{"id":4395197,"date":"2025-09-02T09:26:52","date_gmt":"2025-09-02T07:26:52","guid":{"rendered":"https:\/\/www.deptagency.com\/insight\/dept-appointed-lead-digital-agency-for-miles-more\/"},"modified":"2025-12-05T16:41:37","modified_gmt":"2025-12-05T14:41:37","slug":"dept-appointed-lead-digital-agency-for-miles-more","status":"publish","type":"article","link":"https:\/\/www.deptagency.com\/en-in\/insight\/dept-appointed-lead-digital-agency-for-miles-more\/","title":{"rendered":"DEPT\u00ae appointed lead digital agency for Miles & More"},"content":{"rendered":"
\n\t\n\t\t\n\t\t\t<\/mask><\/g><\/svg>\t\t\t\n\t\t\t\tInsights\t\t\t<\/span>\n\t\t<\/div>\n\t<\/div>\n\tDEPT\u00ae appointed lead digital agency for Miles & More<\/h1>
\n\t\t\t\n\t\n\t
\n\t\tIn\u00eas Saraiva\t\t
\n\t\tGlobal Communications & PR Director\n\t\t\t<\/div>\n<\/div>\n\t
\n\t\t\t\t\t
\n\t\t\t\t\n\t\t\t\t\tDate\t\t\t\t<\/span>\n\t\t\t\t\n\t\t\t\t\tSeptember 2, 2025\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\n<\/div>\n\n\n\tDEPT\u00ae has been selected as the Digital Agency of Record for Miles & More, the loyalty programme of the Lufthansa Group.<\/p>\n\tThis win represents an expansion of DEPT\u00ae’s relationship with the Lufthansa Group, following its appointment last year as the Digital Agency of Record for the group.<\/p><\/div>\n\t\n\t<\/div>\n\n\n\t\n\tDEPT\u00ae will be leading a comprehensive digital services mandate, including UX and UI design for all digital touchpoints, agile delivery and innovation for new digital features, and ongoing operations and optimisation of platforms such as miles-and-more.com, the Miles & More app, and worldshop.eu<\/a>.

<\/p><\/div>\n\t\n\t<\/div>\n\n
\n\t
\n\t\t\u201c<\/span>\n\t\tWith DEPT\u00ae, we\u2019ve found a partner that not only brings deep digital expertise, but also shares our values around sustainability, agility, and innovation. Together, we aim to create seamless, inspiring experiences for our global community of 36 million members<\/em>.<\/p>\t\t
\n\t\t\u201d<\/span>\n\n\t\tChristoph Klee, Head of Digital Touchpoints Marketing, Miles & More GmbH<\/p>\t<\/blockquote>\n\t
\n\t\t\u201c<\/span>\n\t\tMiles & More is more than a loyalty programme\u2014it\u2019s an experience brand with a bold vision for the future. We\u2019re excited to help them accelerate innovation and unlock new value for their 36 million members.<\/p>\t\t
\n\t\t\u201d<\/span>\n\n\t\tTim Schr\u00f6der, Partner & VP of Clients at DEPT\u00ae<\/p>\t<\/blockquote>\n<\/div>\n\n\n\t\n\tThis win builds on a solid first half of the year of growth for DEPT\u00ae, which welcomed new clients such as PepsiCo, EPI\/WERO, Vegetarian Butcher and Salamander.


<\/p><\/div>\n\t\n\t<\/div>\n\n
\n\tON OUR Mind<\/span><\/h2>\n\tVIEW ALL INSIGHTS<\/a>\n\t\n\t\t\n\t\t\t
\n\t\t\t\n\t\t\t\t\t\t\t\t\"\"\n\t\t\t<\/picture>\n\t\t\t\t\t<\/div>\n\t\n\t
\n\t\t
\n\t\t\t
\n\t\t\t\t<\/svg>\t\t\t<\/div>\n\n\t\t\t\n\t\t\t\tInsight\t\t\t<\/span>\n\t\t<\/div>\n\n\t\t\t\t\t
    \n\t\t\t\t\n\t