{"id":4422471,"date":"2026-01-20T16:04:45","date_gmt":"2026-01-20T14:04:45","guid":{"rendered":"https:\/\/www.deptagency.com\/?post_type=event&p=4422471"},"modified":"2026-02-11T16:01:14","modified_gmt":"2026-02-11T14:01:14","slug":"competing-in-an-ai-first-customer-reality","status":"publish","type":"event","link":"https:\/\/www.deptagency.com\/en-uki\/event\/competing-in-an-ai-first-customer-reality\/","title":{"rendered":"Competing in an AI-first customer reality"},"content":{"rendered":"
\n\t\n\t\t\n\t\t\t<\/svg>\t\t\t\n\t\t\t\tEvents\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t<\/div>\n\n\tCompeting in an AI-first customer reality<\/p>\n\t\t\t
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\n\t\t\t\tLocation<\/span>\n\t\t\t\tOne Club Row, Shoreditch\t\t\t<\/div>\n\t\t\t\t\t
\n\t\t\t\tDate<\/span>\n\t\t\t\t25 February\t\t\t<\/div>\n\t\t\t\t\t
\n\t\t\t\tTime<\/span>\n\t\t\t\t12:00-14:30 GMT\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t\n\t\n\t\t\t
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\n\t\t\t\t\t\t\t<\/mask><\/g><\/svg>One Club Row, Shoreditch\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t
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\n\t\n\t\tJoin us for short, strategic talks about how marketing and tech leaders need to rethink growth when algorithms are the gatekeepers, followed by an open-floor networking lunch.<\/p>\n\t\t\n\t\t\t\t\t
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\n\t\t\t\t\t\t\t\tTime<\/b>\n\t\t\t\t\t\t\t\t12:00 – 14:30 GMT\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t
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\n\t\tThis is a DEPT\u00ae Future Club event.<\/p>Doors are open, slightly… <\/p>\t<\/div>\n\t\n\tFIND OUT MORE<\/a><\/div>\n\n\n\tAI has moved from breakthrough to background. <\/p>\n\tIn 2026, it is the operating system of business: becoming the engine behind how organisations operate, decide, and scale, as well as the filter through which customers discover and buy.

For CMOs, this means the growth playbook has fundamentally shifted and the brands that win will be the ones whose marketing and technology strategies work as one. But most businesses aren\u2019t ready, still working with fragmented data, disconnected tools, and pilots that never reach production.

During this lunch event, we\u2019ll cut through the hype to explore what it really takes to build a brand that thrives in this new, AI-first, decision-making ecosystem; with perspectives from subject matter experts and global leaders.

Whether you\u2019re a brand, marketing or technology leader, join us for sharp takes and honest debate with people who move fast, and prove faster. Because AI isn\u2019t the future of growth; it\u2019s already the fabric of it.

You\u2019ll leave with the insights you need, and the connections you want.

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\n\t\tInterested?<\/p>\t<\/div>\n\t\n\tREGISTER<\/a><\/div>\n\n\n\tWhat to expect<\/h2>\n\tWe\u2019ll share sharp overviews of the realities every organisation needs to confront this year to actually accelerate AI transformation.\u00a0<\/p>\n\n\t
  • The macro AI trends and shifts shaping the landscape<\/li>
  • Why CMOs need to think like CIOs<\/li>
  • Practical examples from leading brands<\/li>
  • Where to prioritise your AI transformation efforts<\/li><\/ul>\n\nBring your biggest challenges and your toughest questions, and you\u2019ll leave with clear, actionable direction to succeed.\u00a0

    Stay tuned for the detailed programme.<\/p>\n<\/div>\n\t\n\t<\/div>\n\n
    \n\tMEET THE TEAM<\/span><\/p>\n\t
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    VP Data\/AI EMEA<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\tLinkedIn\n\t<\/svg><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\n\t\t\t\t
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    Duncan Birch<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t
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    Chloe Martin<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t
    Growth Director UKI, C&M<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\tLinkedIn\n\t<\/svg><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t<\/a>\n\t\t\t<\/div>\n<\/div>\n\n
    \n\tON OUR MIND<\/span><\/h2>\n\tVIEW ALL INSIGHTS<\/a>\n\t\n\t\t\n\t\t\t
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