{"id":4251416,"date":"2021-04-01T13:11:05","date_gmt":"2021-04-01T11:11:05","guid":{"rendered":"https:\/\/www.deptagency.com\/insight\/dept-expands-stateside-as-rocket-insights-joins-agency\/"},"modified":"2019-03-12T13:06:06","modified_gmt":"2019-03-12T13:06:06","slug":"dept-expands-stateside-as-rocket-insights-joins-agency","status":"publish","type":"article","link":"https:\/\/www.deptagency.com\/en-uki\/insight\/dept-expands-stateside-as-rocket-insights-joins-agency\/","title":{"rendered":"DEPT\u00ae expands stateside as Rocket Insights joins agency"},"content":{"rendered":"
\n\t\n\t<\/svg>\n\t\t\t\n\t\t\tBack to all articles\t\t<\/span>\n\t\n<\/button>\n\t\tDEPT\u00ae expands stateside as Rocket Insights joins agency\t<\/h1>\n\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t<\/picture>\n\t\n\t<\/div>
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\n\t\tMarjan Straathof\t\t
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\n\t\t\t\t\t1 April 2021\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/div>\n<\/div>\n\n
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\n\t\t\t\t\n\n\t\tThrough the acquisition of Rocket Insights, DEPT\u00ae\u2019s first deal in North America, the agency is accelerating its rapid growth, while confirming commitment to growing its US business.\t<\/h2>\n\n\n\t\tLONDON, March 12, 2019 \u2014 DEPT\u00ae, a leading creativity, technology and data agency in Europe has acquired\u00a0Rocket Insights<\/a>, one of the fastest growing product agency in the United States. Rocket Insights has an extensive track record of delivering innovative products and services to clients like Foundation Medicine and Fox, and was responsible for the award-winning Virgin Pulse Apple Watch app.\t<\/p>\n\n\n\t\tFounded in 2015, Rocket Insights was built to bring a fresh approach to product design and development, specialising in the entire design and development lifecycle. Having spent years at product companies, the Rocket team started the type of agency they always wanted to hire: one that fully aligns with clients and accelerates their business.\t<\/p>\n\n\n\t\t\u201cWe were determined to keep Rocket independent. That is until we met Dept\u201d, said Jesse Streb, Partner at Rocket Insights. \u201cDEPT\u00ae has had rapid growth across Europe, an incredible depth of data, creativity and technology services and a \u2018cool\u2019 factor that we admire. Adding our product expertise to DEPT\u00ae\u2019s one-stop shop strategy is a real opportunity to create a new kind of agency for our clients. We\u2019re thrilled to call the DEPT\u00ae team colleagues and friends.\u201d\t<\/p>\n\n\n\t\tThe acquisition will further fuel DEPT\u00ae\u2019s global expansion with new offices in Boston and New York, led by the Rocket Insights team. Additionally, the acquisition signals a powerful merger of DEPT\u00ae\u2019s digital transformation services with Rocket\u2019s product development expertise.\t<\/p>\n\n\n\t\t\u201cWe fell in love with the Rocket team\u201d, said Dimi Albers, DEPT\u00ae\u2019s Chief Executive Officer. \u201cFrom our shared love for creative problem solving, to our relentless focus on improving our client\u2019s business. They are a group of incredibly talented designers and techies who can very rapidly take an idea and bring it to life in a useful, beautiful and seamless way. We truly believe that this is the spirit we\u2019re looking for when building the bridge for our clients between Europe and the US.\u201d\t<\/p>\n\n\n\t\tSince it launched in 2016, DEPT\u00ae has speedily grown across the globe and works with brands such as Tesla,, Samsung, Triumph Motorcycles, Philips and Netflix. Currently, DEPT\u00ae employs a team of over 1200 people operating out of eleven countries in Europe and the US, with a revenue of over 135 million USD.\t<\/p>\n\n\n\t\tIn order to service the growing international client portfolio, DEPT\u00ae is ramping up investment and expansion in the UK and US. In January, it announced the acquisition of Manchester agency e3creative. Last November, its current US operation in Boston was been bolstered by Dept-owned agency factor-a (market leaders in Amazon Marketing), opening an office in New York. With Rocket Insights joining, DEPT\u00ae solidifies its footprint in the US.\t<\/p>\n\n\n\t\tThe official announcement is planned later today (16:00 CST) at SXSW, the biggest tech festival in the world, where DEPT\u00ae and Rocket Insights are hosting a session on \u201cWhy all brands need a new type of agency to survive in this millennial age\u201d, followed by a round of drinks at the New Dutch Wave house . For more information and RSVP,\u00a0check the official SXSW schedule.<\/a>


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