{"id":4257369,"date":"2021-11-08T14:59:43","date_gmt":"2021-11-08T14:59:43","guid":{"rendered":"https:\/\/www.deptagency.com\/insight\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\/"},"modified":"2025-02-25T11:31:51","modified_gmt":"2025-02-25T09:31:51","slug":"de-bijenkorf-brengt-retail-online-met-magische-digitale-experience","status":"publish","type":"article","link":"https:\/\/www.deptagency.com\/en-nl\/insight\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\/","title":{"rendered":"De Bijenkorf brengt retail online met magische digitale experience"},"content":{"rendered":"<div class=\"block-article-post-header js-block-article-post-header block-article-post-header__theme--onyxGrey\">\n\t<a\tclass=\"cta-button block-article-post-header__back-button cta-button__color--white cta-button__style--back\" href=\"https:\/\/www.deptagency.com\/all-insights\/\" aria-label=\"Back\" >\n\t<svg width='41' height='41' viewBox='0 0 41 41' fill='none' xmlns='http:\/\/www.w3.org\/2000\/svg'><circle cx='20.5' cy='20.5' r='19.5' transform='rotate(-90 20.5 20.5)' stroke='var(--dept-button-icon-outline-color)' stroke-width='1.3' stroke-miterlimit='10' fill='none'\/><circle class='icon-backplate' cx='20.5' cy='20.5' r='19.5' transform='rotate(-90 20.5 20.5)' fill='var(--dept-button-icon-backplate-color)' fill-opacity='1'\/><path class='icon-center' d='M21.174 30 11 20.674l10.174-9.326m-9.326 9.328H30.5' stroke='var(--dept-button-icon-color)' stroke-width='1.3' stroke-miterlimit='10' fill='none'\/><\/svg>\n\t\t\t<span>\n\t\t\tBack to all articles\t\t<\/span>\n\t\n<\/a><h1\t\tclass=\"typography block-article-post-header__title typography__color--white typography__size--h1 typography__align--left\"\n\t\t\t>\n\t\tDe Bijenkorf brengt retail online met magische digitale experience\t<\/h1><div\n\t\tclass=\"image-wrap block-article-post-header__image-wrap\"\n\t\tdata-align=\"center center\"\n\t\t\t>\n\n\t\t\t<picture\n\t\tclass=\"image__picture\"\n\t\t\t\t>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2021\/11\/Header-image.png\"\n\t\t\t\tclass=\"image block-article-post-header__image\"\n\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\/>\n\t\t<\/picture>\n\t\n\t<\/div><div class=\"author block-article-post-header__author\" data-animation=\"slide-fade\">\n\t\t\t<img\n\t\t\tclass=\"author__portrait\"\n\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2024\/04\/Marjan-Straathof-DEPT\u00ae-website-1-150x150.jpg\"\n\t\t\talt=\"Marjan Straathof\"\n\t\t\/>\n\t\n\t<div class=\"author__text\">\n\t\tMarjan Straathof\t\t<br \/>\n\t\tGlobal SVP of Marketing\n\t\t\t<\/div>\n<\/div>\n\t<div class=\"block-article-post-header__meta\">\n\t\t\t\t\t\t\t<div class=\"block-article-post-header__meta-date\">\n\t\t\t\t<div class=\"block-article-post-header__date-description\">\n\t\t\t\t\tDate\t\t\t\t<\/div>\n\t\t\t\t<div class=\"block-article-post-header__published-date\">\n\t\t\t\t\t8 November 2021\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/div>\n<\/div>\n\n<div class=\"block-title-and-content js-block-title-and-content block-title-and-content__theme--white\">\n\t<div class=\"block-title-and-content__layout\">\n\t\t\n\t\t\t\t\t<div class=\"block-title-and-content__content\">\n\t\t\t\t\n<div class='block-title-and-content__item'><div class='block-title-and-content__item-inner'><h2\t\tclass=\"typography block-typography__typography typography__color--onyxGrey typography__size--h6 typography__align--left\"\n\t\t\t>\n\t\tIedereen heeft wel eens stilgestaan voor een etalage van de Bijenkorf en zich verwonderd over hoe bijzonder en verrassend deze kan zijn. De Bijenkorf en DEPT\u00ae cre\u00eberden daarom een magische, branded experience die de verwondering van de Bijenkorf op een digitale manier tot leven laat komen in de feestdagencampagne, genaamd\u00a0<a href=\"http:\/\/bewonderverwonder.debijenkorf.nl\/\" target=\"_blank\" rel=\"noreferrer noopener\">Bewonder &amp; verwonder<\/a>.<br><br>\t<\/h2><\/div><\/div>\n\n<div class='block-title-and-content__item'><div class='block-title-and-content__item-inner'><p\t\tclass=\"typography block-typography__typography typography__color--onyxGrey typography__size--regular-body typography__align--left\"\n\t\t\t>\n\t\tDe Bijenkorf legt al enige tijd een grotere focus op digitale transformatie. De Bewonder &amp; verwonder-campagne is een volgende stap op gebied van digitale experiences en heeft als doel klanten te verrassen en inspireren. De bezoeker wordt onder leiding van een bij meegenomen op een digitale reis door het magische bos en ontdekt gaandeweg feestelijke producten die ge\u00efnspireerd zijn door de natuur. De verleidende features van de feestdagencampagne komen terug op meerdere kanalen, waarin de bij het kenmerkende element is en onder andere te zien op\u00a0<a href=\"https:\/\/www.debijenkorf.nl\/\" target=\"_blank\" rel=\"noreferrer noopener\">debijenkorf.nl<\/a>\u00a0en in de verschillende social media teasers.\t<\/p><\/div><\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\n\t<div class=\"block-title-and-content__social-links\">\n\t\t\t\t\t<a\n\t\t\t\thref=\"https:\/\/www.deptagency.com\/en-nl\/insight\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\/\"\n\t\t\t\tdata-share-url=\"https:\/\/www.deptagency.com\/en-nl\/insight\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\/\"\n\t\t\t\tdata-share-title=\"De Bijenkorf brengt retail online met magische digitale experience\"\n\t\t\t\tdata-share-type=\"copy\"\n\t\t\t\tclass=\"block-title-and-content__social-links-item js-social-link\"\n\t\t\t\taria-label=\"Copy page link\"\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tdata-tooltip=\"true\"\n\t\t\t\t\tdata-tooltip-text=\"Link copied to clipboard.\"\n\t\t\t\t\t\t\t>\n\t\t\t\t<svg fill='none' xmlns='http: \/\/www.w3.org\/2000\/svg' width='22' height='22' viewBox='0 0 22 22'><path d='M6.832 15.167l8.333-8.333M9.332 6.001l2.787-2.787a4.715 4.715 0 016.666 0v0a4.715 4.715 0 010 6.667L16 12.668M5.999 9.334l-2.787 2.787a4.715 4.715 0 000 6.666v0a4.715 4.715 0 006.667 0l2.787-2.786' stroke='currentColor' stroke-width='2'\/><\/svg>\t\t\t<\/a>\n\t\t\t\t\t\t<a\n\t\t\t\thref=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.deptagency.com%2Fen-nl%2Finsight%2Fde-bijenkorf-brengt-retail-online-met-magische-digitale-experience%2F\"\n\t\t\t\tdata-share-url=\"https:\/\/www.deptagency.com\/en-nl\/insight\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\/\"\n\t\t\t\tdata-share-title=\"De Bijenkorf brengt retail online met magische digitale experience\"\n\t\t\t\tdata-share-type=\"facebook\"\n\t\t\t\tclass=\"block-title-and-content__social-links-item js-social-link\"\n\t\t\t\taria-label=\"Share to Facebook\"\n\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\trel=\"noopener noreferrer\"\n\t\t\t\t\n\t\t\t\t\t\t\t>\n\t\t\t\t<svg width='14' height='22' viewBox='0 0 14 22' fill='none' xmlns='http: \/\/www.w3.org\/2000\/svg'><path d='M4.032 22L4 12H0V8h4V5.5C4 1.789 6.298 0 9.61 0c1.585 0 2.948.118 3.345.17v3.88H10.66c-1.8 0-2.15.856-2.15 2.112V8h5.241l-2 4H8.51v10H4.032z' fill='currentColor'\/><\/svg>\t\t\t<\/a>\n\t\t\t\t\t\t<a\n\t\t\t\thref=\"https:\/\/api.whatsapp.com\/send?text=https%3A%2F%2Fwww.deptagency.com%2Fen-nl%2Finsight%2Fde-bijenkorf-brengt-retail-online-met-magische-digitale-experience%2F\"\n\t\t\t\tdata-share-url=\"https:\/\/www.deptagency.com\/en-nl\/insight\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\/\"\n\t\t\t\tdata-share-title=\"De Bijenkorf brengt retail online met magische digitale experience\"\n\t\t\t\tdata-share-type=\"whatsapp\"\n\t\t\t\tclass=\"block-title-and-content__social-links-item js-social-link\"\n\t\t\t\taria-label=\"Share to Whatsapp\"\n\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\trel=\"noopener noreferrer\"\n\t\t\t\t\n\t\t\t\t\t\t\t>\n\t\t\t\t<svg xmlns='http: \/\/www.w3.org\/2000\/svg' width='25' height='24' viewBox='0 0 25 24'><path d='M.805 24l1.687-6.163a11.869 11.869 0 01-1.588-5.945C.907 5.335 6.244 0 12.801 0c3.182.001 6.17 1.24 8.415 3.488a11.819 11.819 0 013.481 8.413c-.002 6.558-5.34 11.893-11.896 11.893h-.005c-1.99-.001-3.947-.5-5.685-1.448L.805 24zm6.598-3.807l.361.214a9.874 9.874 0 005.033 1.378h.004c5.45 0 9.885-4.434 9.888-9.885a9.824 9.824 0 00-2.894-6.993 9.823 9.823 0 00-6.99-2.898c-5.454 0-9.89 4.434-9.892 9.884a9.86 9.86 0 001.512 5.26l.235.374-.999 3.648 3.742-.982z' fill='currentColor'\/><path d='M9.825 6.921c-.24-.58-.486-.501-.668-.51-.174-.009-.372-.01-.57-.01-.198 0-.52.074-.793.371-.272.298-1.04 1.017-1.04 2.48 0 1.462 1.065 2.875 1.214 3.073.148.199 2.096 3.2 5.078 4.487.709.306 1.262.49 1.694.626.712.226 1.36.194 1.872.118.571-.085 1.759-.72 2.007-1.413.247-.694.247-1.29.173-1.413-.074-.124-.272-.199-.57-.347-.297-.149-1.758-.868-2.03-.967-.273-.1-.471-.149-.67.149-.198.297-.767.966-.94 1.165-.174.198-.348.223-.645.074-.297-.149-1.255-.462-2.39-1.475-.884-.788-1.48-1.76-1.654-2.058-.173-.298-.018-.459.13-.607.134-.133.298-.347.446-.52.149-.174.199-.298.298-.496.099-.198.05-.372-.025-.52-.074-.15-.669-1.612-.917-2.207z' fill='currentColor'\/><\/svg>\t\t\t<\/a>\n\t\t\t\t\t\t<a\n\t\t\t\thref=\"https:\/\/twitter.com\/intent\/tweet?url=https%3A%2F%2Fwww.deptagency.com%2Fen-nl%2Finsight%2Fde-bijenkorf-brengt-retail-online-met-magische-digitale-experience%2F&#038;text=De%20Bijenkorf%20brengt%20retail%20online%20met%20magische%20digitale%20experience\"\n\t\t\t\tdata-share-url=\"https:\/\/www.deptagency.com\/en-nl\/insight\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\/\"\n\t\t\t\tdata-share-title=\"De Bijenkorf brengt retail online met magische digitale experience\"\n\t\t\t\tdata-share-type=\"twitter\"\n\t\t\t\tclass=\"block-title-and-content__social-links-item js-social-link\"\n\t\t\t\taria-label=\"Share to Twitter\"\n\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\trel=\"noopener noreferrer\"\n\t\t\t\t\n\t\t\t\t\t\t\t>\n\t\t\t\t<svg width='25' height='20' viewBox='0 0 25 20' fill='none' xmlns='http: \/\/www.w3.org\/2000\/svg'><path d='M24.75 2.3c-.9.4-1.8.7-2.8.8 1-.6 1.8-1.6 2.2-2.7-1 .6-2 1-3.1 1.2-.9-1-2.2-1.6-3.6-1.6-2.7 0-4.9 2.2-4.9 4.9 0 .4 0 .8.1 1.1-4.2-.2-7.8-2.2-10.2-5.2-.5.8-.7 1.6-.7 2.5 0 1.7.9 3.2 2.2 4.1-.8 0-1.6-.2-2.2-.6v.1c0 2.4 1.7 4.4 3.9 4.8-.4.1-.8.2-1.3.2-.3 0-.6 0-.9-.1.6 2 2.4 3.4 4.6 3.4-1.7 1.3-3.8 2.1-6.1 2.1-.4 0-.8 0-1.2-.1 2.2 1.4 4.8 2.2 7.5 2.2 9.1 0 14-7.5 14-14v-.6c1-.7 1.8-1.6 2.5-2.5z' fill='currentColor'\/><\/svg>\t\t\t<\/a>\n\t\t\t\t\t\t<a\n\t\t\t\thref=\"http:\/\/www.linkedin.com\/shareArticle?mini=true&#038;url=https%3A%2F%2Fwww.deptagency.com%2Fen-nl%2Finsight%2Fde-bijenkorf-brengt-retail-online-met-magische-digitale-experience%2F\"\n\t\t\t\tdata-share-url=\"https:\/\/www.deptagency.com\/en-nl\/insight\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\/\"\n\t\t\t\tdata-share-title=\"De Bijenkorf brengt retail online met magische digitale experience\"\n\t\t\t\tdata-share-type=\"linkedin\"\n\t\t\t\tclass=\"block-title-and-content__social-links-item js-social-link\"\n\t\t\t\taria-label=\"Share to Linkedin\"\n\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\trel=\"noopener noreferrer\"\n\t\t\t\t\n\t\t\t\t\t\t\t>\n\t\t\t\t<svg width='19' height='18' viewBox='0 0 19 18' fill='none' xmlns='http: \/\/www.w3.org\/2000\/svg'><path d='M1.15 17.3h3.6V5.8h-3.6v11.5zM.75 2.1c0 1.2 1 2.1 2.1 2.1 1.2 0 2.1-.9 2.1-2.1 0-1.2-1-2.1-2.1-2.1-1.2 0-2.1 1-2.1 2.1zM14.45 17.3h3.6v-6.2c0-3.1-.7-5.5-4.3-5.5-1.8 0-2.9.9-3.4 1.8V5.8h-3.4v11.5h3.6v-5.7c0-1.5.2-2.9 2.1-2.9 1.8 0 1.8 1.7 1.8 3v5.6z' fill='currentColor'\/><\/svg>\t\t\t<\/a>\n\t\t\t\t<\/div>\n<\/div>\n\n<div\n\t\tclass=\"image-wrap block-image__image-wrap\"\n\t\tdata-align=\"center center\"\n\t\t\t>\n\n\t\t\t<picture\n\t\tclass=\"image__picture\"\n\t\t\t\t>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2021\/11\/Image-1.png\"\n\t\t\t\tclass=\"image block-image__image\"\n\n\t\t\t\t\t\t\t\talt=\"Bijenkorf 1\"\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\/>\n\t\t<\/picture>\n\t\n\t<\/div>\n\n<div class=\"block-title-and-content js-block-title-and-content block-title-and-content__theme--white\">\n\t<div class=\"block-title-and-content__layout\">\n\t\t\n\t\t\t\t\t<div class=\"block-title-and-content__content\">\n\t\t\t\t\n<div class='block-title-and-content__item'><div class='block-title-and-content__item-inner'><p\t\tclass=\"typography block-typography__typography typography__color--onyxGrey typography__size--regular-body typography__align--left\"\n\t\t\t>\n\t\tElbert Chang, senior manager digital content bij de Bijenkorf: \u201cBij de Bijenkorf willen we dat iedereen zich bijzonder kan voelen. Dus ook digitaal. Op het digitale platform cre\u00ebren we het hele jaar door relevante en creatieve content die de Bijenkorf-fan inspireert en adviseert. Maar tijdens het feestseizoen pakken we natuurlijk grootser uit. En hebben we ervoor gekozen op samen met DEPT\u00ae een unieke magische ervaring neer te zetten die de campagne online tot leven laat komen.\u201d<br><br>\u201cTechnologie heeft een andere rol in ons leven genomen en dit soort innovatie is belangrijk om merk en experience echt samen te laten komen\u201d, vertelt Max Pinas, executive creative director bij DEPT\u00ae. \u201cDat bewijst de Bijenkorf met deze betoverende ervaring. We wilden de fysieke etalage-ervaring evenaren en nieuwsgierigheid bij de bezoeker wekken \u2013 dat lukte in korte tijd door creativiteit en technologie slim te combineren.\u201d\u00a0\u00a0<br><br>DEPT\u00ae heeft in opdracht van de Bijenkorf de strategie en het concept bedacht en het design gemaakt. Voor de productie is het internationale creatieve bureau\u00a0<a href=\"https:\/\/dogstudio.co\/\" target=\"_blank\" rel=\"noreferrer noopener\">Dogstudio<\/a>\u00a0aangehaakt. Hoe het project tot stand is gekomen lees je\u00a0<a href=\"https:\/\/www.deptagency.com\/en-nl\/case\/een-branded-experience-van-bijzonder-niveau\/\" target=\"_blank\" rel=\"noreferrer noopener\">hier<\/a>.\t<\/p><\/div><\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\n\t<div class=\"block-title-and-content__social-links\">\n\t\t\t\t\t<a\n\t\t\t\thref=\"https:\/\/www.deptagency.com\/en-nl\/insight\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\/\"\n\t\t\t\tdata-share-url=\"https:\/\/www.deptagency.com\/en-nl\/insight\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\/\"\n\t\t\t\tdata-share-title=\"De Bijenkorf brengt retail online met magische digitale experience\"\n\t\t\t\tdata-share-type=\"copy\"\n\t\t\t\tclass=\"block-title-and-content__social-links-item js-social-link\"\n\t\t\t\taria-label=\"Copy page link\"\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tdata-tooltip=\"true\"\n\t\t\t\t\tdata-tooltip-text=\"Link copied to clipboard.\"\n\t\t\t\t\t\t\t>\n\t\t\t\t<svg fill='none' xmlns='http: \/\/www.w3.org\/2000\/svg' width='22' height='22' viewBox='0 0 22 22'><path d='M6.832 15.167l8.333-8.333M9.332 6.001l2.787-2.787a4.715 4.715 0 016.666 0v0a4.715 4.715 0 010 6.667L16 12.668M5.999 9.334l-2.787 2.787a4.715 4.715 0 000 6.666v0a4.715 4.715 0 006.667 0l2.787-2.786' stroke='currentColor' stroke-width='2'\/><\/svg>\t\t\t<\/a>\n\t\t\t\t\t\t<a\n\t\t\t\thref=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.deptagency.com%2Fen-nl%2Finsight%2Fde-bijenkorf-brengt-retail-online-met-magische-digitale-experience%2F\"\n\t\t\t\tdata-share-url=\"https:\/\/www.deptagency.com\/en-nl\/insight\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\/\"\n\t\t\t\tdata-share-title=\"De Bijenkorf brengt retail online met magische digitale experience\"\n\t\t\t\tdata-share-type=\"facebook\"\n\t\t\t\tclass=\"block-title-and-content__social-links-item js-social-link\"\n\t\t\t\taria-label=\"Share to Facebook\"\n\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\trel=\"noopener noreferrer\"\n\t\t\t\t\n\t\t\t\t\t\t\t>\n\t\t\t\t<svg width='14' height='22' viewBox='0 0 14 22' fill='none' xmlns='http: \/\/www.w3.org\/2000\/svg'><path d='M4.032 22L4 12H0V8h4V5.5C4 1.789 6.298 0 9.61 0c1.585 0 2.948.118 3.345.17v3.88H10.66c-1.8 0-2.15.856-2.15 2.112V8h5.241l-2 4H8.51v10H4.032z' fill='currentColor'\/><\/svg>\t\t\t<\/a>\n\t\t\t\t\t\t<a\n\t\t\t\thref=\"https:\/\/api.whatsapp.com\/send?text=https%3A%2F%2Fwww.deptagency.com%2Fen-nl%2Finsight%2Fde-bijenkorf-brengt-retail-online-met-magische-digitale-experience%2F\"\n\t\t\t\tdata-share-url=\"https:\/\/www.deptagency.com\/en-nl\/insight\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\/\"\n\t\t\t\tdata-share-title=\"De Bijenkorf brengt retail online met magische digitale experience\"\n\t\t\t\tdata-share-type=\"whatsapp\"\n\t\t\t\tclass=\"block-title-and-content__social-links-item js-social-link\"\n\t\t\t\taria-label=\"Share to Whatsapp\"\n\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\trel=\"noopener noreferrer\"\n\t\t\t\t\n\t\t\t\t\t\t\t>\n\t\t\t\t<svg xmlns='http: \/\/www.w3.org\/2000\/svg' width='25' height='24' viewBox='0 0 25 24'><path d='M.805 24l1.687-6.163a11.869 11.869 0 01-1.588-5.945C.907 5.335 6.244 0 12.801 0c3.182.001 6.17 1.24 8.415 3.488a11.819 11.819 0 013.481 8.413c-.002 6.558-5.34 11.893-11.896 11.893h-.005c-1.99-.001-3.947-.5-5.685-1.448L.805 24zm6.598-3.807l.361.214a9.874 9.874 0 005.033 1.378h.004c5.45 0 9.885-4.434 9.888-9.885a9.824 9.824 0 00-2.894-6.993 9.823 9.823 0 00-6.99-2.898c-5.454 0-9.89 4.434-9.892 9.884a9.86 9.86 0 001.512 5.26l.235.374-.999 3.648 3.742-.982z' fill='currentColor'\/><path d='M9.825 6.921c-.24-.58-.486-.501-.668-.51-.174-.009-.372-.01-.57-.01-.198 0-.52.074-.793.371-.272.298-1.04 1.017-1.04 2.48 0 1.462 1.065 2.875 1.214 3.073.148.199 2.096 3.2 5.078 4.487.709.306 1.262.49 1.694.626.712.226 1.36.194 1.872.118.571-.085 1.759-.72 2.007-1.413.247-.694.247-1.29.173-1.413-.074-.124-.272-.199-.57-.347-.297-.149-1.758-.868-2.03-.967-.273-.1-.471-.149-.67.149-.198.297-.767.966-.94 1.165-.174.198-.348.223-.645.074-.297-.149-1.255-.462-2.39-1.475-.884-.788-1.48-1.76-1.654-2.058-.173-.298-.018-.459.13-.607.134-.133.298-.347.446-.52.149-.174.199-.298.298-.496.099-.198.05-.372-.025-.52-.074-.15-.669-1.612-.917-2.207z' fill='currentColor'\/><\/svg>\t\t\t<\/a>\n\t\t\t\t\t\t<a\n\t\t\t\thref=\"https:\/\/twitter.com\/intent\/tweet?url=https%3A%2F%2Fwww.deptagency.com%2Fen-nl%2Finsight%2Fde-bijenkorf-brengt-retail-online-met-magische-digitale-experience%2F&#038;text=De%20Bijenkorf%20brengt%20retail%20online%20met%20magische%20digitale%20experience\"\n\t\t\t\tdata-share-url=\"https:\/\/www.deptagency.com\/en-nl\/insight\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\/\"\n\t\t\t\tdata-share-title=\"De Bijenkorf brengt retail online met magische digitale experience\"\n\t\t\t\tdata-share-type=\"twitter\"\n\t\t\t\tclass=\"block-title-and-content__social-links-item js-social-link\"\n\t\t\t\taria-label=\"Share to Twitter\"\n\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\trel=\"noopener noreferrer\"\n\t\t\t\t\n\t\t\t\t\t\t\t>\n\t\t\t\t<svg width='25' height='20' viewBox='0 0 25 20' fill='none' xmlns='http: \/\/www.w3.org\/2000\/svg'><path d='M24.75 2.3c-.9.4-1.8.7-2.8.8 1-.6 1.8-1.6 2.2-2.7-1 .6-2 1-3.1 1.2-.9-1-2.2-1.6-3.6-1.6-2.7 0-4.9 2.2-4.9 4.9 0 .4 0 .8.1 1.1-4.2-.2-7.8-2.2-10.2-5.2-.5.8-.7 1.6-.7 2.5 0 1.7.9 3.2 2.2 4.1-.8 0-1.6-.2-2.2-.6v.1c0 2.4 1.7 4.4 3.9 4.8-.4.1-.8.2-1.3.2-.3 0-.6 0-.9-.1.6 2 2.4 3.4 4.6 3.4-1.7 1.3-3.8 2.1-6.1 2.1-.4 0-.8 0-1.2-.1 2.2 1.4 4.8 2.2 7.5 2.2 9.1 0 14-7.5 14-14v-.6c1-.7 1.8-1.6 2.5-2.5z' fill='currentColor'\/><\/svg>\t\t\t<\/a>\n\t\t\t\t\t\t<a\n\t\t\t\thref=\"http:\/\/www.linkedin.com\/shareArticle?mini=true&#038;url=https%3A%2F%2Fwww.deptagency.com%2Fen-nl%2Finsight%2Fde-bijenkorf-brengt-retail-online-met-magische-digitale-experience%2F\"\n\t\t\t\tdata-share-url=\"https:\/\/www.deptagency.com\/en-nl\/insight\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\/\"\n\t\t\t\tdata-share-title=\"De Bijenkorf brengt retail online met magische digitale experience\"\n\t\t\t\tdata-share-type=\"linkedin\"\n\t\t\t\tclass=\"block-title-and-content__social-links-item js-social-link\"\n\t\t\t\taria-label=\"Share to Linkedin\"\n\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\trel=\"noopener noreferrer\"\n\t\t\t\t\n\t\t\t\t\t\t\t>\n\t\t\t\t<svg width='19' height='18' viewBox='0 0 19 18' fill='none' xmlns='http: \/\/www.w3.org\/2000\/svg'><path d='M1.15 17.3h3.6V5.8h-3.6v11.5zM.75 2.1c0 1.2 1 2.1 2.1 2.1 1.2 0 2.1-.9 2.1-2.1 0-1.2-1-2.1-2.1-2.1-1.2 0-2.1 1-2.1 2.1zM14.45 17.3h3.6v-6.2c0-3.1-.7-5.5-4.3-5.5-1.8 0-2.9.9-3.4 1.8V5.8h-3.4v11.5h3.6v-5.7c0-1.5.2-2.9 2.1-2.9 1.8 0 1.8 1.7 1.8 3v5.6z' fill='currentColor'\/><\/svg>\t\t\t<\/a>\n\t\t\t\t<\/div>\n<\/div>\n\n<div class=\"block-highlighted-item-listing\">\n\t<h2\t\tclass=\"typography block-highlighted-item-listing__title typography__color--onyxGrey typography__size--regular-body typography__align--left\"\n\t\t\t>\n\t\tMeer artikelen?\t<\/h2><a\tclass=\"cta-button block-highlighted-item-listing__cta-button cta-button__color--onyxGrey cta-button__style--regular\" href=\"https:\/\/www.deptagency.com\/nl-nl\/all-insights\/\" >\n\t\n\t\t\t<span>\n\t\t\tAlle artikelen bekijken\t\t<\/span>\n\t\n<\/a>\n\t<div class=\"block-highlighted-item-listing__cards\">\n\t\t<a\tclass=\"universal-item-card universal-item-card__type--article universal-item-card--has-link-decoration\"\n\tdata-theme=\"white\"\n\t\t\thref=\"https:\/\/www.deptagency.com\/en-nl\/insight\/stokke-appoints-dept-as-global-lead-creative-agency\/\"\n\t\t\t\ttitle=\"Stokke appoints DEPT\u00ae as global lead creative agency\"\n\t\t>\n\t\t\t<div class=\"universal-item-card__backplate universal-item-card__backplate--with-image\"><\/div>\n\t\n\t<div\n\t\tclass=\"image-wrap universal-item-card__image-wrap\"\n\t\tdata-align=\"center center\"\n\t\t\t>\n\n\t\t\t<picture\n\t\tclass=\"image__picture\"\n\t\t\t\t>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2026\/05\/Stokke-Insight-1.png\"\n\t\t\t\tclass=\"image universal-item-card__image\"\n\n\t\t\t\t\t\t\t\talt=\"Stokke appoints DEPT\u00ae as global lead creative agency\"\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\/>\n\t\t<\/picture>\n\t\n\t<\/div><p\t\tclass=\"typography universal-item-card__meta typography__color--darkGrey typography__size--eyebrow-lc typography__align--left\"\n\t\t\t>\n\t\tBRAND &AMP; MEDIA&emsp;\u2022&emsp;In\u00eas Saraiva\t<\/p><h3\t\tclass=\"typography universal-item-card__title typography__color--onyxGrey typography__size--h6 typography__align--left\"\n\t\t\t>\n\t\t<span>Stokke appoints DEPT\u00ae as global lead creative agency<\/span>\t<\/h3><button\tclass=\"cta-button universal-item-card__btn cta-button__color--onyxGrey cta-button__style--regular has-parent-hover\" >\n\t\n\t\t\t<span>\n\t\t\tRead Article\t\t<\/span>\n\t\n<\/button>\n\t\n\t<\/a><a\tclass=\"universal-item-card universal-item-card__type--article universal-item-card--has-link-decoration\"\n\tdata-theme=\"white\"\n\t\t\thref=\"https:\/\/www.deptagency.com\/en-nl\/insight\/dept-keert-terug-naar-cannes-lions-2026-met-de-secret-garden-dit-keer-met-souvenir-shop\/\"\n\t\t\t\ttitle=\"DEPT\u00ae keert terug naar Cannes Lions 2026 met de Secret Garden, dit keer met Souvenir Shop\"\n\t\t>\n\t\t\t<div class=\"universal-item-card__backplate universal-item-card__backplate--with-image\"><\/div>\n\t\n\t<div\n\t\tclass=\"image-wrap universal-item-card__image-wrap\"\n\t\tdata-align=\"center center\"\n\t\t\t>\n\n\t\t\t<picture\n\t\tclass=\"image__picture\"\n\t\t\t\t>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2026\/05\/Souvenir-Shop-PR-1920x1080-insight-1.png\"\n\t\t\t\tclass=\"image universal-item-card__image\"\n\n\t\t\t\t\t\t\t\talt=\"DEPT\u00ae keert terug naar Cannes Lions 2026 met de Secret Garden, dit keer met Souvenir Shop\"\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\/>\n\t\t<\/picture>\n\t\n\t<\/div><p\t\tclass=\"typography universal-item-card__meta typography__color--darkGrey typography__size--eyebrow-lc typography__align--left\"\n\t\t\t>\n\t\tBRAND &AMP; MEDIA&emsp;\u2022&emsp;Marjan Straathof\t<\/p><h3\t\tclass=\"typography universal-item-card__title typography__color--onyxGrey typography__size--h6 typography__align--left\"\n\t\t\t>\n\t\t<span>DEPT\u00ae keert terug naar Cannes Lions 2026 met de Secret Garden, dit keer met Souvenir Shop<\/span>\t<\/h3><button\tclass=\"cta-button universal-item-card__btn cta-button__color--onyxGrey cta-button__style--regular has-parent-hover\" >\n\t\n\t\t\t<span>\n\t\t\tRead Article\t\t<\/span>\n\t\n<\/button>\n\t\n\t<\/a><a\tclass=\"universal-item-card universal-item-card__type--article universal-item-card--has-link-decoration\"\n\tdata-theme=\"white\"\n\t\t\thref=\"https:\/\/www.deptagency.com\/en-nl\/insight\/dept-appoints-irene-de-vos-as-vp-of-growth\/\"\n\t\t\t\ttitle=\"DEPT\u00ae Appoints Irene de Vos as VP of Growth\"\n\t\t>\n\t\t\t<div class=\"universal-item-card__backplate universal-item-card__backplate--with-image\"><\/div>\n\t\n\t<div\n\t\tclass=\"image-wrap universal-item-card__image-wrap\"\n\t\tdata-align=\"center center\"\n\t\t\t>\n\n\t\t\t<picture\n\t\tclass=\"image__picture\"\n\t\t\t\t>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2026\/04\/New-Hire-Irene-de-Vos-1920-x-1080.png\"\n\t\t\t\tclass=\"image universal-item-card__image\"\n\n\t\t\t\t\t\t\t\talt=\"DEPT\u00ae Appoints Irene de Vos as VP of Growth\"\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\/>\n\t\t<\/picture>\n\t\n\t<\/div><p\t\tclass=\"typography universal-item-card__meta typography__color--darkGrey typography__size--eyebrow-lc typography__align--left\"\n\t\t\t>\n\t\tNEWS&emsp;\u2022&emsp;In\u00eas Saraiva\t<\/p><h3\t\tclass=\"typography universal-item-card__title typography__color--onyxGrey typography__size--h6 typography__align--left\"\n\t\t\t>\n\t\t<span>DEPT\u00ae Appoints Irene de Vos as VP of Growth<\/span>\t<\/h3><button\tclass=\"cta-button universal-item-card__btn cta-button__color--onyxGrey cta-button__style--regular has-parent-hover\" >\n\t\n\t\t\t<span>\n\t\t\tRead Article\t\t<\/span>\n\t\n<\/button>\n\t\n\t<\/a>\t<\/div>\n<\/div>\n\n<div class=\"block-get-in-touch js-block-get-in-touch\">\n\t<div class=\"block-get-in-touch__column block-get-in-touch__column--left block-get-in-touch__column--richBlack\">\n\t\t<h2 class=\"heading heading__color--white heading__size--xl heading__align--left block-get-in-touch__heading\">\n\t\t\tVragen?\t<\/h2>\t<\/div>\n\n\t<div class=\"block-get-in-touch__column block-get-in-touch__column--right block-get-in-touch__column--white\">\n\t<div\n\t\tclass=\"image-wrap block-get-in-touch__image-wrap\"\n\t\tdata-align=\"top center\"\n\t\t\t>\n\n\t\t\t<div style=\"background-image:url(https:\/\/www.deptagency.com\/wp-content\/uploads\/2024\/04\/Marjan-Straathof-DEPT\u00ae-website-1.jpg)\" class=\"image image--bg block-get-in-touch__image\" ><\/div>\n\t\n\t<\/div>\t\t\t<div class=\"block-get-in-touch__specialist\">\n\t\t\t\t<p class=\"heading heading__color--richBlack heading__size--xxs heading__align--left block-get-in-touch__subtitle\">\n\t\t\tGlobal SVP of Marketing\t<\/p><h3 class=\"heading heading__color--richBlack heading__size--m heading__align--left block-get-in-touch__person-title\">\n\t\t\tMarjan Straathof\t<\/h3>\t\t\t<\/div>\n\t\t\n\t\t<button\tclass=\"cta-bar block-get-in-touch__cta-bar js-cta-bar\"\n\tid=\"block-get-in-touch-13f202cbaec3ecbc3a5303f8756cec7b\"\n\ttitle=\"Get in touch\"\n\taria-label=\"\"\n\t\t>\n\t<div class=\"cta-bar__container cta-bar__container--size--default\">\n\t\t<div class=\"cta-bar__content\">\n\t\t\t<span class=\"cta-bar__label\">\n\t\t\t\tGet in touch\t\t\t<\/span>\n\t\t\t<i class=\"icon icon icon__color--white icon__size--small icon__arrow-right-circle cta-bar__icon cta-bar__icon\">\n\t<svg width='24' height='24' fill='none' viewBox='0 0 24 24' xmlns='http:\/\/www.w3.org\/2000\/svg'><g class='symbol'><path d='M11.5215 17.2609L17.2607 12L11.5215 6.73912' stroke='currentColor' stroke-width='1.5' stroke-miterlimit='10'\/><path d='M16.7827 12L6.26099 12' stroke='currentColor' stroke-width='1.5' stroke-miterlimit='10'\/><circle cx='12' cy='12' r='11' stroke='currentColor' stroke-width='1.5' stroke-miterlimit='10'\/><\/g><path class='symbol-hover' fill-rule='evenodd' clip-rule='evenodd' d='M23 12C23 5.92487 18.0751 0.999999 12 1C5.92487 1 1 5.92487 1 12C1 18.0751 5.92487 23 12 23C18.0751 23 23 18.0751 23 12ZM17.7674 11.4471L12.0283 6.18627L11.0147 7.292L15.3326 11.25L6.26099 11.25L6.26099 12.75L15.3326 12.75L11.0147 16.708L12.0283 17.8137L17.7675 12.5529L18.3706 12L17.7674 11.4471Z' fill='currentColor'\/><\/svg><\/i>\t\t<\/div>\n\t<\/div>\n<\/button>\t<\/div>\n<\/div>\n\n<div\n\tclass=\"flyout-drawer js-flyout-drawer flyout-drawer__position--right\"\n\tdata-trigger=\"#block-get-in-touch-13f202cbaec3ecbc3a5303f8756cec7b\"\n\tdata-instant-open=\"false\"\n>\n\t<div class=\"flyout-drawer__left-mobile-backplate\"><\/div>\n\t<div class=\"flyout-drawer__left-backplate\"><\/div>\n\n\t\t<div class=\"flyout-drawer__left\"><\/div>\n\n\t<button\tclass=\"cta-button flyout-drawer__close cta-button__color--white cta-button__style--text-and-icon js-drawer-close has-flipped-icon\" aria-label=\"Close\" >\n\t<svg width='21' height='21' viewBox='0 0 21 21' fill='none' xmlns='http:\/\/www.w3.org\/2000\/svg'><circle cx='10.5' cy='10.5' r='9.5' transform='rotate(-90 10.5 10.5)' stroke='var(--dept-button-icon-outline-color)' stroke-width='1.3' stroke-miterlimit='10' fill='none'\/><circle class='icon-backplate' cx='10.5' cy='10.5' r='9.5' transform='rotate(-90 10.5 10.5)' fill='var(--dept-button-icon-backplate-color)' fill-opacity='1'\/><path class='icon-center' d='m14 7-7 7m0-7 7 7' stroke='var(--dept-button-icon-color)' stroke-width='1.5' fill='none'\/><\/svg>\n\t\t\t<span>\n\t\t\tClose\t\t<\/span>\n\t\n<\/button>\n\t<div class=\"flyout-drawer__right\">\n\t\t<div class=\"pardot-forms block-get-in-touch__pardot-forms js-pardot-forms\">\n\t\t<iframe\n\t\tdata-initial-src=\"https:\/\/www2.deptagency.com\/l\/321011\/2018-03-15\/91tf6f\"\n\t\tclass=\"pardot-forms__embed block-get-in-touch__embed js-pardot-forms-embed\"\n\t\ttype=\"text\/html\"\n\t><\/iframe>\n\t<div class=\"loader pardot-forms__loader loader__color--hanPurple js-pardot-forms-loader\">\n\t<div class=\"loader__first\"><\/div>\n\t<div class=\"loader__second\"><\/div>\n<\/div><\/div>\t<\/div>\n\n\t<button\tclass=\"cta-button flyout-drawer__back cta-button__color--onyxGrey cta-button__style--text-and-icon js-drawer-back has-small-icon\" aria-label=\"Back\" >\n\t<svg width='41' height='41' viewBox='0 0 41 41' fill='none' xmlns='http:\/\/www.w3.org\/2000\/svg'><circle cx='20.5' cy='20.5' r='19.5' transform='rotate(-90 20.5 20.5)' stroke='var(--dept-button-icon-outline-color)' stroke-width='1.3' stroke-miterlimit='10' fill='none'\/><circle class='icon-backplate' cx='20.5' cy='20.5' r='19.5' transform='rotate(-90 20.5 20.5)' fill='var(--dept-button-icon-backplate-color)' fill-opacity='1'\/><path class='icon-center' d='M21.174 30 11 20.674l10.174-9.326m-9.326 9.328H30.5' stroke='var(--dept-button-icon-color)' stroke-width='1.3' stroke-miterlimit='10' fill='none'\/><\/svg>\n\t\t\t<span>\n\t\t\tBack\t\t<\/span>\n\t\n<\/button><\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":27,"featured_media":4252244,"template":"","meta":{"_acf_changed":false,"es_utils_meta_schema":"","member_job_title":"","member_linkedin_url":"","dept_alt_featured_image":[],"dept_algolia_noindex":false,"dept_algolia_featured":false,"footnotes":""},"insight-topics":[42494],"person":[619],"class_list":["post-4257369","article","type-article","status-publish","has-post-thumbnail","hentry"],"acf":{"dept_is_3q_page":false,"dept_insight_featured":true,"dept_current_cpt_partner":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>De Bijenkorf brengt retail online met magische digitale experience - DEPT\u00ae<\/title>\n<meta name=\"description\" content=\"De Bijenkorf en DEPT\u00ae cre\u00eberden een magische experience die de verwondering van de Bijenkorf op een digitale manier tot leven laat komen\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.deptagency.com\/en-nl\/insight\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"De Bijenkorf brengt retail online met magische digitale experience - DEPT\u00ae\" \/>\n<meta property=\"og:description\" content=\"De Bijenkorf en DEPT\u00ae cre\u00eberden een magische experience die de verwondering van de Bijenkorf op een digitale manier tot leven laat komen\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.deptagency.com\/en-nl\/insight\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\/\" \/>\n<meta property=\"og:site_name\" content=\"DEPT\u00ae\" \/>\n<meta property=\"article:modified_time\" content=\"2025-02-25T09:31:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2021\/11\/Header-image.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"576\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.deptagency.com\\\/en-nl\\\/insight\\\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.deptagency.com\\\/en-nl\\\/insight\\\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\\\/\"},\"author\":{\"name\":\"Marjan Straathof\",\"@id\":\"https:\\\/\\\/www.deptagency.com\\\/en-uki\\\/#\\\/schema\\\/person\\\/24f9be37221d709d6e1ff9f682b7efe8\"},\"headline\":\"De Bijenkorf brengt retail online met magische digitale experience\",\"datePublished\":\"2021-11-08T14:59:43+00:00\",\"dateModified\":\"2025-02-25T09:31:51+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.deptagency.com\\\/en-nl\\\/insight\\\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\\\/\"},\"wordCount\":9,\"image\":{\"@id\":\"https:\\\/\\\/www.deptagency.com\\\/en-nl\\\/insight\\\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.deptagency.com\\\/wp-content\\\/uploads\\\/2021\\\/11\\\/Header-image.png\",\"inLanguage\":\"global-GLOBAL\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.deptagency.com\\\/en-nl\\\/insight\\\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\\\/\",\"url\":\"https:\\\/\\\/www.deptagency.com\\\/en-nl\\\/insight\\\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\\\/\",\"name\":\"De Bijenkorf brengt retail online met magische digitale experience - DEPT\u00ae\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.deptagency.com\\\/en-uki\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.deptagency.com\\\/en-nl\\\/insight\\\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.deptagency.com\\\/en-nl\\\/insight\\\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.deptagency.com\\\/wp-content\\\/uploads\\\/2021\\\/11\\\/Header-image.png\",\"datePublished\":\"2021-11-08T14:59:43+00:00\",\"dateModified\":\"2025-02-25T09:31:51+00:00\",\"description\":\"De Bijenkorf en DEPT\u00ae cre\u00eberden een magische experience die de verwondering van de Bijenkorf op een digitale manier tot leven laat komen\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.deptagency.com\\\/en-nl\\\/insight\\\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\\\/#breadcrumb\"},\"inLanguage\":\"global-GLOBAL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.deptagency.com\\\/en-nl\\\/insight\\\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"global-GLOBAL\",\"@id\":\"https:\\\/\\\/www.deptagency.com\\\/en-nl\\\/insight\\\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.deptagency.com\\\/wp-content\\\/uploads\\\/2021\\\/11\\\/Header-image.png\",\"contentUrl\":\"https:\\\/\\\/www.deptagency.com\\\/wp-content\\\/uploads\\\/2021\\\/11\\\/Header-image.png\",\"width\":3840,\"height\":2160},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.deptagency.com\\\/en-nl\\\/insight\\\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.deptagency.com\\\/en-nl\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"De Bijenkorf brengt retail online met magische digitale experience\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.deptagency.com\\\/en-uki\\\/#website\",\"url\":\"https:\\\/\\\/www.deptagency.com\\\/en-uki\\\/\",\"name\":\"DEPT\u00ae\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.deptagency.com\\\/en-uki\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"global-GLOBAL\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.deptagency.com\\\/en-uki\\\/#\\\/schema\\\/person\\\/24f9be37221d709d6e1ff9f682b7efe8\",\"name\":\"Marjan Straathof\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"global-GLOBAL\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/25a0575c513faebaf9174b2581018adbceef2e5499d343cd6ca9ccca679e1f7f?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/25a0575c513faebaf9174b2581018adbceef2e5499d343cd6ca9ccca679e1f7f?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/25a0575c513faebaf9174b2581018adbceef2e5499d343cd6ca9ccca679e1f7f?s=96&d=mm&r=g\",\"caption\":\"Marjan Straathof\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"De Bijenkorf brengt retail online met magische digitale experience - DEPT\u00ae","description":"De Bijenkorf en DEPT\u00ae cre\u00eberden een magische experience die de verwondering van de Bijenkorf op een digitale manier tot leven laat komen","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.deptagency.com\/en-nl\/insight\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\/","og_locale":"en_US","og_type":"article","og_title":"De Bijenkorf brengt retail online met magische digitale experience - DEPT\u00ae","og_description":"De Bijenkorf en DEPT\u00ae cre\u00eberden een magische experience die de verwondering van de Bijenkorf op een digitale manier tot leven laat komen","og_url":"https:\/\/www.deptagency.com\/en-nl\/insight\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\/","og_site_name":"DEPT\u00ae","article_modified_time":"2025-02-25T09:31:51+00:00","og_image":[{"url":"https:\/\/www.deptagency.com\/wp-content\/uploads\/2021\/11\/Header-image.png","width":1024,"height":576,"type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.deptagency.com\/en-nl\/insight\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\/#article","isPartOf":{"@id":"https:\/\/www.deptagency.com\/en-nl\/insight\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\/"},"author":{"name":"Marjan Straathof","@id":"https:\/\/www.deptagency.com\/en-uki\/#\/schema\/person\/24f9be37221d709d6e1ff9f682b7efe8"},"headline":"De Bijenkorf brengt retail online met magische digitale experience","datePublished":"2021-11-08T14:59:43+00:00","dateModified":"2025-02-25T09:31:51+00:00","mainEntityOfPage":{"@id":"https:\/\/www.deptagency.com\/en-nl\/insight\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\/"},"wordCount":9,"image":{"@id":"https:\/\/www.deptagency.com\/en-nl\/insight\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\/#primaryimage"},"thumbnailUrl":"https:\/\/www.deptagency.com\/wp-content\/uploads\/2021\/11\/Header-image.png","inLanguage":"global-GLOBAL"},{"@type":"WebPage","@id":"https:\/\/www.deptagency.com\/en-nl\/insight\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\/","url":"https:\/\/www.deptagency.com\/en-nl\/insight\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\/","name":"De Bijenkorf brengt retail online met magische digitale experience - DEPT\u00ae","isPartOf":{"@id":"https:\/\/www.deptagency.com\/en-uki\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.deptagency.com\/en-nl\/insight\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\/#primaryimage"},"image":{"@id":"https:\/\/www.deptagency.com\/en-nl\/insight\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\/#primaryimage"},"thumbnailUrl":"https:\/\/www.deptagency.com\/wp-content\/uploads\/2021\/11\/Header-image.png","datePublished":"2021-11-08T14:59:43+00:00","dateModified":"2025-02-25T09:31:51+00:00","description":"De Bijenkorf en DEPT\u00ae cre\u00eberden een magische experience die de verwondering van de Bijenkorf op een digitale manier tot leven laat komen","breadcrumb":{"@id":"https:\/\/www.deptagency.com\/en-nl\/insight\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\/#breadcrumb"},"inLanguage":"global-GLOBAL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.deptagency.com\/en-nl\/insight\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\/"]}]},{"@type":"ImageObject","inLanguage":"global-GLOBAL","@id":"https:\/\/www.deptagency.com\/en-nl\/insight\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\/#primaryimage","url":"https:\/\/www.deptagency.com\/wp-content\/uploads\/2021\/11\/Header-image.png","contentUrl":"https:\/\/www.deptagency.com\/wp-content\/uploads\/2021\/11\/Header-image.png","width":3840,"height":2160},{"@type":"BreadcrumbList","@id":"https:\/\/www.deptagency.com\/en-nl\/insight\/de-bijenkorf-brengt-retail-online-met-magische-digitale-experience\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.deptagency.com\/en-nl\/"},{"@type":"ListItem","position":2,"name":"De Bijenkorf brengt retail online met magische digitale experience"}]},{"@type":"WebSite","@id":"https:\/\/www.deptagency.com\/en-uki\/#website","url":"https:\/\/www.deptagency.com\/en-uki\/","name":"DEPT\u00ae","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.deptagency.com\/en-uki\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"global-GLOBAL"},{"@type":"Person","@id":"https:\/\/www.deptagency.com\/en-uki\/#\/schema\/person\/24f9be37221d709d6e1ff9f682b7efe8","name":"Marjan Straathof","image":{"@type":"ImageObject","inLanguage":"global-GLOBAL","@id":"https:\/\/secure.gravatar.com\/avatar\/25a0575c513faebaf9174b2581018adbceef2e5499d343cd6ca9ccca679e1f7f?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/25a0575c513faebaf9174b2581018adbceef2e5499d343cd6ca9ccca679e1f7f?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/25a0575c513faebaf9174b2581018adbceef2e5499d343cd6ca9ccca679e1f7f?s=96&d=mm&r=g","caption":"Marjan Straathof"}}]}},"_links":{"self":[{"href":"https:\/\/www.deptagency.com\/en-nl\/wp-json\/wp\/v2\/insight\/4257369","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.deptagency.com\/en-nl\/wp-json\/wp\/v2\/insight"}],"about":[{"href":"https:\/\/www.deptagency.com\/en-nl\/wp-json\/wp\/v2\/types\/article"}],"author":[{"embeddable":true,"href":"https:\/\/www.deptagency.com\/en-nl\/wp-json\/wp\/v2\/users\/27"}],"version-history":[{"count":2,"href":"https:\/\/www.deptagency.com\/en-nl\/wp-json\/wp\/v2\/insight\/4257369\/revisions"}],"predecessor-version":[{"id":4282926,"href":"https:\/\/www.deptagency.com\/en-nl\/wp-json\/wp\/v2\/insight\/4257369\/revisions\/4282926"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.deptagency.com\/en-nl\/wp-json\/wp\/v2\/media\/4252244"}],"wp:attachment":[{"href":"https:\/\/www.deptagency.com\/en-nl\/wp-json\/wp\/v2\/media?parent=4257369"}],"wp:term":[{"taxonomy":"insight-topic","embeddable":true,"href":"https:\/\/www.deptagency.com\/en-nl\/wp-json\/wp\/v2\/insight-topics?post=4257369"},{"taxonomy":"person","embeddable":true,"href":"https:\/\/www.deptagency.com\/en-nl\/wp-json\/wp\/v2\/person?post=4257369"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}