{"id":4249919,"date":"2021-04-01T13:12:06","date_gmt":"2021-04-01T11:12:06","guid":{"rendered":"https:\/\/www.deptagency.com\/insight\/these-new-linkedin-features-can-increase-the-engagement-of-your-company\/"},"modified":"2020-05-22T13:05:03","modified_gmt":"2020-05-22T13:05:03","slug":"these-new-linkedin-features-can-increase-the-engagement-of-your-company","status":"publish","type":"article","link":"https:\/\/www.deptagency.com\/en-nl\/insight\/these-new-linkedin-features-can-increase-the-engagement-of-your-company\/","title":{"rendered":"These new LinkedIn features can increase the engagement of your company"},"content":{"rendered":"
\n\t\n\t<\/svg>\n\t\t\t\n\t\t\tBack to all articles\t\t<\/span>\n\t\n<\/button>\n\t\tThese new LinkedIn features can increase the engagement of your company\t<\/h1>\n\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t<\/picture>\n\t\n\t<\/div>
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\n\t\tLizzie Powell\t\t
\n\t\tVP of Growth, Experience and Engineering\n\t\t\t<\/div>\n<\/div>\n\t
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\n\t\t\t\t\t1 April 2021\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/div>\n<\/div>\n\n
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\n\t\t\t\t\n\n\t\tLinkedIn is known for its business nature and is deployed by companies for multiple goals. Mainly in order to respond to the needs of the business target audience in a professional way. In these times especially, it is more important than ever to stay in contact from a distance with your target audience. This is contributed by a personal and authentic way of communication. Therefore LinkedIn recently launched four new features: stories, conversation ads, polls, and events. These two functionalities could not have come at a better time. Two of the features (conversation ads and stories) will be rolled out for all business pages later this year. We have first access to these new features for our clients, which means we can test and build best practices.\t<\/h2>\n\n\n\t\tLinkedIn stories\t<\/h2>\n\n\n\t\tThe principal for LinkedIn stories is basically comparable to other social media channels. Upload a photo or video from the camera roll of your mobile device and it will be visible within the top of the LinkedIn mobile app. The duration is 20 seconds max and the story will be visible for 24 hours.\t<\/p>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\n\t