essential to engage your customers from the moment they land on your homepage. You\u2019ll want your brand personality to be instantly clear, with a continuation of your story on every page in the customer journey.<br><br>Your website\u2019s user experience will need to keep your audience captivated, by being intuitive enough to hold their attention and enjoyable enough to leave your mark afterwards. Innovation is key in a world where the digital channels of industry-leading brands are creating next-level interactions in ever-changing ways, every single day.\u00a0<br><br>Working with digital design experts like DEPT\u00ae, you can be one of those brands creating enticing online experiences your audience will be compelled to take notice of.<br><br>DEPT\u00ae designed a new website for healthy drinks brand innocent, who wanted to bring their online offering up to date and reflect their strong brand identity. We ensured the visuals and tone of voice brought together their playful branding and purposeful mission, remaining authentic while inspiring customers with new features. This was carried throughout various touchpoints, from the homepage to product and 404 pages.<br><br>And when iconic food processing company Heinz wanted to reinvigorate their website following a rebrand, they tasked DEPT\u00ae with communicating this new chapter and revised ethos to their lifelong, loyal audiences.\u00a0<br><br>We created a design system that would facilitate the scale of this undertaking, with comprehensive brand guidelines. A pattern library of components and wireframes enabled efficiency in processes, allowing Heinz teams to work flexibly and consistently as they continued to move with the times and maintain an impactful presence online.<\/p><\/div><\/div>\n\n<div class='block-panel-with-rich-text__item'><div class='block-panel-with-rich-text__item-inner'><h2 class=\"heading heading__size--s heading__align--left block-heading__heading\">\n\t\t\tSpecialist web and mobile app design agency\t<\/h2><\/div><\/div>\n\n<div class='block-panel-with-rich-text__item'><div class='block-panel-with-rich-text__item-inner'><p class=\"paragraph paragraph__size--default paragraph__align--left block-paragraph__paragraph\">DEPT\u00ae\u2019s website and mobile app design services bring brands to life in the digital realm.\u00a0<br><br>We design fluid, scalable and accessible websites and apps, which empower you to continue your brand\u2019s digital journey with confidence. Our award-winning designers, front-end and back-end developers work together to take an all-encompassing, multi-channel approach, marrying core principles and best practices in strategy, design and user experience.<br><br>We take a customer-first approach to web and mobile app design, which means we plan with the user experience at the front and centre of all considerations. We take the time to get to know your audience and conduct research to understand what problem they want solved and how they generally behave.\u00a0<br><br>Get in touch today to find out how DEPT\u00ae can help you to strengthen your brand identity with our website and mobile app design services.<\/p><\/div><\/div>\n\t\t<\/div>\n\n\t\t<button\tclass=\"cta-bar block-panel-with-rich-text__cta-bar js-cta-bar\"\n\tid=\"block-panel-with-rich-text-ffd7773c8ed5e4a474d7a7744f6188e2\"\n\ttitle=\"Get in touch\"\n\taria-label=\"\"\n\t\t>\n\t<div class=\"cta-bar__container cta-bar__container--size--default\">\n\t\t<div class=\"cta-bar__content\">\n\t\t\t<span class=\"cta-bar__label\">\n\t\t\t\tGet in touch\t\t\t<\/span>\n\t\t\t<i class=\"icon icon icon__color--white icon__size--small icon__arrow-right-circle cta-bar__icon cta-bar__icon\">\n\t<svg width='24' height='24' fill='none' viewBox='0 0 24 24' xmlns='http:\/\/www.w3.org\/2000\/svg'><g class='symbol'><path d='M11.5215 17.2609L17.2607 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class=\"flyout-drawer__left-mobile-backplate\"><\/div>\n\t<div class=\"flyout-drawer__left-backplate\"><\/div>\n\n\t\t<div class=\"flyout-drawer__left\"><\/div>\n\n\t<button\tclass=\"cta-button flyout-drawer__close cta-button__color--white cta-button__style--text-and-icon js-drawer-close has-flipped-icon\" aria-label=\"Close\" >\n\t<svg width='21' height='21' viewBox='0 0 21 21' fill='none' xmlns='http:\/\/www.w3.org\/2000\/svg'><circle cx='10.5' cy='10.5' r='9.5' transform='rotate(-90 10.5 10.5)' stroke='var(--dept-button-icon-outline-color)' stroke-width='1.3' stroke-miterlimit='10' fill='none'\/><circle class='icon-backplate' cx='10.5' cy='10.5' r='9.5' transform='rotate(-90 10.5 10.5)' fill='var(--dept-button-icon-backplate-color)' fill-opacity='1'\/><path class='icon-center' d='m14 7-7 7m0-7 7 7' stroke='var(--dept-button-icon-color)' stroke-width='1.5' fill='none'\/><\/svg>\n\t\t\t<span>\n\t\t\tClose\t\t<\/span>\n\t\n<\/button>\n\t<div class=\"flyout-drawer__right\">\n\t\t<div class=\"pardot-forms block-panel-with-rich-text__pardot-forms js-pardot-forms\">\n\t\t<iframe\n\t\tdata-initial-src=\"https:\/\/www2.deptagency.com\/l\/321011\/2018-03-28\/9l32nf\"\n\t\tclass=\"pardot-forms__embed block-panel-with-rich-text__embed js-pardot-forms-embed\"\n\t\ttype=\"text\/html\"\n\t><\/iframe>\n\t<div class=\"loader pardot-forms__loader loader__color--hanPurple js-pardot-forms-loader\">\n\t<div class=\"loader__first\"><\/div>\n\t<div class=\"loader__second\"><\/div>\n<\/div><\/div>\t<\/div>\n\n\t<button\tclass=\"cta-button flyout-drawer__back cta-button__color--onyxGrey cta-button__style--text-and-icon js-drawer-back has-small-icon\" aria-label=\"Back\" >\n\t<svg width='41' height='41' viewBox='0 0 41 41' fill='none' xmlns='http:\/\/www.w3.org\/2000\/svg'><circle cx='20.5' cy='20.5' r='19.5' transform='rotate(-90 20.5 20.5)' stroke='var(--dept-button-icon-outline-color)' stroke-width='1.3' stroke-miterlimit='10' fill='none'\/><circle class='icon-backplate' cx='20.5' cy='20.5' r='19.5' transform='rotate(-90 20.5 20.5)' fill='var(--dept-button-icon-backplate-color)' fill-opacity='1'\/><path class='icon-center' d='M21.174 30 11 20.674l10.174-9.326m-9.326 9.328H30.5' stroke='var(--dept-button-icon-color)' stroke-width='1.3' stroke-miterlimit='10' fill='none'\/><\/svg>\n\t\t\t<span>\n\t\t\tBack\t\t<\/span>\n\t\n<\/button><\/div>\n\n<div class=\"block-highlighted-item-listing\">\n\t<h2\t\tclass=\"typography block-highlighted-item-listing__title typography__color--onyxGrey typography__size--regular-body typography__align--left\"\n\t\t\t>\n\t\tInsights and work\t<\/h2>\n\t<div class=\"block-highlighted-item-listing__cards\">\n\t\t<a\tclass=\"universal-item-card universal-item-card__type--case universal-item-card--has-link-decoration\"\n\tdata-theme=\"white\"\n\t\t\thref=\"https:\/\/www.deptagency.com\/en-gb\/case\/a-platform-for-the-game-changers\/\"\n\t\t\t\ttitle=\"A platform for the game-changers\"\n\t\t>\n\t\n\t<div\n\t\tclass=\"image-wrap universal-item-card__image-wrap\"\n\t\tdata-align=\"center center\"\n\t\t\t>\n\n\t\t\t<picture\n\t\tclass=\"image__picture\"\n\t\t\t\t>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2021\/08\/playstation-gamechangers.jpg\"\n\t\t\t\tclass=\"image universal-item-card__image\"\n\n\t\t\t\t\t\t\t\talt=\"A platform for the game-changers\"\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\/>\n\t\t<\/picture>\n\t\n\t<\/div><p\t\tclass=\"typography universal-item-card__meta typography__color--darkGrey typography__size--eyebrow-lc typography__align--left\"\n\t\t\t>\n\t\tSONY PLAYSTATION&emsp;\u2022&emsp;Katy White\t<\/p><h3\t\tclass=\"typography universal-item-card__title typography__color--onyxGrey typography__size--h6 typography__align--left\"\n\t\t\t>\n\t\t<span>A platform for the game-changers<\/span>\t<\/h3><button\tclass=\"cta-button universal-item-card__btn cta-button__color--onyxGrey cta-button__style--regular has-parent-hover\" >\n\t\n\t\t\t<span>\n\t\t\tRead Case\t\t<\/span>\n\t\n<\/button>\n\t\n\t<\/a><a\tclass=\"universal-item-card universal-item-card__type--case universal-item-card--has-link-decoration\"\n\tdata-theme=\"white\"\n\t\t\thref=\"https:\/\/www.deptagency.com\/en-gb\/case\/delighting-with-every-touch-swipe-or-scroll\/\"\n\t\t\t\ttitle=\"Delighting with every touch, swipe or scroll\"\n\t\t>\n\t\n\t<div\n\t\tclass=\"image-wrap universal-item-card__image-wrap\"\n\t\tdata-align=\"center center\"\n\t\t\t>\n\n\t\t\t<picture\n\t\tclass=\"image__picture\"\n\t\t\t\t>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2023\/01\/Template-Full-screen-11.jpg\"\n\t\t\t\tclass=\"image universal-item-card__image\"\n\n\t\t\t\t\t\t\t\talt=\"Delighting with every touch, swipe or scroll\"\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\/>\n\t\t<\/picture>\n\t\n\t<\/div><p\t\tclass=\"typography universal-item-card__meta typography__color--darkGrey typography__size--eyebrow-lc typography__align--left\"\n\t\t\t>\n\t\tINNOCENT&emsp;\u2022&emsp;James Wood\t<\/p><h3\t\tclass=\"typography universal-item-card__title typography__color--onyxGrey typography__size--h6 typography__align--left\"\n\t\t\t>\n\t\t<span>Delighting with every touch, swipe or scroll<\/span>\t<\/h3><button\tclass=\"cta-button universal-item-card__btn cta-button__color--onyxGrey cta-button__style--regular has-parent-hover\" >\n\t\n\t\t\t<span>\n\t\t\tRead Case\t\t<\/span>\n\t\n<\/button>\n\t\n\t<\/a><a\tclass=\"universal-item-card universal-item-card__type--article universal-item-card--has-link-decoration\"\n\tdata-theme=\"white\"\n\t\t\thref=\"https:\/\/www.deptagency.com\/insight\/2025-is-the-deadline-for-digital-accessibility\/\"\n\t\t\t\ttitle=\"2025 is the deadline for digital accessibility\"\n\t\t>\n\t\t\t<div class=\"universal-item-card__backplate universal-item-card__backplate--with-image\"><\/div>\n\t\n\t<div\n\t\tclass=\"image-wrap universal-item-card__image-wrap\"\n\t\tdata-align=\"center center\"\n\t\t\t>\n\n\t\t\t<picture\n\t\tclass=\"image__picture\"\n\t\t\t\t>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2023\/02\/accessibility-concept.jpg\"\n\t\t\t\tclass=\"image universal-item-card__image\"\n\n\t\t\t\t\t\t\t\talt=\"2025 is the deadline for digital accessibility\"\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\/>\n\t\t<\/picture>\n\t\n\t<\/div><p\t\tclass=\"typography universal-item-card__meta typography__color--darkGrey typography__size--eyebrow-lc typography__align--left\"\n\t\t\t>\n\t\tCUSTOMER EXPERIENCE&emsp;\u2022&emsp;Mark Wright\t<\/p><h3\t\tclass=\"typography universal-item-card__title typography__color--onyxGrey typography__size--h6 typography__align--left\"\n\t\t\t>\n\t\t<span>2025 is the deadline for digital accessibility<\/span>\t<\/h3><button\tclass=\"cta-button universal-item-card__btn cta-button__color--onyxGrey cta-button__style--regular has-parent-hover\" >\n\t\n\t\t\t<span>\n\t\t\tRead Article\t\t<\/span>\n\t\n<\/button>\n\t\n\t<\/a>\t<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":106,"featured_media":4247770,"parent":4247845,"menu_order":1,"template":"","meta":{"_acf_changed":false,"es_utils_meta_schema":"","member_job_title":"","member_linkedin_url":"","dept_alt_featured_image":[],"dept_algolia_noindex":false,"dept_algolia_featured":false,"footnotes":""},"categories":[42349],"person":[],"class_list":["post-4247769","service","type-service","status-publish","has-post-thumbnail","hentry","category-creative-en-uki"],"acf":{"dept_is_3q_page":false,"featured_case_study_1":"","featured_case_study_2":"","listing_theme":"light"},"yoast_head":"<!-- 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