{"id":4250536,"date":"2023-07-05T09:16:00","date_gmt":"2023-07-05T07:16:00","guid":{"rendered":"https:\/\/www.deptagency.com\/insight\/2025-is-the-deadline-for-digital-accessibility\/"},"modified":"2024-11-07T14:47:07","modified_gmt":"2024-11-07T12:47:07","slug":"2025-is-the-deadline-for-digital-accessibility","status":"publish","type":"article","link":"https:\/\/www.deptagency.com\/en-uki\/insight\/2025-is-the-deadline-for-digital-accessibility\/","title":{"rendered":"2025 is the deadline for digital accessibility"},"content":{"rendered":"<div class=\"block-article-post-header js-block-article-post-header block-article-post-header__theme--onyxGrey\">\n\t<button\tclass=\"cta-button block-article-post-header__back-button cta-button__color--white cta-button__style--back\" aria-label=\"Back\" >\n\t<svg width='41' height='41' viewBox='0 0 41 41' fill='none' xmlns='http:\/\/www.w3.org\/2000\/svg'><circle cx='20.5' cy='20.5' r='19.5' transform='rotate(-90 20.5 20.5)' stroke='var(--dept-button-icon-outline-color)' stroke-width='1.3' stroke-miterlimit='10' fill='none'\/><circle class='icon-backplate' cx='20.5' cy='20.5' r='19.5' transform='rotate(-90 20.5 20.5)' fill='var(--dept-button-icon-backplate-color)' fill-opacity='1'\/><path class='icon-center' d='M21.174 30 11 20.674l10.174-9.326m-9.326 9.328H30.5' stroke='var(--dept-button-icon-color)' stroke-width='1.3' stroke-miterlimit='10' fill='none'\/><\/svg>\n\t\t\t<span>\n\t\t\tBack to all articles\t\t<\/span>\n\t\n<\/button><h1\t\tclass=\"typography block-article-post-header__title typography__color--white typography__size--h1 typography__align--left\"\n\t\t\t>\n\t\t2025 is the deadline for digital accessibility\t<\/h1><div\n\t\tclass=\"image-wrap block-article-post-header__image-wrap\"\n\t\tdata-align=\"center center\"\n\t\t\t>\n\n\t\t\t<picture\n\t\tclass=\"image__picture\"\n\t\t\t\t>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2023\/02\/accessibility-concept.jpg\"\n\t\t\t\tclass=\"image block-article-post-header__image\"\n\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\/>\n\t\t<\/picture>\n\t\n\t<\/div><div class=\"author block-article-post-header__author\" data-animation=\"slide-fade\">\n\t\t\t<img\n\t\t\tclass=\"author__portrait\"\n\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2021\/03\/Lizzie-Powell-150x150.jpg\"\n\t\t\talt=\"Lizzie Powell\"\n\t\t\/>\n\t\n\t<div class=\"author__text\">\n\t\tLizzie Powell\t\t<br \/>\n\t\tVP of Growth, Experience and Engineering\n\t\t\t<\/div>\n<\/div>\n\t<div class=\"block-article-post-header__meta\">\n\t\t\t\t\t\t\t<div class=\"block-article-post-header__meta-date\">\n\t\t\t\t<div class=\"block-article-post-header__date-description\">\n\t\t\t\t\tDate\t\t\t\t<\/div>\n\t\t\t\t<div class=\"block-article-post-header__published-date\">\n\t\t\t\t\t5 July 2023\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/div>\n<\/div>\n\n<div class=\"block-statement block-statement__background-color--backgroundGrey block-statement__align--left\">\n\t<p\t\tclass=\"typography block-statement__title typography__color--onyxGrey typography__size--h5 typography__align--left\"\n\t\t\t>\n\t\tOn June 28th, 2025, the European Accessibility Act will be in full force. This act affects all websites and apps in <strong>e-commerce<\/strong>, <strong>travel<\/strong>, and <strong>banking<\/strong>.<br><br>Want to know where your website currently stands? We\u2019ve developed an accessibility checker to get an indication of compliance.<br><br><a href=\"https:\/\/accessibility.deptagency.com\/\">Check your website\u2019s accessibility score here<\/a>.\t<\/p><\/div>\n\n<div class=\"block-title-and-content js-block-title-and-content block-title-and-content__theme--onyxGrey\">\n\t<div class=\"block-title-and-content__layout\">\n\t\t<h2\t\tclass=\"typography block-title-and-content__title typography__color--white typography__size--h2 typography__align--left\"\n\t\tdata-size-mobile=\"h2\" \t>\n\t\tTo do before June 2025\t<\/h2>\n\t\t\t\t\t<div class=\"block-title-and-content__content\">\n\t\t\t\t\n<div class='block-title-and-content__item'><div class='block-title-and-content__item-inner'><p\t\tclass=\"typography block-typography__typography typography__color--lightGrey typography__size--regular-body typography__align--left\"\n\t\t\t>\n\t\tAchieving full compliance with accessibility standards isn\u2019t a one-time task. It\u2019s a process. Here\u2019s what all brands need to think about today:\u00a0\t<\/p><\/div><\/div>\n\n<div class='block-title-and-content__item'><div class='block-title-and-content__item-inner'><ul class=\"lists lists__color--lightGrey lists__type--circle lists__size--default lists__align--left block-lists__lists\">\n\t<li><strong>Get ready for 2025<\/strong>. Start by getting a full accessibility analysis to see what needs to be modified regarding UI design, front-end code, or contact. Don\u2019t wait too long because defining, implementing, and testing requires planning and effort.\u00a0<\/li><li><strong>Be transparent <\/strong>about your status and efforts. Every website should have an Accessibility Statement (usually a link in the footer). This will help you communicate what\u2019s accessible now and in future initiatives.<\/li><li><strong>Make accessibility top of mind in your organisation. <\/strong>While GDPR made businesses more responsible for user privacy, accessibility legislation like the EAA (EU), ADA (US), and Equality Act (UK) are also forcing companies to prioritise inclusion.<\/li><li><strong>Find an experienced partner:<\/strong> At DEPT\u00ae, our teams are trained in accessibility and can make sure your digital properties meet the highest standards. We\u2019re already collaborating with businesses like the <a href=\"https:\/\/www.deptagency.com\/case\/step-into-the-extraordinary\/\">Van Gogh Museum<\/a> and BISSELL on accessibility initiatives, and we\u2019d love to help you, too.\u00a0<\/li><\/ul><\/div><\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\n\t<div class=\"block-title-and-content__social-links\">\n\t\t\t\t\t<a\n\t\t\t\thref=\"https:\/\/www.deptagency.com\/en-uki\/insight\/2025-is-the-deadline-for-digital-accessibility\/\"\n\t\t\t\tdata-share-url=\"https:\/\/www.deptagency.com\/en-uki\/insight\/2025-is-the-deadline-for-digital-accessibility\/\"\n\t\t\t\tdata-share-title=\"2025 is the deadline for digital accessibility\"\n\t\t\t\tdata-share-type=\"copy\"\n\t\t\t\tclass=\"block-title-and-content__social-links-item js-social-link\"\n\t\t\t\taria-label=\"Copy page link\"\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tdata-tooltip=\"true\"\n\t\t\t\t\tdata-tooltip-text=\"Link copied to clipboard.\"\n\t\t\t\t\t\t\t>\n\t\t\t\t<svg fill='none' xmlns='http: \/\/www.w3.org\/2000\/svg' width='22' height='22' viewBox='0 0 22 22'><path d='M6.832 15.167l8.333-8.333M9.332 6.001l2.787-2.787a4.715 4.715 0 016.666 0v0a4.715 4.715 0 010 6.667L16 12.668M5.999 9.334l-2.787 2.787a4.715 4.715 0 000 6.666v0a4.715 4.715 0 006.667 0l2.787-2.786' stroke='currentColor' stroke-width='2'\/><\/svg>\t\t\t<\/a>\n\t\t\t\t\t\t<a\n\t\t\t\thref=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.deptagency.com%2Fen-uki%2Finsight%2F2025-is-the-deadline-for-digital-accessibility%2F\"\n\t\t\t\tdata-share-url=\"https:\/\/www.deptagency.com\/en-uki\/insight\/2025-is-the-deadline-for-digital-accessibility\/\"\n\t\t\t\tdata-share-title=\"2025 is the deadline for digital accessibility\"\n\t\t\t\tdata-share-type=\"facebook\"\n\t\t\t\tclass=\"block-title-and-content__social-links-item js-social-link\"\n\t\t\t\taria-label=\"Share to Facebook\"\n\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\trel=\"noopener noreferrer\"\n\t\t\t\t\n\t\t\t\t\t\t\t>\n\t\t\t\t<svg width='14' height='22' viewBox='0 0 14 22' fill='none' xmlns='http: \/\/www.w3.org\/2000\/svg'><path d='M4.032 22L4 12H0V8h4V5.5C4 1.789 6.298 0 9.61 0c1.585 0 2.948.118 3.345.17v3.88H10.66c-1.8 0-2.15.856-2.15 2.112V8h5.241l-2 4H8.51v10H4.032z' fill='currentColor'\/><\/svg>\t\t\t<\/a>\n\t\t\t\t\t\t<a\n\t\t\t\thref=\"https:\/\/api.whatsapp.com\/send?text=https%3A%2F%2Fwww.deptagency.com%2Fen-uki%2Finsight%2F2025-is-the-deadline-for-digital-accessibility%2F\"\n\t\t\t\tdata-share-url=\"https:\/\/www.deptagency.com\/en-uki\/insight\/2025-is-the-deadline-for-digital-accessibility\/\"\n\t\t\t\tdata-share-title=\"2025 is the deadline for digital accessibility\"\n\t\t\t\tdata-share-type=\"whatsapp\"\n\t\t\t\tclass=\"block-title-and-content__social-links-item js-social-link\"\n\t\t\t\taria-label=\"Share to Whatsapp\"\n\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\trel=\"noopener noreferrer\"\n\t\t\t\t\n\t\t\t\t\t\t\t>\n\t\t\t\t<svg xmlns='http: \/\/www.w3.org\/2000\/svg' width='25' height='24' viewBox='0 0 25 24'><path d='M.805 24l1.687-6.163a11.869 11.869 0 01-1.588-5.945C.907 5.335 6.244 0 12.801 0c3.182.001 6.17 1.24 8.415 3.488a11.819 11.819 0 013.481 8.413c-.002 6.558-5.34 11.893-11.896 11.893h-.005c-1.99-.001-3.947-.5-5.685-1.448L.805 24zm6.598-3.807l.361.214a9.874 9.874 0 005.033 1.378h.004c5.45 0 9.885-4.434 9.888-9.885a9.824 9.824 0 00-2.894-6.993 9.823 9.823 0 00-6.99-2.898c-5.454 0-9.89 4.434-9.892 9.884a9.86 9.86 0 001.512 5.26l.235.374-.999 3.648 3.742-.982z' fill='currentColor'\/><path d='M9.825 6.921c-.24-.58-.486-.501-.668-.51-.174-.009-.372-.01-.57-.01-.198 0-.52.074-.793.371-.272.298-1.04 1.017-1.04 2.48 0 1.462 1.065 2.875 1.214 3.073.148.199 2.096 3.2 5.078 4.487.709.306 1.262.49 1.694.626.712.226 1.36.194 1.872.118.571-.085 1.759-.72 2.007-1.413.247-.694.247-1.29.173-1.413-.074-.124-.272-.199-.57-.347-.297-.149-1.758-.868-2.03-.967-.273-.1-.471-.149-.67.149-.198.297-.767.966-.94 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width='25' height='20' viewBox='0 0 25 20' fill='none' xmlns='http: \/\/www.w3.org\/2000\/svg'><path d='M24.75 2.3c-.9.4-1.8.7-2.8.8 1-.6 1.8-1.6 2.2-2.7-1 .6-2 1-3.1 1.2-.9-1-2.2-1.6-3.6-1.6-2.7 0-4.9 2.2-4.9 4.9 0 .4 0 .8.1 1.1-4.2-.2-7.8-2.2-10.2-5.2-.5.8-.7 1.6-.7 2.5 0 1.7.9 3.2 2.2 4.1-.8 0-1.6-.2-2.2-.6v.1c0 2.4 1.7 4.4 3.9 4.8-.4.1-.8.2-1.3.2-.3 0-.6 0-.9-.1.6 2 2.4 3.4 4.6 3.4-1.7 1.3-3.8 2.1-6.1 2.1-.4 0-.8 0-1.2-.1 2.2 1.4 4.8 2.2 7.5 2.2 9.1 0 14-7.5 14-14v-.6c1-.7 1.8-1.6 2.5-2.5z' fill='currentColor'\/><\/svg>\t\t\t<\/a>\n\t\t\t\t\t\t<a\n\t\t\t\thref=\"http:\/\/www.linkedin.com\/shareArticle?mini=true&#038;url=https%3A%2F%2Fwww.deptagency.com%2Fen-uki%2Finsight%2F2025-is-the-deadline-for-digital-accessibility%2F\"\n\t\t\t\tdata-share-url=\"https:\/\/www.deptagency.com\/en-uki\/insight\/2025-is-the-deadline-for-digital-accessibility\/\"\n\t\t\t\tdata-share-title=\"2025 is the deadline for digital accessibility\"\n\t\t\t\tdata-share-type=\"linkedin\"\n\t\t\t\tclass=\"block-title-and-content__social-links-item js-social-link\"\n\t\t\t\taria-label=\"Share to Linkedin\"\n\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\trel=\"noopener noreferrer\"\n\t\t\t\t\n\t\t\t\t\t\t\t>\n\t\t\t\t<svg width='19' height='18' viewBox='0 0 19 18' fill='none' xmlns='http: \/\/www.w3.org\/2000\/svg'><path d='M1.15 17.3h3.6V5.8h-3.6v11.5zM.75 2.1c0 1.2 1 2.1 2.1 2.1 1.2 0 2.1-.9 2.1-2.1 0-1.2-1-2.1-2.1-2.1-1.2 0-2.1 1-2.1 2.1zM14.45 17.3h3.6v-6.2c0-3.1-.7-5.5-4.3-5.5-1.8 0-2.9.9-3.4 1.8V5.8h-3.4v11.5h3.6v-5.7c0-1.5.2-2.9 2.1-2.9 1.8 0 1.8 1.7 1.8 3v5.6z' fill='currentColor'\/><\/svg>\t\t\t<\/a>\n\t\t\t\t<\/div>\n<\/div>\n\n<div class=\"block-title-and-content js-block-title-and-content block-title-and-content__theme--white\">\n\t<div class=\"block-title-and-content__layout\">\n\t\t<h2\t\tclass=\"typography block-title-and-content__title typography__color--onyxGrey typography__size--h2 typography__align--left\"\n\t\tdata-size-mobile=\"h2\" \t>\n\t\tOnly 3% of the internet is accessible to people with disabilities\t<\/h2>\n\t\t\t\t\t<div class=\"block-title-and-content__content\">\n\t\t\t\t\n<div class='block-title-and-content__item'><div class='block-title-and-content__item-inner'><p\t\tclass=\"typography block-typography__typography typography__color--onyxGrey typography__size--regular-body typography__align--left\"\n\t\t\t>\n\t\tIncreased accessibility for people living with disabilities should be an objective for every organisation. It\u2019s not just the right thing to do. Legislation is also about to move the goalposts for accessibility standards.\u00a0<br><br>The latest is The <a href=\"https:\/\/ec.europa.eu\/social\/main.jsp?catId=1202\" target=\"_blank\" rel=\"noreferrer noopener\">European Accessibility Act (EAA)<\/a>, which will come into force on June 28, 2025. From that moment on, all websites, apps, and digital kiosks operating in the EU for travel, banking, and e-commerce will be required to embrace accessibility (the recommendation is WCAG 2.2 level AA). There are other accessibility regulations worldwide, too.<br><br><strong>The accessibility of a UK<\/strong> website is covered by the Equality Act 2010. if a business\u2019s website is not accessible, then the website owner could be sued for discrimination.<br><br>It\u2019s about time to start implementing accessibility in everything that you do.\u00a0\u00a0\t<\/p><\/div><\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\n\t<div class=\"block-title-and-content__social-links\">\n\t\t\t\t\t<a\n\t\t\t\thref=\"https:\/\/www.deptagency.com\/en-uki\/insight\/2025-is-the-deadline-for-digital-accessibility\/\"\n\t\t\t\tdata-share-url=\"https:\/\/www.deptagency.com\/en-uki\/insight\/2025-is-the-deadline-for-digital-accessibility\/\"\n\t\t\t\tdata-share-title=\"2025 is the deadline for digital accessibility\"\n\t\t\t\tdata-share-type=\"copy\"\n\t\t\t\tclass=\"block-title-and-content__social-links-item js-social-link\"\n\t\t\t\taria-label=\"Copy page link\"\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tdata-tooltip=\"true\"\n\t\t\t\t\tdata-tooltip-text=\"Link copied to clipboard.\"\n\t\t\t\t\t\t\t>\n\t\t\t\t<svg fill='none' xmlns='http: \/\/www.w3.org\/2000\/svg' width='22' height='22' viewBox='0 0 22 22'><path d='M6.832 15.167l8.333-8.333M9.332 6.001l2.787-2.787a4.715 4.715 0 016.666 0v0a4.715 4.715 0 010 6.667L16 12.668M5.999 9.334l-2.787 2.787a4.715 4.715 0 000 6.666v0a4.715 4.715 0 006.667 0l2.787-2.786' stroke='currentColor' stroke-width='2'\/><\/svg>\t\t\t<\/a>\n\t\t\t\t\t\t<a\n\t\t\t\thref=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.deptagency.com%2Fen-uki%2Finsight%2F2025-is-the-deadline-for-digital-accessibility%2F\"\n\t\t\t\tdata-share-url=\"https:\/\/www.deptagency.com\/en-uki\/insight\/2025-is-the-deadline-for-digital-accessibility\/\"\n\t\t\t\tdata-share-title=\"2025 is the deadline for digital accessibility\"\n\t\t\t\tdata-share-type=\"facebook\"\n\t\t\t\tclass=\"block-title-and-content__social-links-item js-social-link\"\n\t\t\t\taria-label=\"Share to Facebook\"\n\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\trel=\"noopener noreferrer\"\n\t\t\t\t\n\t\t\t\t\t\t\t>\n\t\t\t\t<svg width='14' height='22' viewBox='0 0 14 22' fill='none' xmlns='http: \/\/www.w3.org\/2000\/svg'><path d='M4.032 22L4 12H0V8h4V5.5C4 1.789 6.298 0 9.61 0c1.585 0 2.948.118 3.345.17v3.88H10.66c-1.8 0-2.15.856-2.15 2.112V8h5.241l-2 4H8.51v10H4.032z' fill='currentColor'\/><\/svg>\t\t\t<\/a>\n\t\t\t\t\t\t<a\n\t\t\t\thref=\"https:\/\/api.whatsapp.com\/send?text=https%3A%2F%2Fwww.deptagency.com%2Fen-uki%2Finsight%2F2025-is-the-deadline-for-digital-accessibility%2F\"\n\t\t\t\tdata-share-url=\"https:\/\/www.deptagency.com\/en-uki\/insight\/2025-is-the-deadline-for-digital-accessibility\/\"\n\t\t\t\tdata-share-title=\"2025 is the deadline for digital accessibility\"\n\t\t\t\tdata-share-type=\"whatsapp\"\n\t\t\t\tclass=\"block-title-and-content__social-links-item js-social-link\"\n\t\t\t\taria-label=\"Share to Whatsapp\"\n\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\trel=\"noopener noreferrer\"\n\t\t\t\t\n\t\t\t\t\t\t\t>\n\t\t\t\t<svg xmlns='http: \/\/www.w3.org\/2000\/svg' width='25' height='24' viewBox='0 0 25 24'><path d='M.805 24l1.687-6.163a11.869 11.869 0 01-1.588-5.945C.907 5.335 6.244 0 12.801 0c3.182.001 6.17 1.24 8.415 3.488a11.819 11.819 0 013.481 8.413c-.002 6.558-5.34 11.893-11.896 11.893h-.005c-1.99-.001-3.947-.5-5.685-1.448L.805 24zm6.598-3.807l.361.214a9.874 9.874 0 005.033 1.378h.004c5.45 0 9.885-4.434 9.888-9.885a9.824 9.824 0 00-2.894-6.993 9.823 9.823 0 00-6.99-2.898c-5.454 0-9.89 4.434-9.892 9.884a9.86 9.86 0 001.512 5.26l.235.374-.999 3.648 3.742-.982z' fill='currentColor'\/><path d='M9.825 6.921c-.24-.58-.486-.501-.668-.51-.174-.009-.372-.01-.57-.01-.198 0-.52.074-.793.371-.272.298-1.04 1.017-1.04 2.48 0 1.462 1.065 2.875 1.214 3.073.148.199 2.096 3.2 5.078 4.487.709.306 1.262.49 1.694.626.712.226 1.36.194 1.872.118.571-.085 1.759-.72 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js-social-link\"\n\t\t\t\taria-label=\"Share to Twitter\"\n\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\trel=\"noopener noreferrer\"\n\t\t\t\t\n\t\t\t\t\t\t\t>\n\t\t\t\t<svg width='25' height='20' viewBox='0 0 25 20' fill='none' xmlns='http: \/\/www.w3.org\/2000\/svg'><path d='M24.75 2.3c-.9.4-1.8.7-2.8.8 1-.6 1.8-1.6 2.2-2.7-1 .6-2 1-3.1 1.2-.9-1-2.2-1.6-3.6-1.6-2.7 0-4.9 2.2-4.9 4.9 0 .4 0 .8.1 1.1-4.2-.2-7.8-2.2-10.2-5.2-.5.8-.7 1.6-.7 2.5 0 1.7.9 3.2 2.2 4.1-.8 0-1.6-.2-2.2-.6v.1c0 2.4 1.7 4.4 3.9 4.8-.4.1-.8.2-1.3.2-.3 0-.6 0-.9-.1.6 2 2.4 3.4 4.6 3.4-1.7 1.3-3.8 2.1-6.1 2.1-.4 0-.8 0-1.2-.1 2.2 1.4 4.8 2.2 7.5 2.2 9.1 0 14-7.5 14-14v-.6c1-.7 1.8-1.6 2.5-2.5z' fill='currentColor'\/><\/svg>\t\t\t<\/a>\n\t\t\t\t\t\t<a\n\t\t\t\thref=\"http:\/\/www.linkedin.com\/shareArticle?mini=true&#038;url=https%3A%2F%2Fwww.deptagency.com%2Fen-uki%2Finsight%2F2025-is-the-deadline-for-digital-accessibility%2F\"\n\t\t\t\tdata-share-url=\"https:\/\/www.deptagency.com\/en-uki\/insight\/2025-is-the-deadline-for-digital-accessibility\/\"\n\t\t\t\tdata-share-title=\"2025 is the deadline for digital accessibility\"\n\t\t\t\tdata-share-type=\"linkedin\"\n\t\t\t\tclass=\"block-title-and-content__social-links-item js-social-link\"\n\t\t\t\taria-label=\"Share to Linkedin\"\n\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\trel=\"noopener noreferrer\"\n\t\t\t\t\n\t\t\t\t\t\t\t>\n\t\t\t\t<svg width='19' height='18' viewBox='0 0 19 18' fill='none' xmlns='http: \/\/www.w3.org\/2000\/svg'><path d='M1.15 17.3h3.6V5.8h-3.6v11.5zM.75 2.1c0 1.2 1 2.1 2.1 2.1 1.2 0 2.1-.9 2.1-2.1 0-1.2-1-2.1-2.1-2.1-1.2 0-2.1 1-2.1 2.1zM14.45 17.3h3.6v-6.2c0-3.1-.7-5.5-4.3-5.5-1.8 0-2.9.9-3.4 1.8V5.8h-3.4v11.5h3.6v-5.7c0-1.5.2-2.9 2.1-2.9 1.8 0 1.8 1.7 1.8 3v5.6z' fill='currentColor'\/><\/svg>\t\t\t<\/a>\n\t\t\t\t<\/div>\n<\/div>\n\n<div class=\"block-panel-with-image-and-rich-text\">\n\t<div class=\"block-panel-with-image-and-rich-text__left block-panel-with-image-and-rich-text__left--richBlack\">\n\t\t<div class=\"block-panel-with-image-and-rich-text__media\">\n\t\t\t<div\n\t\tclass=\"image-wrap block-panel-with-image-and-rich-text__image-wrap\"\n\t\tdata-align=\"center center\"\n\t\t\t>\n\n\t\t\t<picture\n\t\tclass=\"image__picture\"\n\t\t\t\t>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2023\/02\/Asher-wren-2.jpg\"\n\t\t\t\tclass=\"image block-panel-with-image-and-rich-text__image\"\n\n\t\t\t\t\t\t\t\talt=\"Asher Wren \"\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\/>\n\t\t<\/picture>\n\t\n\t<\/div>\t\t<\/div>\n\t<\/div>\n\n\t<div class=\"block-panel-with-image-and-rich-text__right block-panel-with-image-and-rich-text__right--richBlack\">\n\t\t\n<div class='block-panel-with-image-and-rich-text__item'><div class='block-panel-with-image-and-rich-text__item-inner'><h2 class=\"heading heading__size--m heading__align--left block-heading__heading\">\n\t\t\tAsher Wren, BASIC\/DEPT\u00ae VP Growth\u00a0\t<\/h2><\/div><\/div>\n\n<div class='block-panel-with-image-and-rich-text__item'><div class='block-panel-with-image-and-rich-text__item-inner'><p class=\"paragraph paragraph__color--white paragraph__size--default paragraph__align--left block-paragraph__paragraph\">\u201cEvery company should aim to reflect the diversity of their audience in their advertising and communications. But it doesn\u2019t stop there.<br><br>All too often, representation feels inauthentic as brands fall back on disability tropes. Or worse, brands talk a good game about accessibility in their advertising, but the retail experience or product itself makes people feel anything but included, because the brands\u2019 marketing team isn\u2019t connected to the product team, and vice versa.<br><br>Building a brand that truly includes everybody takes work. Hire people with disabilities. Bring people with disabilities into your processes. Make sure that internal teams are connected to ensure that you don\u2019t overpromise and underdeliver, or on the flip side if you do have an amazing accessible product or experience people actually find it.<br><br>At the end of the day, with 1.3 billion people around the world, the disability community is the largest of all minority groups. So building products and experiences that include them is not just the right thing to do for them, it\u2019s the right thing to do for your business too.\u201d<\/p><\/div><\/div>\n\t<\/div>\n<\/div>\n\n<div class=\"block-title-and-content js-block-title-and-content block-title-and-content__theme--white\">\n\t<div class=\"block-title-and-content__layout\">\n\t\t<h2\t\tclass=\"typography block-title-and-content__title typography__color--onyxGrey typography__size--h2 typography__align--left\"\n\t\tdata-size-mobile=\"h2\" \t>\n\t\tHow to improve digital accessibility in your organisation\u00a0\t<\/h2>\n\t\t\t\t\t<div class=\"block-title-and-content__content\">\n\t\t\t\t\n<div class='block-title-and-content__item'><div class='block-title-and-content__item-inner'><p\t\tclass=\"typography block-typography__typography typography__color--onyxGrey typography__size--regular-body typography__align--left\"\n\t\t\t>\n\t\t<strong>Aspire to make each and every project accessible by keeping it top of mind.\u00a0\u00a0<\/strong><br><br>Add it to your briefs. Train your teams. <br><br>So much accessibility is forgotten simply because teams don\u2019t intentionally put it in their process. At the beginning of your project, make it a focal point and create tasks around it. Make sure your team is aware of the importance of accessibility by providing training and resources. Continuously improve by monitoring your content and design to ensure accessibility and usability.\u00a0<br><br><strong>Keep it fun &amp; engaging<\/strong><br>Accessibility requirements are typically viewed as limits. We can\u2019t do X or we can\u2019t do Y. Shift your thinking into one of innovation.\u00a0<br><br>BASIC\/DEPT\u00ae has outlined five ways to <a href=\"https:\/\/www.basicagency.com\/thinking\/fall-in-love-learning-accessibility\">enjoy designing and building for disabilities<\/a>, from learning and teaching all the way to games and social media exploration. It\u2019s all about, \u201creframing accessibility as a source of possibilities rather than limitations.\u201d\u00a0<br><br><strong>Leverage emerging tech to make accessibility features explicit in all mediums.\u00a0<\/strong><br><br>We are living in a world where technology already exists to help disabled folks. Leverage it. Voice-based virtual assistants like Google Assistant can be helpful for people with limited mobility and visual impairments. Text chat and AI chatbots can be useful for those who are hearing impaired or have anxiety about making calls.\u00a0<br><br><strong>Understand your audience and their unique needs by bringing them into the design process early and often.\u00a0<\/strong><br><br>In the discovery phase of <a href=\"https:\/\/www.deptagency.com\/service\/experience\/product-design\/\">product development<\/a>, spend time unpacking key information with your audience. Expand the diversity of your users so you can better understand their individual needs. Then, employ co-design methodologies and testing with user cohorts, encourage them to play around with what you\u2019re building early, and consider third-party accessibility auditing and evaluation as needed.<br><br>Remember that audience collaboration, research, testing, and feedback should be an ongoing process, not a one-time event.<br><br><strong>Get familiar with accessibility guidelines today\u00a0<\/strong><br><br>Learn about the WCAG (web content accessibility guidelines) and start using them in your work. If you have legacy products, conduct an <a href=\"https:\/\/www.deptagency.com\/en-us\/insight\/how-to-conduct-an-accessibility-audit-to-wcag-standards\/\">accessibility audit<\/a> to understand where you are vs. where you need to be. Alongside an audit, get familiar with how to use a screen reader and test your site each time a new iteration goes live.\u00a0<br><br>And finally, work as a team. Accessibility efforts are a cross-team discipline and should start early in the project. Accessibility should be prioritised in the roadmap from the beginning (even before project kick-off) and included in each discipline along the way (sales, UX, design, and frontend development).\u00a0\t<\/p><\/div><\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\n\t<div class=\"block-title-and-content__social-links\">\n\t\t\t\t\t<a\n\t\t\t\thref=\"https:\/\/www.deptagency.com\/en-uki\/insight\/2025-is-the-deadline-for-digital-accessibility\/\"\n\t\t\t\tdata-share-url=\"https:\/\/www.deptagency.com\/en-uki\/insight\/2025-is-the-deadline-for-digital-accessibility\/\"\n\t\t\t\tdata-share-title=\"2025 is the deadline for digital accessibility\"\n\t\t\t\tdata-share-type=\"copy\"\n\t\t\t\tclass=\"block-title-and-content__social-links-item js-social-link\"\n\t\t\t\taria-label=\"Copy page link\"\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tdata-tooltip=\"true\"\n\t\t\t\t\tdata-tooltip-text=\"Link copied to clipboard.\"\n\t\t\t\t\t\t\t>\n\t\t\t\t<svg fill='none' xmlns='http: \/\/www.w3.org\/2000\/svg' width='22' 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width='25' height='20' viewBox='0 0 25 20' fill='none' xmlns='http: \/\/www.w3.org\/2000\/svg'><path d='M24.75 2.3c-.9.4-1.8.7-2.8.8 1-.6 1.8-1.6 2.2-2.7-1 .6-2 1-3.1 1.2-.9-1-2.2-1.6-3.6-1.6-2.7 0-4.9 2.2-4.9 4.9 0 .4 0 .8.1 1.1-4.2-.2-7.8-2.2-10.2-5.2-.5.8-.7 1.6-.7 2.5 0 1.7.9 3.2 2.2 4.1-.8 0-1.6-.2-2.2-.6v.1c0 2.4 1.7 4.4 3.9 4.8-.4.1-.8.2-1.3.2-.3 0-.6 0-.9-.1.6 2 2.4 3.4 4.6 3.4-1.7 1.3-3.8 2.1-6.1 2.1-.4 0-.8 0-1.2-.1 2.2 1.4 4.8 2.2 7.5 2.2 9.1 0 14-7.5 14-14v-.6c1-.7 1.8-1.6 2.5-2.5z' fill='currentColor'\/><\/svg>\t\t\t<\/a>\n\t\t\t\t\t\t<a\n\t\t\t\thref=\"http:\/\/www.linkedin.com\/shareArticle?mini=true&#038;url=https%3A%2F%2Fwww.deptagency.com%2Fen-uki%2Finsight%2F2025-is-the-deadline-for-digital-accessibility%2F\"\n\t\t\t\tdata-share-url=\"https:\/\/www.deptagency.com\/en-uki\/insight\/2025-is-the-deadline-for-digital-accessibility\/\"\n\t\t\t\tdata-share-title=\"2025 is the deadline for digital accessibility\"\n\t\t\t\tdata-share-type=\"linkedin\"\n\t\t\t\tclass=\"block-title-and-content__social-links-item js-social-link\"\n\t\t\t\taria-label=\"Share to Linkedin\"\n\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\trel=\"noopener noreferrer\"\n\t\t\t\t\n\t\t\t\t\t\t\t>\n\t\t\t\t<svg width='19' height='18' viewBox='0 0 19 18' fill='none' xmlns='http: \/\/www.w3.org\/2000\/svg'><path d='M1.15 17.3h3.6V5.8h-3.6v11.5zM.75 2.1c0 1.2 1 2.1 2.1 2.1 1.2 0 2.1-.9 2.1-2.1 0-1.2-1-2.1-2.1-2.1-1.2 0-2.1 1-2.1 2.1zM14.45 17.3h3.6v-6.2c0-3.1-.7-5.5-4.3-5.5-1.8 0-2.9.9-3.4 1.8V5.8h-3.4v11.5h3.6v-5.7c0-1.5.2-2.9 2.1-2.9 1.8 0 1.8 1.7 1.8 3v5.6z' fill='currentColor'\/><\/svg>\t\t\t<\/a>\n\t\t\t\t<\/div>\n<\/div>\n\n<div\n\tclass=\"block-case-study-showcase 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js-filterable-item-listing-filter-dropdown-trigger-label\">\n\t\t\tCategories\t\t<\/span>\n\n\t\t<svg width='20' height='20' viewBox='0 0 20 20' fill='none' xmlns='http:\/\/www.w3.org\/2000\/svg'><circle cx='10' cy='10' r='9' fill='var(--dept-filterable-item-listing-filter-dropdown-expander-background)' stroke='var(--dept-filterable-item-listing-filter-dropdown-expander-border)' stroke-width='1.3' stroke-miterlimit='10'\/><path d='M5.694 9.61 10 14.304l4.304-4.696m-4.306 4.306v-8.61' stroke='var(--dept-filterable-item-listing-filter-dropdown-expander-icon)' stroke-width='1.3' stroke-miterlimit='10' fill='none'\/><\/svg>\t<\/button>\n\n\t<div class=\"filterable-item-listing-filter-dropdown__options js-filterable-item-listing-filter-dropdown-options is-visually-hidden\">\n\t\t\t<\/div>\n\n\t<\/div>\n\t\t<label class=\"block-case-study-showcase__view-toggle\">\n\t\t\t<input type=\"checkbox\" class=\"block-case-study-showcase__view-toggle-checkbox js-block-case-study-showcase-view-toggle-checkbox\">\n\n\t\t\t<div class=\"block-case-study-showcase__view-toggle-container\">\n\t\t\t\t<div class=\"block-case-study-showcase__view-toggle-active-item-bg\"><\/div>\n\t\t\t\t<span class=\"block-case-study-showcase__view-toggle-list-text\">List<\/span>\n\t\t\t\t<span class=\"block-case-study-showcase__view-toggle-grid-text\">Grid<\/span>\n\t\t\t<\/div>\n\t\t<\/label>\n\t<\/div>\n\n\t<div class=\"block-case-study-showcase__items\">\n\t\t<div class=\"block-case-study-showcase__items-container js-block-case-study-showcase-items-container is-hidden\">\n\t\t\t<a\tclass=\"universal-item-card universal-item-card__type--case universal-item-card--has-link-decoration block-case-study-showcase__universal-item-card is-title-and-meta-swapped\"\n\tdata-theme=\"onyxGrey\"\n\t\t\thref=\"https:\/\/www.deptagency.com\/en-us\/case\/a-pioneering-approach-to-teaching-the-sign-language-alphabet\/\"\n\t\t\t\ttitle=\"The American Society for Deaf Children\"\n\t\tdata-case-category=\"Array\" data-layout=\"card\" >\n\t\n\t<div\n\t\tclass=\"image-wrap universal-item-card__image-wrap\"\n\t\tdata-align=\"center center\"\n\t\t\t>\n\n\t\t\t<picture\n\t\tclass=\"image__picture\"\n\t\t\t\t>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2022\/05\/iStock-1347470208.jpg\"\n\t\t\t\tclass=\"image universal-item-card__image\"\n\n\t\t\t\t\t\t\t\talt=\"The American Society for Deaf Children\"\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\/>\n\t\t<\/picture>\n\t\n\t<\/div><p\t\tclass=\"typography universal-item-card__meta typography__color--bodyOnBlack typography__size--eyebrow-lc typography__align--left\"\n\t\t\t>\n\t\tA pioneering approach to teaching the American Sign Language alphabet\t<\/p><h3\t\tclass=\"typography universal-item-card__title typography__color--white typography__size--h6 typography__align--left\"\n\t\t\t>\n\t\t<span>The American Society for Deaf Children<\/span>\t<\/h3>\n\t\n\t<\/a><a\tclass=\"universal-item-card universal-item-card__type--case universal-item-card--horizontal universal-item-card--has-link-decoration block-case-study-showcase__universal-item-card\"\n\tdata-theme=\"onyxGrey\"\n\t\t\thref=\"https:\/\/www.deptagency.com\/en-us\/case\/a-pioneering-approach-to-teaching-the-sign-language-alphabet\/\"\n\t\t\t\ttitle=\"The American Society for Deaf Children\"\n\t\tdata-case-category=\"Array\" data-layout=\"row\" >\n\t\n\t<div\n\t\tclass=\"image-wrap universal-item-card__image-wrap\"\n\t\tdata-align=\"center center\"\n\t\t\t>\n\n\t\t\t<picture\n\t\tclass=\"image__picture\"\n\t\t\t\t>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2022\/05\/iStock-1347470208.jpg\"\n\t\t\t\tclass=\"image universal-item-card__image\"\n\n\t\t\t\t\t\t\t\talt=\"The American Society for Deaf Children\"\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\/>\n\t\t<\/picture>\n\t\n\t<\/div><h3\t\tclass=\"typography universal-item-card__title typography__color--white typography__size--h6 typography__align--left\"\n\t\t\t>\n\t\t<span>The American Society for Deaf Children<\/span>\t<\/h3>\n\t\t\t<div class=\"universal-item-card__arrow-right-icon\">\n\t\t\t<svg width='26' height='26' viewBox='0 0 26 26' fill='none' xmlns='http:\/\/www.w3.org\/2000\/svg'><circle cx='13' cy='13' r='12' transform='rotate(-90 13 13)' stroke='var(--dept-universal-card-icon-outline-color, currentColor)' fill='var(--dept-universal-card-icon-background, transparent)' stroke-width='1.5' stroke-miterlimit='10' fill='none'\/><path d='M12.478 18.738 18.738 13l-6.26-5.739M18.218 13H6.739' stroke='var(--dept-universal-card-icon-color, currentColor)' stroke-width='1.5' stroke-miterlimit='10' fill='none'\/><\/svg>\t\t<\/div>\n\t\n\t<\/a><a\tclass=\"universal-item-card 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University\"\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\/>\n\t\t<\/picture>\n\t\n\t<\/div><p\t\tclass=\"typography universal-item-card__meta typography__color--bodyOnBlack typography__size--eyebrow-lc typography__align--left\"\n\t\t\t>\n\t\tBridging the opportunity gap between in-person students &#038; non-traditional learners\t<\/p><h3\t\tclass=\"typography universal-item-card__title typography__color--white typography__size--h6 typography__align--left\"\n\t\t\t>\n\t\t<span>Arizona State University<\/span>\t<\/h3>\n\t\n\t<\/a><a\tclass=\"universal-item-card universal-item-card__type--case universal-item-card--horizontal universal-item-card--has-link-decoration block-case-study-showcase__universal-item-card\"\n\tdata-theme=\"onyxGrey\"\n\t\t\thref=\"https:\/\/www.deptagency.com\/en-us\/case\/bridging-opportunity-gap-between-person-students-non-traditional-learners\/\"\n\t\t\t\ttitle=\"Arizona State University\"\n\t\tdata-case-category=\"engineering-en-us,experience-en-us\" data-layout=\"row\" >\n\t\n\t<div\n\t\tclass=\"image-wrap universal-item-card__image-wrap\"\n\t\tdata-align=\"center center\"\n\t\t\t>\n\n\t\t\t<picture\n\t\tclass=\"image__picture\"\n\t\t\t\t>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2022\/03\/edwin-andrade-4V1dC_eoCwg-unsplash-scaled.jpg\"\n\t\t\t\tclass=\"image universal-item-card__image\"\n\n\t\t\t\t\t\t\t\talt=\"Arizona State University\"\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\/>\n\t\t<\/picture>\n\t\n\t<\/div><h3\t\tclass=\"typography universal-item-card__title typography__color--white typography__size--h6 typography__align--left\"\n\t\t\t>\n\t\t<span>Arizona State University<\/span>\t<\/h3><p\t\tclass=\"typography universal-item-card__case-service-industry typography__color--bodyOnWhite typography__size--regular-body typography__align--left\"\n\t\t\t>\n\t\tEngineering\t<\/p>\n\t\t\t<div class=\"universal-item-card__arrow-right-icon\">\n\t\t\t<svg width='26' height='26' viewBox='0 0 26 26' fill='none' xmlns='http:\/\/www.w3.org\/2000\/svg'><circle cx='13' cy='13' r='12' transform='rotate(-90 13 13)' stroke='var(--dept-universal-card-icon-outline-color, currentColor)' fill='var(--dept-universal-card-icon-background, transparent)' stroke-width='1.5' stroke-miterlimit='10' fill='none'\/><path d='M12.478 18.738 18.738 13l-6.26-5.739M18.218 13H6.739' stroke='var(--dept-universal-card-icon-color, currentColor)' stroke-width='1.5' stroke-miterlimit='10' fill='none'\/><\/svg>\t\t<\/div>\n\t\n\t<\/a><a\tclass=\"universal-item-card universal-item-card__type--case universal-item-card--has-link-decoration block-case-study-showcase__universal-item-card is-title-and-meta-swapped\"\n\tdata-theme=\"onyxGrey\"\n\t\t\thref=\"https:\/\/www.deptagency.com\/en-us\/case\/putting-disability-inclusion-in-the-spotlight\/\"\n\t\t\t\ttitle=\"World Health Organization (WHO)\"\n\t\tdata-case-category=\"Array\" data-layout=\"card\" >\n\t\n\t<div\n\t\tclass=\"image-wrap universal-item-card__image-wrap\"\n\t\tdata-align=\"center center\"\n\t\t\t>\n\n\t\t\t<picture\n\t\tclass=\"image__picture\"\n\t\t\t\t>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2022\/06\/Campaign-Guidelines-22-Bringing-it-all-together.png\"\n\t\t\t\tclass=\"image universal-item-card__image\"\n\n\t\t\t\t\t\t\t\talt=\"World Health Organization (WHO)\"\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\/>\n\t\t<\/picture>\n\t\n\t<\/div><p\t\tclass=\"typography universal-item-card__meta typography__color--bodyOnBlack typography__size--eyebrow-lc typography__align--left\"\n\t\t\t>\n\t\tPutting disability inclusion in the spotlight\t<\/p><h3\t\tclass=\"typography universal-item-card__title typography__color--white typography__size--h6 typography__align--left\"\n\t\t\t>\n\t\t<span>World Health Organization (WHO)<\/span>\t<\/h3>\n\t\n\t<\/a><a\tclass=\"universal-item-card universal-item-card__type--case universal-item-card--horizontal universal-item-card--has-link-decoration block-case-study-showcase__universal-item-card\"\n\tdata-theme=\"onyxGrey\"\n\t\t\thref=\"https:\/\/www.deptagency.com\/en-us\/case\/putting-disability-inclusion-in-the-spotlight\/\"\n\t\t\t\ttitle=\"World Health Organization (WHO)\"\n\t\tdata-case-category=\"Array\" data-layout=\"row\" >\n\t\n\t<div\n\t\tclass=\"image-wrap universal-item-card__image-wrap\"\n\t\tdata-align=\"center center\"\n\t\t\t>\n\n\t\t\t<picture\n\t\tclass=\"image__picture\"\n\t\t\t\t>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2022\/06\/Campaign-Guidelines-22-Bringing-it-all-together.png\"\n\t\t\t\tclass=\"image universal-item-card__image\"\n\n\t\t\t\t\t\t\t\talt=\"World Health Organization (WHO)\"\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\/>\n\t\t<\/picture>\n\t\n\t<\/div><h3\t\tclass=\"typography universal-item-card__title typography__color--white typography__size--h6 typography__align--left\"\n\t\t\t>\n\t\t<span>World Health Organization (WHO)<\/span>\t<\/h3>\n\t\t\t<div class=\"universal-item-card__arrow-right-icon\">\n\t\t\t<svg width='26' height='26' viewBox='0 0 26 26' fill='none' xmlns='http:\/\/www.w3.org\/2000\/svg'><circle cx='13' cy='13' r='12' transform='rotate(-90 13 13)' stroke='var(--dept-universal-card-icon-outline-color, currentColor)' fill='var(--dept-universal-card-icon-background, transparent)' stroke-width='1.5' stroke-miterlimit='10' fill='none'\/><path d='M12.478 18.738 18.738 13l-6.26-5.739M18.218 13H6.739' stroke='var(--dept-universal-card-icon-color, currentColor)' stroke-width='1.5' stroke-miterlimit='10' fill='none'\/><\/svg>\t\t<\/div>\n\t\n\t<\/a>\t\t<\/div>\n\t<\/div>\n\n\t<button\tclass=\"cta-button block-case-study-showcase__load-more cta-button__color--white cta-button__style--regular js-block-case-study-showcase-load-more has-alt-padding is-lowercase\" >\n\t\n\t\t\t<span>\n\t\t\tView more\t\t<\/span>\n\t\n<\/button><\/div>\n\n<div class=\"block-get-in-touch js-block-get-in-touch\">\n\t<div class=\"block-get-in-touch__column block-get-in-touch__column--left block-get-in-touch__column--richBlack\">\n\t\t<h2 class=\"heading heading__color--white heading__size--xl heading__align--left block-get-in-touch__heading\">\n\t\t\tQuestions?\t<\/h2>\t<\/div>\n\n\t<div class=\"block-get-in-touch__column block-get-in-touch__column--right block-get-in-touch__column--white\">\n\t<div\n\t\tclass=\"image-wrap block-get-in-touch__image-wrap\"\n\t\tdata-align=\"top center\"\n\t\t\t>\n\n\t\t\t<div style=\"background-image:url(https:\/\/www.deptagency.com\/wp-content\/uploads\/2021\/03\/Mark-Wright.jpg)\" class=\"image image--bg block-get-in-touch__image\" ><\/div>\n\t\n\t<\/div>\t\t\t<div class=\"block-get-in-touch__specialist\">\n\t\t\t\t<p class=\"heading heading__color--richBlack heading__size--xxs heading__align--left block-get-in-touch__subtitle\">\n\t\t\tVP, Experience and Engingeering\t<\/p><h3 class=\"heading heading__color--richBlack heading__size--m heading__align--left block-get-in-touch__person-title\">\n\t\t\tMark Wright\t<\/h3>\t\t\t<\/div>\n\t\t\n\t\t<button\tclass=\"cta-bar block-get-in-touch__cta-bar js-cta-bar\"\n\tid=\"block-get-in-touch-e2d7244ae2b353a7d22998bb13ea7c49\"\n\ttitle=\"Get in touch\"\n\taria-label=\"\"\n\t\t>\n\t<div class=\"cta-bar__container 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universal-item-card__meta typography__color--darkGrey typography__size--eyebrow-lc typography__align--left\"\n\t\t\t>\n\t\tWEB3&emsp;\u2022&emsp;Asher Wren\t<\/p><h3\t\tclass=\"typography universal-item-card__title typography__color--onyxGrey typography__size--h6 typography__align--left\"\n\t\t\t>\n\t\t<span>How to create inclusive shopping experiences in the metaverse<\/span>\t<\/h3><button\tclass=\"cta-button universal-item-card__btn cta-button__color--onyxGrey cta-button__style--regular has-parent-hover\" >\n\t\n\t\t\t<span>\n\t\t\tRead Article\t\t<\/span>\n\t\n<\/button>\n\t\n\t<\/a><a\tclass=\"universal-item-card universal-item-card__type--whitepaper universal-item-card--has-link-decoration\"\n\tdata-theme=\"white\"\n\t\t\thref=\"https:\/\/www.deptagency.com\/downloads\/dept-2023-trends-report\/\"\n\t\t\t\ttitle=\"DEPT\u00ae 2023 Trends Report\"\n\t\t>\n\t\t\t<div class=\"universal-item-card__backplate universal-item-card__backplate--with-image\"><\/div>\n\t\n\t<div\n\t\tclass=\"image-wrap universal-item-card__image-wrap\"\n\t\tdata-align=\"center center\"\n\t\t\t>\n\n\t\t\t<picture\n\t\tclass=\"image__picture\"\n\t\t\t\t>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2022\/11\/digital-trends-2023.jpg\"\n\t\t\t\tclass=\"image universal-item-card__image\"\n\n\t\t\t\t\t\t\t\talt=\"DEPT\u00ae 2023 Trends Report\"\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\/>\n\t\t<\/picture>\n\t\n\t<\/div><p\t\tclass=\"typography universal-item-card__meta typography__color--darkGrey typography__size--eyebrow-lc typography__align--left\"\n\t\t\t>\n\t\tMARKETING&emsp;\u2022&emsp;Max Pinas\t<\/p><h3\t\tclass=\"typography universal-item-card__title typography__color--onyxGrey typography__size--h6 typography__align--left\"\n\t\t\t>\n\t\t<span>DEPT\u00ae 2023 Trends Report<\/span>\t<\/h3><button\tclass=\"cta-button universal-item-card__btn cta-button__color--onyxGrey cta-button__style--regular has-parent-hover\" >\n\t\n\t\t\t<span>\n\t\t\tRead Paper\t\t<\/span>\n\t\n<\/button>\n\t\n\t<\/a><a\tclass=\"universal-item-card universal-item-card__type--article universal-item-card--has-link-decoration\"\n\tdata-theme=\"white\"\n\t\t\thref=\"https:\/\/www.deptagency.com\/insight\/sustainability-in-digital-4-practical-initiatives-for-2023\/\"\n\t\t\t\ttitle=\"Sustainability in digital: 4 practical initiatives for 2023\"\n\t\t>\n\t\t\t<div class=\"universal-item-card__backplate universal-item-card__backplate--with-image\"><\/div>\n\t\n\t<div\n\t\tclass=\"image-wrap universal-item-card__image-wrap\"\n\t\tdata-align=\"center center\"\n\t\t\t>\n\n\t\t\t<picture\n\t\tclass=\"image__picture\"\n\t\t\t\t>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2023\/02\/sustainability-in-tech.jpg\"\n\t\t\t\tclass=\"image universal-item-card__image\"\n\n\t\t\t\t\t\t\t\talt=\"Sustainability in digital: 4 practical initiatives for 2023\"\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\/>\n\t\t<\/picture>\n\t\n\t<\/div><p\t\tclass=\"typography universal-item-card__meta typography__color--darkGrey typography__size--eyebrow-lc typography__align--left\"\n\t\t\t>\n\t\tBRAND &AMP; MEDIA&emsp;\u2022&emsp;Pooja Dindigal\t<\/p><h3\t\tclass=\"typography universal-item-card__title typography__color--onyxGrey typography__size--h6 typography__align--left\"\n\t\t\t>\n\t\t<span>Sustainability in digital: 4 practical initiatives for 2023<\/span>\t<\/h3><button\tclass=\"cta-button universal-item-card__btn cta-button__color--onyxGrey 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