{"id":4250430,"date":"2023-10-12T13:00:00","date_gmt":"2023-10-12T11:00:00","guid":{"rendered":"https:\/\/www.deptagency.com\/insight\/just-eat-unveils-latest-did-somebody-say-campaign\/"},"modified":"2023-10-12T13:00:00","modified_gmt":"2023-10-12T11:00:00","slug":"just-eat-unveils-latest-did-somebody-say-campaign","status":"publish","type":"article","link":"https:\/\/www.deptagency.com\/en-uki\/insight\/just-eat-unveils-latest-did-somebody-say-campaign\/","title":{"rendered":"Just Eat unveils latest \u2018Did somebody say\u2026\u2019 campaign"},"content":{"rendered":"
\n\t\n\t<\/svg>\n\t\t\t\n\t\t\tBack to all articles\t\t<\/span>\n\t\n<\/a>\n\t\tJust Eat unveils latest \u2018Did somebody say\u2026\u2019 campaign\t<\/h1>\n\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t<\/picture>\n\t\n\t<\/div>
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\n\t\tAli Mcclintock\t\t
\n\t\tSVP of Growth & Head of UKI \n\t\t\t<\/div>\n<\/div>\n\t
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\n\t\t\t\t\t12 October 2023\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/div>\n<\/div>\n\n
\n\t\n\t\tGlobal on-demand delivery platform Just Eat Takeaway.com today introduces the next chapter of its \u2018Did somebody say<\/a>\u2019 campaign and brand platform, fronted by pop icon Christina Aguilera and rising hip-hop star Latto.\u00a0

Building on the global success of previous campaigns featuring Snoop Dogg and Katy Perry<\/a>, the latest instalment continues to excite, entertain and deliver joy with a surprising visual and musical world.\t<\/p><\/div>\n\n
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\n\t\tThe extraordinary nature of the creative brings Just Eat to life in a new light, showcasing that the food delivery giant doesn\u2019t just deliver delicious dine-in dishes, but caters to customers\u2019 every food need.

It\u2019s the first time the campaign has used two artists and two different musical genres for the world-renowned campaign. Bringing together Latto\u2019s exhilarating hip-hop energy with Christina Aguilera\u2019s iconic range of operatic vocals, the duo create a truly unexpected musical stowshopper, reflecting the pleasant surprise customers feel when they see the amazing selection and quality of food choices available on Just Eat.\u00a0

DEPT\u00ae is proud to have (once again) extended the \u201cfeeling of joy\u201d of the TV commercial, created by McCann London, into digital and social channels.

Jeff Bowerman, Executive Creative Director at DEPT\u00ae said:<\/strong> \u201cOur role at DEPT\u00ae was taking this great idea and making it sing in social and digital spaces. Tapping into cultural and native platform insights to speak to audiences wherever they spend their time, whilst making sure we deliver key brand messages like range and delivery in stand-out creative ways.\u201d
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