{"id":4253091,"date":"2021-11-08T10:40:54","date_gmt":"2021-11-08T08:40:54","guid":{"rendered":"https:\/\/www.deptagency.com\/case\/a-magical-branded-experience\/"},"modified":"2021-11-10T10:34:04","modified_gmt":"2021-11-10T10:34:04","slug":"a-magical-branded-experience","status":"publish","type":"case","link":"https:\/\/www.deptagency.com\/en-uki\/case\/a-magical-branded-experience\/","title":{"rendered":"A magical branded experience"},"content":{"rendered":"
\n\t\n\t<\/svg>\n\t\n<\/button>\n\t\tDe Bijenkorf\t<\/h2>\n\t\tA magical branded experience\t<\/h1><\/div>\n\n\n\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t<\/picture>\n\t\n\t<\/div>\n\n
\n\t\n\t\tDe Bijenkorf is the most well known department store in the Netherlands. It is a place to be Admired and Adored. That one-of-a-kind sensation embodies everything de Bijenkorf stands for and serves as the ideal theme for a holiday campaign in 2021. DEPT\u00ae, Dogstudio, and de Bijenkorf have collaborated to create a magical, branded experience that digitally brings de Bijenkorf\u2019s wonderful shopping experience to life in this Admire & Adore campaign.\t<\/p><\/div>\n\n\n\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t<\/picture>\n\t\n\t<\/div>\n\n
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A one-of-a-kind experience brought to life digitally<\/p>\n<\/div>\n\n

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\n\t\tDe Bijenkorf is the Netherlands\u2019 most surprising, inspiring, and creative department store, where everyone is treated as an individual. Additionally, the department store sells online in a number of countries throughout Western Europe. De Bijenkorf seduces with its style, inspires with its beauty, and influences a desire for lovely things to spoil yourself or someone else. DEPT\u00ae has been tasked with bringing this unique and personal shopping experience to life digitally in collaboration with de Bijenkorf\u2019s digital marketing and e-commerce teams.

Together, we embarked on a quest for an experience that transcends conventional shopping routes; a quest for an experience defined by inspiration and wonder. Because that is when magic occurs. How did we accomplish that? By transporting the visitor into a meticulously constructed three-dimensional world, accompanied by a bee that awakens in the winter and embarks on a journey of discovery through an enchanted forest. The bee leads us through rustling leaves, whispering trees, and brilliant light, marvelling at the luxuriously presented products and inspiring us to feel the same way.\t<\/p><\/div><\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\n\t