{"id":4253254,"date":"2021-08-01T12:00:00","date_gmt":"2021-08-01T12:00:00","guid":{"rendered":"https:\/\/www.deptagency.com\/case\/ramping-up-retail-salesforce-commerce-cloud\/"},"modified":"2021-08-01T12:00:00","modified_gmt":"2021-08-01T12:00:00","slug":"ramping-up-retail-salesforce-commerce-cloud","status":"publish","type":"case","link":"https:\/\/www.deptagency.com\/en-uki\/case\/ramping-up-retail-salesforce-commerce-cloud\/","title":{"rendered":"Ramping up retail with Salesforce Commerce Cloud"},"content":{"rendered":"
\n\t\n\t<\/svg>\n\t\n<\/button>\n\t\tPhase Eight\t<\/h2>\n\t\tRamping up retail with Salesforce Commerce Cloud\t<\/h1><\/div>\n\n
\n\t\n\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t<\/picture>\n\t\n\t<\/div><\/div>\n\n
\n\t\n\t\tPhase Eight is one of the most refreshing success stories of the modern British high street. Founded in 1979, the first Phase Eight shop in London offered sophisticated, accessible attire to women of any age. The brand has been growing ever since, and today has 313 retail locations in the UK and an additional 146 internationally. To replicate the success the bricks and mortar locations have experienced into the digital world, Phase Eight turned to DEPT\u00ae.\t<\/p><\/div>\n\n
\n\t
\n\t\t\n\t\tScalable solution\t<\/h2>\n\t\t\t\t\t
\n\t\t\t\t\n
\n\t\tPhase Eight selected Salesforce Commerce Cloud as its e-commerce platform, as it required a robust solution that could integrate with its parent company, The Foschini Group (TFG), and affiliated brands. South African retail conglomerate TFG operates across Africa, Australia and the UK, with its London arm comprising Phase Eight, Hobbs and Whistles.

TFG is pursuing global digital transformation, so it was paramount that the software as a service (SAAS) technology laid a pathway for future expansion; uniting the group and equipping launches across multiple regions with functionality to localise currencies and languages.\t<\/p><\/div><\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\n\t