{"id":4257156,"date":"2023-12-05T11:05:32","date_gmt":"2023-12-05T09:05:32","guid":{"rendered":"https:\/\/www.deptagency.com\/insight\/dept-is-beste-large-agency-en-wint-grote-prijs-met-omoda-bij-dutch-search-awards\/"},"modified":"2024-10-08T16:10:40","modified_gmt":"2024-10-08T14:10:40","slug":"dept-is-beste-large-agency-en-wint-grote-prijs-met-omoda-bij-dutch-search-awards","status":"publish","type":"article","link":"https:\/\/www.deptagency.com\/en-nl\/insight\/dept-is-beste-large-agency-en-wint-grote-prijs-met-omoda-bij-dutch-search-awards\/","title":{"rendered":"DEPT\u00ae is Beste Large Agency en wint Grote Prijs met Omoda bij Dutch Search Awards"},"content":{"rendered":"<div class=\"block-article-post-header js-block-article-post-header block-article-post-header__theme--onyxGrey\">\n\t<button\tclass=\"cta-button block-article-post-header__back-button cta-button__color--white cta-button__style--back\" aria-label=\"Back\" >\n\t<svg width='41' height='41' viewBox='0 0 41 41' fill='none' xmlns='http:\/\/www.w3.org\/2000\/svg'><circle cx='20.5' cy='20.5' r='19.5' transform='rotate(-90 20.5 20.5)' stroke='var(--dept-button-icon-outline-color)' stroke-width='1.3' stroke-miterlimit='10' fill='none'\/><circle class='icon-backplate' cx='20.5' cy='20.5' r='19.5' transform='rotate(-90 20.5 20.5)' fill='var(--dept-button-icon-backplate-color)' fill-opacity='1'\/><path class='icon-center' d='M21.174 30 11 20.674l10.174-9.326m-9.326 9.328H30.5' stroke='var(--dept-button-icon-color)' stroke-width='1.3' stroke-miterlimit='10' fill='none'\/><\/svg>\n\t\t\t<span>\n\t\t\tBack to all articles\t\t<\/span>\n\t\n<\/button><h1\t\tclass=\"typography block-article-post-header__title typography__color--white typography__size--h1 typography__align--left\"\n\t\t\t>\n\t\tDEPT\u00ae is Beste Large Agency en wint Grote Prijs met Omoda bij Dutch Search Awards\t<\/h1><div\n\t\tclass=\"image-wrap block-article-post-header__image-wrap\"\n\t\tdata-align=\"center center\"\n\t\t\t>\n\n\t\t\t<picture\n\t\tclass=\"image__picture\"\n\t\t\t\t>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2023\/12\/DEPT\u00ae-DSA-2023-persbeeld.jpeg\"\n\t\t\t\tclass=\"image block-article-post-header__image\"\n\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\/>\n\t\t<\/picture>\n\t\n\t<\/div><div class=\"author block-article-post-header__author\" data-animation=\"slide-fade\">\n\t\t\t<img\n\t\t\tclass=\"author__portrait\"\n\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2023\/04\/Irma-Scherpenkate-Dept-2-min-min-150x150.jpg\"\n\t\t\talt=\"Irma Scherpenkate\"\n\t\t\/>\n\t\n\t<div class=\"author__text\">\n\t\tIrma Scherpenkate\t\t<br \/>\n\t\tCopywriter\n\t\t\t<\/div>\n<\/div>\n\t<div class=\"block-article-post-header__meta\">\n\t\t\t\t\t\t\t<div class=\"block-article-post-header__meta-date\">\n\t\t\t\t<div class=\"block-article-post-header__date-description\">\n\t\t\t\t\tDate\t\t\t\t<\/div>\n\t\t\t\t<div class=\"block-article-post-header__published-date\">\n\t\t\t\t\t5 December 2023\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/div>\n<\/div>\n\n<div class=\"block-statement block-statement__background-color--white block-statement__align--center\">\n\t<p\t\tclass=\"typography block-statement__title typography__color--onyxGrey typography__size--h5 typography__align--left\"\n\t\t\t>\n\t\tAfgelopen vrijdagavond werden de hoogtepunten van de Nederlandse search-industrie gevierd bij de Dutch Search Awards. DEPT\u00ae behaalde groot succes door maar liefst zes bekroningen in de wacht te slepen, waaronder de eervolle vermelding als Beste Agency (large) en de prestigieuze Grote Prijs met hun samenwerking met Omoda.\t<\/p><\/div>\n\n<div class=\"block-title-and-content js-block-title-and-content block-title-and-content__theme--onyxGrey\">\n\t<div class=\"block-title-and-content__layout\">\n\t\t\n\t\t\t\t\t<div class=\"block-title-and-content__content\">\n\t\t\t\t\n<div class='block-title-and-content__item'><div class='block-title-and-content__item-inner'><p\t\tclass=\"typography block-typography__typography typography__color--lightGrey typography__size--regular-body typography__align--left\"\n\t\t\t>\n\t\tDe langdurige, succesvolle samenwerking tussen DEPT\u00ae en Omoda werd extra in de schijnwerpers gezet met het winnen van vier awards voor hun gezamenlijke projecten. Zo ontvingen de digital agency en de fashionretailer prijzen voor uitmuntende campagnes in de categorie\u00ebn <em>PPC B2C<\/em>, <em>SEA ChatGPT<\/em> en <em>Measurement<\/em>. Als klap op de vuurpijl werd de agency met de prestigieuze <em>Grote Prijs<\/em> erkend voor hun effectieve datatoepassing en slim AI-gebruik. Hiermee werd niet alleen de marge uit search geoptimaliseerd, maar ook retouren verminderd.\u00a0<br><br>DEPT\u00ae wist ook met Soccerfanshop de winst te behalen voor de beste <em>Shopping<\/em>-campagne, vanwege hun innovatieve productbeoordelingsmodel. Bovendien is de agency uitgeroepen als Beste Large Agency van Nederland.\u00a0<br><br><strong>Sebastien Girardin<\/strong>, head of paid search bij DEPT\u00ae: \u201cWat een fantastisch resultaat hebben we behaald bij de DSA\u2019s. We zijn ontzettend trots op ons team en onze gewaardeerde klanten, Omoda en Soccerfanshop. Het veranderende landschap van de industrie inspireert ons; samen met onze klanten blijven we innoveren en het is geweldig om te zien hoe die instelling wordt beloond.\u201d<br><br>DEPT\u00ae won eerder dit jaar al prijzen tijdens de Dutch Interactive Awards, Dutch Creativity Awards en Programmatic Awards, en ging er internationaal &#8211; naast de titels <em>Network of the Year<\/em> en <em>Agency of the Year<\/em> &#8211; ook met een recordaantal <a href=\"https:\/\/www.deptagency.com\/en-nl\/insight\/dept-vestigt-record-als-network-en-agency-of-the-year-bij-de-webby-awards\/\" target=\"_blank\" rel=\"noreferrer noopener\">Webby Awards<\/a> en <a href=\"https:\/\/www.deptagency.com\/en-nl\/insight\/dept-wint-een-recordaantal-van-65-lovie-awards-wordt-voor-de-derde-keer-uitgeroepen-tot-aoty\/\" target=\"_blank\" rel=\"noreferrer noopener\">Lovie Awards <\/a>vandoor.\t<\/p><\/div><\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\n\t<div 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fill='currentColor'\/><\/svg>\t\t\t<\/a>\n\t\t\t\t\t\t<a\n\t\t\t\thref=\"http:\/\/www.linkedin.com\/shareArticle?mini=true&#038;url=https%3A%2F%2Fwww.deptagency.com%2Fen-nl%2Finsight%2Fdept-is-beste-large-agency-en-wint-grote-prijs-met-omoda-bij-dutch-search-awards%2F\"\n\t\t\t\tdata-share-url=\"https:\/\/www.deptagency.com\/en-nl\/insight\/dept-is-beste-large-agency-en-wint-grote-prijs-met-omoda-bij-dutch-search-awards\/\"\n\t\t\t\tdata-share-title=\"DEPT\u00ae is Beste Large Agency en wint Grote Prijs met Omoda bij Dutch Search Awards\"\n\t\t\t\tdata-share-type=\"linkedin\"\n\t\t\t\tclass=\"block-title-and-content__social-links-item js-social-link\"\n\t\t\t\taria-label=\"Share to Linkedin\"\n\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\trel=\"noopener noreferrer\"\n\t\t\t\t\n\t\t\t\t\t\t\t>\n\t\t\t\t<svg width='19' height='18' viewBox='0 0 19 18' fill='none' xmlns='http: \/\/www.w3.org\/2000\/svg'><path d='M1.15 17.3h3.6V5.8h-3.6v11.5zM.75 2.1c0 1.2 1 2.1 2.1 2.1 1.2 0 2.1-.9 2.1-2.1 0-1.2-1-2.1-2.1-2.1-1.2 0-2.1 1-2.1 2.1zM14.45 17.3h3.6v-6.2c0-3.1-.7-5.5-4.3-5.5-1.8 0-2.9.9-3.4 1.8V5.8h-3.4v11.5h3.6v-5.7c0-1.5.2-2.9 2.1-2.9 1.8 0 1.8 1.7 1.8 3v5.6z' fill='currentColor'\/><\/svg>\t\t\t<\/a>\n\t\t\t\t<\/div>\n<\/div>\n\n<div class=\"block-highlighted-item-listing\">\n\t<h2\t\tclass=\"typography block-highlighted-item-listing__title typography__color--onyxGrey typography__size--regular-body typography__align--left\"\n\t\t\t>\n\t\tMeer artikelen?\t<\/h2>\n\t<div class=\"block-highlighted-item-listing__cards\">\n\t\t<a\tclass=\"universal-item-card universal-item-card__type--article universal-item-card--has-link-decoration\"\n\tdata-theme=\"white\"\n\t\t\thref=\"https:\/\/www.deptagency.com\/en-nl\/insight\/war-child-selects-dept-as-strategic-partner-for-digital-transformation\/\"\n\t\t\t\ttitle=\"War Child selects DEPT\u00ae as strategic partner for digital transformation and doubling donation revenue\"\n\t\t>\n\t\t\t<div class=\"universal-item-card__backplate universal-item-card__backplate--with-image\"><\/div>\n\t\n\t<div\n\t\tclass=\"image-wrap universal-item-card__image-wrap\"\n\t\tdata-align=\"center center\"\n\t\t\t>\n\n\t\t\t<picture\n\t\tclass=\"image__picture\"\n\t\t\t\t>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2026\/04\/2_DEPTxWarchild_Tagline_1920x1080.png\"\n\t\t\t\tclass=\"image universal-item-card__image\"\n\n\t\t\t\t\t\t\t\talt=\"War Child selects DEPT\u00ae as strategic partner for digital transformation and doubling donation revenue\"\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\/>\n\t\t<\/picture>\n\t\n\t<\/div><p\t\tclass=\"typography universal-item-card__meta typography__color--darkGrey typography__size--eyebrow-lc typography__align--left\"\n\t\t\t>\n\t\tBRAND &AMP; MEDIA&emsp;\u2022&emsp;In\u00eas Saraiva\t<\/p><h3\t\tclass=\"typography universal-item-card__title typography__color--onyxGrey typography__size--h6 typography__align--left\"\n\t\t\t>\n\t\t<span>War Child selects DEPT\u00ae as strategic partner for digital transformation and doubling donation revenue<\/span>\t<\/h3><button\tclass=\"cta-button universal-item-card__btn cta-button__color--onyxGrey cta-button__style--regular has-parent-hover\" >\n\t\n\t\t\t<span>\n\t\t\tRead Article\t\t<\/span>\n\t\n<\/button>\n\t\n\t<\/a><a\tclass=\"universal-item-card universal-item-card__type--article universal-item-card--has-link-decoration\"\n\tdata-theme=\"white\"\n\t\t\thref=\"https:\/\/www.deptagency.com\/en-nl\/insight\/dept-brings-growth-invention-to-the-webby-shortlists\/\"\n\t\t\t\ttitle=\"DEPT\u00ae brings growth invention to the Webby shortlists\"\n\t\t>\n\t\t\t<div class=\"universal-item-card__backplate universal-item-card__backplate--with-image\"><\/div>\n\t\n\t<div\n\t\tclass=\"image-wrap universal-item-card__image-wrap\"\n\t\tdata-align=\"center center\"\n\t\t\t>\n\n\t\t\t<picture\n\t\tclass=\"image__picture\"\n\t\t\t\t>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2026\/03\/webbys-2026-dept.webp\"\n\t\t\t\tclass=\"image universal-item-card__image\"\n\n\t\t\t\t\t\t\t\talt=\"DEPT\u00ae brings growth invention to the Webby shortlists\"\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\/>\n\t\t<\/picture>\n\t\n\t<\/div><p\t\tclass=\"typography universal-item-card__meta typography__color--darkGrey typography__size--eyebrow-lc typography__align--left\"\n\t\t\t>\n\t\tNEWS&emsp;\u2022&emsp;Marjan Straathof\t<\/p><h3\t\tclass=\"typography universal-item-card__title typography__color--onyxGrey typography__size--h6 typography__align--left\"\n\t\t\t>\n\t\t<span>DEPT\u00ae brings growth invention to the Webby shortlists<\/span>\t<\/h3><button\tclass=\"cta-button universal-item-card__btn cta-button__color--onyxGrey cta-button__style--regular 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