{"id":4386832,"date":"2023-04-13T11:40:13","date_gmt":"2023-04-13T09:40:13","guid":{"rendered":"https:\/\/www.deptagency.com\/downloads\/dept-content-trends-the-ever-growing-importance-of-content\/"},"modified":"2025-12-05T17:19:34","modified_gmt":"2025-12-05T15:19:34","slug":"dept-content-trends-the-ever-growing-importance-of-content","status":"publish","type":"whitepaper","link":"https:\/\/www.deptagency.com\/en-in\/downloads\/dept-content-trends-the-ever-growing-importance-of-content\/","title":{"rendered":"DEPT\u00ae\u00a0Content Trends: the ever-growing importance of content"},"content":{"rendered":"<div class=\"block-whitepaper-detail-panel js-block-whitepaper-detail-panel\">\n\t<div class=\"block-whitepaper-detail-panel__header\">\n\t\t<div\n\t\tclass=\"image-wrap block-whitepaper-detail-panel__featured-image-wrap\"\n\t\tdata-align=\"center center\"\n\t\t\t>\n\n\t\t\t<picture\n\t\tclass=\"image__picture\"\n\t\t\t\t>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2024\/11\/green-makeup-eye.png\"\n\t\t\t\tclass=\"image block-whitepaper-detail-panel__featured-image\"\n\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\/>\n\t\t<\/picture>\n\t\n\t<\/div>\n\n\n\t<div class=block-whitepaper-detail-panel__overlay><\/div><button\tclass=\"cta-button block-whitepaper-detail-panel__back-button cta-button__color--white cta-button__style--back\" aria-label=\"Back\" >\n\t<svg width='41' height='41' viewBox='0 0 41 41' fill='none' xmlns='http:\/\/www.w3.org\/2000\/svg'><circle cx='20.5' cy='20.5' r='19.5' transform='rotate(-90 20.5 20.5)' stroke='var(--dept-button-icon-outline-color)' stroke-width='1.3' stroke-miterlimit='10' fill='none'\/><circle class='icon-backplate' cx='20.5' cy='20.5' r='19.5' transform='rotate(-90 20.5 20.5)' fill='var(--dept-button-icon-backplate-color)' fill-opacity='1'\/><path class='icon-center' d='M21.174 30 11 20.674l10.174-9.326m-9.326 9.328H30.5' stroke='var(--dept-button-icon-color)' stroke-width='1.3' stroke-miterlimit='10' fill='none'\/><\/svg>\n\t\t\t<span>\n\t\t\tBack to all whitepapers\t\t<\/span>\n\t\n<\/button><h1\t\tclass=\"typography block-whitepaper-detail-panel__whitepaper-title typography__color--white typography__size--h1 typography__align--left\"\n\t\t\t>\n\t\tDEPT\u00ae\u00a0Content Trends: the ever-growing importance of content\t<\/h1>\t<\/div>\n\n\t<div class=\"block-whitepaper-detail-panel__cta-container\">\n\t\t<div class=\"block-whitepaper-detail-panel__description\">\n\t\t\t<p\t\tclass=\"typography block-whitepaper-detail-panel__cta-content-title typography__color--white typography__size--regular-body typography__align--left\"\n\t\t\t>\n\t\tPaper Overview:\t<\/p><p\t\tclass=\"typography block-whitepaper-detail-panel__cta-content-text typography__color--bodyOnBlack typography__size--regular-body typography__align--left\"\n\t\t\t>\n\t\tWe besteden meer dan vier uur per dag aan het lezen, kijken en luisteren naar content. Nieuwe platforms, media en technologie cre\u00ebren mogelijkheden waar we een paar jaar geleden alleen maar van konden dromen. Door deze ontwikkelingen moeten merken op innovatieve manieren met hun doelgroep omgaan. Van traditionele reclame naar interactieve en minder gecontroleerde interacties. Om zo specifieke niches en culturen aan te spreken.<br><br>In onze download belichten we drie belangrijke content trends van dit moment. Door dieper in te gaan op de subthema&#8217;s per trend en de kansen te tonen die zich voordoen, bieden we de nodige inzichten om de juiste oplossingen voor je merk te bepalen. Gebruik de veelzijdige kracht van content om business succes te versnellen.\u00a0<br><br>Sommige van deze trends zijn besproken in onze recente DEPT\u00ae Talks: The Power of Content, bekijk <a href=\"https:\/\/www.linkedin.com\/video\/event\/urn:li:ugcPost:7047180777523965952\/\" target=\"_blank\" rel=\"noreferrer noopener\">hier<\/a> de opname. Benieuwd naar meer informatie over dit onderwerp? <a href=\"https:\/\/www.deptagency.com\/nl-nl\/contact\/\" target=\"_blank\" rel=\"noreferrer noopener\">Neem gerust contact met ons op<\/a>.\t<\/p>\t\t<\/div>\n\t\t<div class=\"block-whitepaper-detail-panel__form\">\n\t\t\t<div class=\"pardot-forms block-whitepaper-detail-panel__pardot-forms js-pardot-forms\">\n\t\t<iframe\n\t\tdata-initial-src=\"https:\/\/www2.deptagency.com\/l\/321011\/2023-04-11\/2f4257n\"\n\t\tclass=\"pardot-forms__embed block-whitepaper-detail-panel__embed js-pardot-forms-embed\"\n\t\ttype=\"text\/html\"\n\t><\/iframe>\n\t<div class=\"loader pardot-forms__loader loader__color--hanPurple js-pardot-forms-loader\">\n\t<div class=\"loader__first\"><\/div>\n\t<div class=\"loader__second\"><\/div>\n<\/div><\/div>\t\t<\/div>\n\t<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":4386850,"template":"","meta":{"_acf_changed":false,"es_utils_meta_schema":"","member_job_title":"","member_linkedin_url":"","dept_alt_featured_image":[],"dept_algolia_noindex":false,"dept_algolia_featured":false,"footnotes":""},"person":[41307],"whitepaper-industries":[42912,42913,42906,42914,42915,42907,42916,42917,42918,42909,42910,42911],"whitepaper-topics":[42901],"class_list":["post-4386832","whitepaper","type-whitepaper","status-publish","has-post-thumbnail","hentry"],"acf":{"dept_is_3q_page":false,"dept_current_cpt_partner":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>DEPT\u00ae\u00a0Content Trends: the ever-growing importance of content - DEPT\u00ae<\/title>\n<meta name=\"description\" content=\"Offering insights to determine appropriate solutions for your brand. 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