{"id":4251849,"date":"2024-01-31T11:42:17","date_gmt":"2024-01-31T09:42:17","guid":{"rendered":"https:\/\/www.deptagency.com\/case\/elevating-the-customer-experience-with-marketing-cloud-personalisation\/"},"modified":"2024-01-31T11:42:17","modified_gmt":"2024-01-31T09:42:17","slug":"elevating-the-customer-experience-with-marketing-cloud-personalisation","status":"publish","type":"case","link":"https:\/\/www.deptagency.com\/en-nl\/case\/elevating-the-customer-experience-with-marketing-cloud-personalisation\/","title":{"rendered":"Elevating the customer experience with Marketing Cloud Personalisation"},"content":{"rendered":"
\n\t\n\t<\/svg>\n\t\n<\/button>\n\t\tAudley Travel\t<\/h2>\n\t\tElevating the customer experience with Marketing Cloud Personalisation\t<\/h1><\/div>\n\n
\n\t\n\t\tIn 2023, Audley Travel, a market-leading travel company with a stronghold in the US and UK, found themselves at a crossroads. Well-known for curating tailor-made holidays across 90 countries, the company wanted to provide a more rounded and personalised client experience.\u00a0\t<\/p><\/div>\n\n\n\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t<\/picture>\n\t\n\t<\/div>\n\n
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\n\t\tAudley uses Salesforce as their CRM technology of choice, and following a collaborative discovery session between the three organisations, DEPT\u00ae\u00a0(as a Salesforce premium technology partner<\/a>) proved to be the natural choice to implement Marketing Cloud to revolutionise Audley\u2019s cross-channel marketing efforts. And so we seized the opportunity to mark a transformative chapter in Audley\u2019s email marketing journey.\t<\/p><\/div><\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\n\t