{"id":4293302,"date":"2025-06-04T12:07:00","date_gmt":"2025-06-04T10:07:00","guid":{"rendered":"https:\/\/www.deptagency.com\/?post_type=article&p=4293302"},"modified":"2025-06-13T10:08:01","modified_gmt":"2025-06-13T08:08:01","slug":"dept-unveils-secret-garden-at-cannes-lions-2025","status":"publish","type":"article","link":"https:\/\/www.deptagency.com\/en-uki\/insight\/dept-unveils-secret-garden-at-cannes-lions-2025\/","title":{"rendered":"DEPT\u00ae unveils \u201cSecret Garden\u201d at Cannes Lions 2025"},"content":{"rendered":"
\n\t\n\t\t\n\t\t\t<\/mask><\/g><\/svg>\t\t\t\n\t\t\t\tInsights\t\t\t<\/span>\n\t\t<\/div>\n\t<\/div>\n\tDEPT\u00ae unveils \u201cSecret Garden\u201d at Cannes Lions 2025<\/h1>
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\n\t\tMarjan Straathof\t\t
\n\t\tGlobal SVP of Marketing\n\t\t\t<\/div>\n<\/div>\n\t
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\n\t\t\t\t\n\t\t\t\t\tDate\t\t\t\t<\/span>\n\t\t\t\t\n\t\t\t\t\tJune 4, 2025\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\n<\/div>\n\n\n\tAt this year’s Cannes Lions Festival, DEPT\u00ae is creating a unique space for a different type of conversation: less than five minutes away from the Palais des Festivals, the Secret Garden is nestled in a 1,300-square-metre courtyard.<\/p>\n\tDesigned to foster meaningful dialogue and showcase cutting-edge AI and creativity, this tranquil courtyard will be the go-to spot for industry leaders seeking a fresh perspective on the future of marketing and technology.

From 17 to 19 June 2025, the Garden will host daily panel sessions at 10:30 and 15:00, featuring leaders from NVIDIA, eBay, Foot Locker, Yahoo, Logitech, U.S. Bank, Microsoft, and more. The sessions celebrate impactful cases, focusing on what\u2019s working, what\u2019s next, and how to scale responsibly.<\/p><\/div>\n\t\n\t<\/div>\n\n
\n\t\u201c<\/span>\n\tWe know Cannes can be overwhelming. We wanted to create a space that brings the noise down and the level of conversation up. The Secret Garden is about listening, sharing ideas, and learning from work that\u2019s already making a difference.<\/p>\t
\n\t\u201d<\/span>\n\n\tDimi Albers, Global CEO, DEPT\u00ae<\/p><\/blockquote>\n\n\n\t\n\tKicking things off on Tuesday, 17 June, Sainsbury\u2019s Nectar360 will join Digiday for a fireside chat about how the retailer is already using AI to streamline its retail media operations. Their new multi-agent system can audit thousands of ad assets for accuracy and compliance in seconds, a slight shift significantly impacting operational efficiency and creative quality.

On Wednesday, June 18, the Garden will host a special half-day session led by NVIDIA and DEPT\u00ae focused on AI for Public Good. The forum will bring together policymakers, technologists, and brand leaders to share practical frameworks and explore how to ensure AI development is inclusive, accountable, and accessible. The morning includes a panel, a real-world case study discussion, and a lunch to help move the conversation from intention to action.

Other sessions include a preview of Signs, an AI-powered ASL learning platform co-created by Hello Monday\/DEPT\u00ae, NVIDIA and the American Society for Deaf Children, and panels on AI-driven personalisation, brand sustainability, and the emotional side of automation. The Garden will also feature interactive AI installations, a podcast studio, and spaces to connect and collaborate throughout the week.

The Secret Garden is located at 5 Rond-Point Duboys d\u2019Angers. Space is limited, and registration is encouraged. For more information and to request a spot, click here<\/a>.<\/p><\/div>\n\t\n\t<\/div>\n\n
\n\tON OUR<\/strong> Mind<\/span><\/h2>\n\tVIEW ALL INSIGHTS<\/a>\n\t\n\t\t\n\t\t\t
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