{"id":4252770,"date":"2023-11-03T13:43:59","date_gmt":"2023-11-03T11:43:59","guid":{"rendered":"https:\/\/www.deptagency.com\/case\/a-data-warehouse-reboot-for-a-leader-in-printing\/"},"modified":"2023-11-03T13:43:59","modified_gmt":"2023-11-03T11:43:59","slug":"a-data-warehouse-reboot-for-a-leader-in-printing","status":"publish","type":"case","link":"https:\/\/www.deptagency.com\/en-uki\/case\/a-data-warehouse-reboot-for-a-leader-in-printing\/","title":{"rendered":"A data warehouse reboot for a leader in printing"},"content":{"rendered":"
\n\t\n\t<\/svg>\n\t\n<\/button>\n\t\tShutterfly\t<\/h2>\n\t\tA data warehouse reboot for a leader in printing\t<\/h1><\/div>\n\n\n\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t<\/picture>\n\t\n\t<\/div>\n\n
\n\t\n\t\tShutterfly\u2019s portfolio of brands, millions of customers, and unreliable analytics made it difficult for its team to see the wood for the trees.\u00a0

DEPT\u00ae\/DATA<\/a> helped Shutterfly to update and modernise its data infrastructure, allowing its data team to make smarter and more proactive business decisions.\t<\/p><\/div>\n\n
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\n\t\t\n\t\tMultiple brands sharing a dated system\u00a0\t<\/h2>\n\t\t\t\t\t
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\n\t\tShutterfly is one of the USA’s leading photography product shops, supplying consumers with canvases, photo books, business cards, and other printed products.\u00a0

Within the Shutterfly parent company also lives brands like Borrow Lenses, Lifetouch, and Shutterfly Business Solutions. Collectively, they have millions of customers, many purchasing across the Shutterfly brand portfolio.\u00a0

Shutterfly found itself with an aging and unreliable analytics infrastructure that was no longer serving its business. The outdated system slowed product rollouts, created challenges for marketing, and was expensive to maintain. They needed a modern, automated system to reduce manual labour and improve business intelligence across its brands.\u00a0\t<\/p><\/div><\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\n\t