{"id":4247978,"date":"2023-04-14T14:29:25","date_gmt":"2023-04-14T12:29:25","guid":{"rendered":"https:\/\/www.deptagency.com\/event\/are-new-creative-ideas-impossible\/"},"modified":"2023-04-14T14:29:25","modified_gmt":"2023-04-14T12:29:25","slug":"are-new-creative-ideas-impossible","status":"publish","type":"event","link":"https:\/\/www.deptagency.com\/en-nl\/event\/are-new-creative-ideas-impossible\/","title":{"rendered":"Are new creative ideas impossible?"},"content":{"rendered":"\n\t
\n\t\t\n\t<\/svg>\n\t\t\t\n\t\t\tBack to all events\t\t<\/span>\n\t\n<\/button>\n\t\tAre new creative ideas impossible?\t<\/h1>\n\t\t
\n\t\t\t\n\t\tDate\t<\/p>\n\t\tMay 10\t<\/p>\n\t\tFrom\t<\/p>\n\t\t15:00 – 17:00\t<\/p>\n\t\tWhere\t<\/p>\n\t\tFeatherstone Building, London, EC1\t<\/p>\t\t<\/div>\n\n\t\t\n\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t<\/picture>\n\t\n\t<\/div>\t<\/div>\n\n\t
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\n\t\tSteven Denekas\t\t
\n\t\tGlobal SVP of Experience at DEPT\u00ae \n\t\t\t<\/div>\n<\/div>
\n\t\t\t\n\t\n\t
\n\t\tLiza Enebeis\t\t
\n\t\tCreative Director, STUDIO DUMBAR\/DEPT\u00ae\n\t\t\t<\/div>\n<\/div>
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\n\t\tRuban Yogaratnam\t\t
\n\t\tDesign Director, DEPT\u00ae\n\t\t\t<\/div>\n<\/div>\n\t\t\t\t\t\t\t
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\n\t\tCoralie Carre\t\t
\n\t\tCreative Director, DEPT\u00ae \n\t\t\t<\/div>\n<\/div>\t\t\t\t<\/div>\n\n\t\t\t\t\n\t<\/svg>\n\t\t\t\n\t\t\tDisplay all speakers\t\t<\/span>\n\t\n<\/button>\t\t\t\t\t<\/div>\n\n\t\t
\n\t\t\t\n\t\tAre new creative ideas impossible? <\/strong>
How to pioneer in the age of homogeneity

Join DEPT\u00ae’s creative leaders in person in London on Wednesday 10th May for an afternoon of inspiration and connection.<\/strong>


Creativity is fluid and ever-changing. And culturally, we are in the midst of a revolution.\u00a0

The industry has been turned upside down. In the face of emerging technologies, ethics and \u2018doing less with more\u2019, creativity and design is at risk of becoming homogeneous.

In the midst of this disruption, how can creatives retain originality (and joy) in what they do?

Join some of DEPT\u00ae\u2019s leading creative minds and be inspired to evolve your approach to do just that.

PROGRAMME<\/strong>

\ud83c\udf0a Creativity comes from a diffuse state\u00a0<\/strong>
Steven Denekas<\/strong>
Chief Creative Officer at BASIC\/DEPT\u00ae and Global SVP of Creative at DEPT\u00ae<\/strong>
Today, we are a society of constant distractions. True creativity and good design allows us to find our flow state, and allows us to reconnect to the curiosity of the person sitting, standing, working or living next to us.\u00a0

With a simple mission to \u201cmake work that creates legacies\u201d, Steven will share his belief in this approach, leading him to deliver award winning work for some of the world\u2019s most admired brands, including Levi\u2019s\u00ae and KFC.\u00a0

\ud83d\udd09 Sound and motion in branding\u00a0<\/strong>
Liza Enebeis<\/strong>
Creative Director at STUDIO DUMBAR\/DEPT\u00ae and Global SVP of Experience at DEPT\u00ae<\/strong>
Brands have migrated to a purely digital realm, opening up a myriad of possibilities. Yet their content is often copy and pasted across all devices and formats. By challenging traditions and putting the freedom of movement and sound at the heart of a brand\u2019s identity is how its messages can evolve seamlessly across existing and future media formats.\u00a0

Liza will talk you through her team\u2019s process, mentality, focus, and how they adapt to a changing landscape to create for brands like MTV VMAs and the Van Gogh Museum.\u00a0

\ud83d\udd2e Thing makers: cultivating creativity<\/strong>
Ruban Yogaratnam<\/strong>
Design Director, DEPT\u00ae<\/strong>
To continually grow, evolve and innovate, creative itches need to be scratched. And it\u2019s a creative lead\u2019s job to ensure that teams are inspired to scratch them. Enter: Thing makers.\u00a0

In this session, Ruban will introduce his approach to creative R&D, and how his team are challenged to adopt creative thinking to enhance their skills while developing innovative solutions for clients including eBay, Prime Video, ASOS and Twitch.


Limited places available – register today to save your spot. <\/strong>


SPEAKER PROFILES<\/strong>

Liza Enebeis<\/strong>
Creative Director at STUDIO DUMBAR\/DEPT\u00ae and Global SVP of Experience at DEPT\u00ae<\/strong>
Liza is known for her approach to design that emphasises storytelling and simplicity. Liza has been with STUDIO DUMBAR\/DEPT\u00ae since 2008 and has worked with clients including MTV VMAs, Adidas, Spotify, Utah Jazz, Van Gogh Museum and many more.

Liza is a board member at D&AD, and frequent speaker at design conferences and events around the world. She has been a jury member for several international design awards, including the Cannes Lions International Festival of Creativity. Liza is also the founder of DEMO Festival, the largest motion design festival in the world.

Steven Denekas<\/strong>
Chief Creative Officer at BASIC\/DEPT\u00ae and Global SVP of Creative at DEPT\u00ae<\/strong>
Based in California, Steven leads the creative team at BASIC\/DEPT\u00ae who have designed experiences for the world’s most admired brands, including Patagonia, Google Store, Beats by Dre, Harrods, KFC and many more.

Steven fosters creative environments that cultivate ideas big and small. From the start of his career behind the colour copier at Kinkos, the mount room of BBDO, to the design studio of W+K, he brings raw energy, originality, and a poetic approach to digital experiences. It all began with award winning campaigns for Canadian Club, Levi\u2019s\u00ae, and Dodge, and evolved to his current role building teams, methodologies, and practices that scale companies and deliver results for brands today. His mission is simple, make work that create legacies.

Ruban Yogaratnam<\/strong>
Design Director, DEPT\u00ae\u00a0<\/strong>
Ruban has led design teams delivering work for brands inclduing eBay, Zoopla, Virgin, EE and Pernod Ricard, to name a few. He joined DEPT\u00ae in early 2022 with a strong track record of creating and developing design teams both in-house and agency side, and is passionate about developing creative environments that foster innovation. Throughout his career, Ruban has spearheaded numerous projects to deliver on this ethos, helping brands to pioneer within their industries.

Coralie Carr\u00e9
Creative Director, DEPT\u00ae<\/strong>
Hailing from France but now in London, Coralie specialises in the creation of brand identities and experiences for numerous companies ranging from start ups to multi-national corporates. Her approach to design is based on the belief that branding should exist to spark emotion and tell a story, a philosophy she has implemented to deliver creative for brands including innocent, Arm, High Performance, Pi\u00ebch and Evrnu. She has been featured in Creative Boom and Design by Women for her thoughts on inclusivity and diversity in design.





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\n\t\t\n\t\tDate\t<\/p>\n\t\tMay 10\t<\/p>\n\t\tFrom\t<\/p>\n\t\t15:00 – 17:00\t<\/p>\n\t\tWhere\t<\/p>\n\t\tFeatherstone Building, London, EC1\t<\/p>\t<\/div>\n<\/div>\n\n\n\t
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\n\t\n\t\tAre new creative ideas impossible?\t<\/h2>\n\t\tDate\t<\/p>\n\t\tMay 10\t<\/p>\n\t\tFrom\t<\/p>\n\t\t15:00 – 17:00\t<\/p>\n\t\tWhere\t<\/p>\n\t\tFeatherstone Building, London, EC1\t<\/p><\/div><\/div>\n\n\t\n\t<\/svg>\n\t\t\t\n\t\t\tClose\t\t<\/span>\n\t\n<\/button>\n\t
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