{"id":4384949,"date":"2021-04-01T13:11:47","date_gmt":"2021-04-01T11:11:47","guid":{"rendered":"https:\/\/www.deptagency.com\/insight\/is-your-business-future-ready\/"},"modified":"2025-12-08T13:47:55","modified_gmt":"2025-12-08T11:47:55","slug":"is-your-business-future-ready","status":"publish","type":"article","link":"https:\/\/www.deptagency.com\/en-in\/insight\/is-your-business-future-ready\/","title":{"rendered":"Is your business future-ready?"},"content":{"rendered":"<div class=\"block-article-post-header js-block-article-post-header block-article-post-header__theme--onyxGrey\">\n\t<a\tclass=\"cta-button block-article-post-header__back-button cta-button__color--white cta-button__style--back\" href=\"https:\/\/www.deptagency.com\/all-insights\/\" aria-label=\"Back\" >\n\t<svg width='41' height='41' viewBox='0 0 41 41' fill='none' xmlns='http:\/\/www.w3.org\/2000\/svg'><circle cx='20.5' cy='20.5' r='19.5' transform='rotate(-90 20.5 20.5)' stroke='var(--dept-button-icon-outline-color)' stroke-width='1.3' stroke-miterlimit='10' fill='none'\/><circle class='icon-backplate' cx='20.5' cy='20.5' r='19.5' transform='rotate(-90 20.5 20.5)' fill='var(--dept-button-icon-backplate-color)' fill-opacity='1'\/><path class='icon-center' d='M21.174 30 11 20.674l10.174-9.326m-9.326 9.328H30.5' stroke='var(--dept-button-icon-color)' stroke-width='1.3' stroke-miterlimit='10' fill='none'\/><\/svg>\n\t\t\t<span>\n\t\t\tBack to all articles\t\t<\/span>\n\t\n<\/a><h1\t\tclass=\"typography block-article-post-header__title typography__color--white typography__size--h1 typography__align--left\"\n\t\t\t>\n\t\tIs your business future-ready?\t<\/h1><div\n\t\tclass=\"image-wrap block-article-post-header__image-wrap\"\n\t\tdata-align=\"center center\"\n\t\t\t>\n\n\t\t\t<picture\n\t\tclass=\"image__picture\"\n\t\t\t\t>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2021\/03\/11-Amsterdam-1200x750-c.jpeg\"\n\t\t\t\tclass=\"image block-article-post-header__image\"\n\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\/>\n\t\t<\/picture>\n\t\n\t<\/div><div class=\"author block-article-post-header__author\" data-animation=\"slide-fade\">\n\t\t\t<img\n\t\t\tclass=\"author__portrait\"\n\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2021\/03\/Mellissa-Flowerdew-Clarke-150x150.jpg\"\n\t\t\talt=\"Mellissa Flowerdew-Clarke\"\n\t\t\/>\n\t\n\t<div class=\"author__text\">\n\t\tMellissa Flowerdew-Clarke\t\t<br \/>\n\t\tVP of Marketing, EMEA\n\t\t\t<\/div>\n<\/div>\n\t<div class=\"block-article-post-header__meta\">\n\t\t\t\t\t\t\t<div class=\"block-article-post-header__meta-date\">\n\t\t\t\t<div class=\"block-article-post-header__date-description\">\n\t\t\t\t\tDate\t\t\t\t<\/div>\n\t\t\t\t<div class=\"block-article-post-header__published-date\">\n\t\t\t\t\t1 April 2021\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/div>\n<\/div>\n\n<div class=\"block-title-and-content js-block-title-and-content block-title-and-content__theme--white\">\n\t<div class=\"block-title-and-content__layout\">\n\t\t\n\t\t\t\t\t<div class=\"block-title-and-content__content\">\n\t\t\t\t\n<h2\t\tclass=\"typography block-typography__typography typography__color--onyxGrey typography__size--h6 typography__align--left\"\n\t\t\t>\n\t\tAs the Covid-19 crisis has demonstrated, it\u2019s impossible for businesses to fully predict the future. The global, economic upheaval has impacted companies across the globe, and shown that no business or solution or a can ever truly be \u2018future-<em>proof<\/em>\u2019. Instead, now is the time to focus on being \u2018future-<em>ready<\/em>\u2019; establishing new business models to deal with current and future challenges, and better positioning your organisation to deal with disruption if and when the unexpected happens again.\t<\/h2>\n\n<p\t\tclass=\"typography block-typography__typography typography__color--onyxGrey typography__size--regular-body typography__align--left\"\n\t\t\t>\n\t\tA\u00a0<a href=\"https:\/\/vodafone.lookbookhq.com\/futurereadyreport2020\" target=\"_blank\" rel=\"noreferrer noopener\">recent report\u00a0<\/a>that studied the biggest emerging challenges in the business world outlined the six key attributes of a future-ready business:\t<\/p>\n\n<div class='block-panel-with-rich-text__item'><div class='block-panel-with-rich-text__item-inner'><ul class=\"lists lists__color--richBlack lists__type--circle lists__size--default lists__align--left block-lists__lists\">\n\t<li>Have a positive outlook to change<\/li><li>Are open to new technology<\/li><li>Actively plan for technological futures<\/li><li>Set detailed strategies<\/li><li>Keep up to date with emerging trends<\/li><li>Are adaptable<\/li><\/ul><\/div><\/div>\n\n<p\t\tclass=\"typography block-typography__typography typography__color--onyxGrey typography__size--regular-body typography__align--left\"\n\t\t\t>\n\t\tOf the 1,800 businesses surveyed in the report, only 20% demonstrated the full suite for future-ready characteristics and, unsurprisingly, it\u2019s these companies that are faring better against the current challenges.\u00a0\t<\/p>\n\n<p\t\tclass=\"typography block-typography__typography typography__color--onyxGrey typography__size--regular-body typography__align--left\"\n\t\t\t>\n\t\tThe keystone across these six attributes is technology; the need to establish an integrated ecosystem that enables your business to maximise efficiency, streamline operations, increase revenue, and make data-led decisions.\u00a0\u00a0\t<\/p>\n\n<p\t\tclass=\"typography block-typography__typography typography__color--onyxGrey typography__size--regular-body typography__align--left\"\n\t\t\t>\n\t\tBusinesses have been innovating at a steady pace over the past few decades and, far from stalling progress, the pandemic has accelerated already existent trends and pushed digital transformation up the priority list. The rapid execution of digitisation initiatives over the past few months has been astounding, from global B2B manufacturers rapidly spinning up\u00a0<a href=\"https:\/\/www.deptagency.com\/download\/whitepapers\/how-b2b-manufacturers-can-quickly-launch-d2c\/\" target=\"_blank\" rel=\"noreferrer noopener\">new D2C sales channels<\/a>, to smaller businesses finding new ways to peddle their wares, to healthcare providers supplying vital services via digital solutions, and the mass adoption of virtual teleconferencing solutions. 71% of businesses have invested in at least one new technology solution in response to the pandemic, with nearly 40% accelerating digital transformation plans as a direct response.\u00a0\u00a0\u00a0\u00a0\t<\/p>\n\n<p\t\tclass=\"typography block-typography__typography typography__color--onyxGrey typography__size--regular-body typography__align--left\"\n\t\t\t>\n\t\tAmong the trends that have been fast tracked by the crisis, the most obvious is the drift from physical, in-person commerce to a digital-first approach. In the B2B space, this is driving many to consider the role of their digital offering in the customer commerce journey, how they operate as a wholesaler, and how their business could function in a D2C set-up.\t<\/p>\n\n<p\t\tclass=\"typography block-typography__typography typography__color--onyxGrey typography__size--regular-body typography__align--left\"\n\t\t\t>\n\t\tA recent McKinsey survey,\u00a0<a href=\"https:\/\/www.mckinsey.com\/business-functions\/marketing-and-sales\/our-insights\/survey-global-b2b-decision-maker-response-to-covid-19-crisis\" target=\"_blank\" rel=\"noreferrer noopener\">\u2018Global B2B decision maker response to COVID-19 crisis\u2019<\/a>\u00a0covered what B2B decision makers are looking for when researching suppliers, tracking the importance of different digital features in this new marketplace. The survey looked at markets in Europe, Asia and the Americas and found that across the board, there\u2019s an increase in demand for digital self-serve options that empower buyers to find, and purchase, their solution. For some businesses, launching an e-commerce offering will be new ground, having always conducted the transactional side of the business offline. For those already with e-commerce, it\u2019s the focus on customer experience that\u2019s the imperative.\u00a0\t<\/p>\n\n<h2\t\tclass=\"typography block-typography__typography typography__color--onyxGrey typography__size--h6 typography__align--left\"\n\t\t\t>\n\t\tTechnology unites a business\t<\/h2>\n\n<p\t\tclass=\"typography block-typography__typography typography__color--onyxGrey typography__size--regular-body typography__align--left\"\n\t\t\t>\n\t\tOperating an online commerce business takes more than just implementing a commerce technology solution. Commerce is connected to each part of your business; a robust platform provides the throughline. The ease of de-siloing a company is a major benefit of using cloud-based platforms. The breadth of tools available by the market leading solutions allow a range of departments to gain value from the software, from supply chain management through to financial reconciliation.\u00a0\t<\/p>\n\n<p\t\tclass=\"typography block-typography__typography typography__color--onyxGrey typography__size--regular-body typography__align--left\"\n\t\t\t>\n\t\tA technological future rests on creating a digital infrastructure that can unite all sides of the business; a unified platform that will make tasks more efficient, business intelligence more accessible, and data more actionable. This is important considering the complexity of many B2B organisations, relying on information from a broad set of different departments. The growth of work from home models only contributes to this, enabling a spread out workforce to collaborate through a robust digital platform.<br>By digitising the commerce operation, businesses can start to collect, collate and interpret data from across the manufacturing, supplying and selling journey. When thinking about the operational challenges of your business, having a clear understanding of the key metrics that are affecting targets, like profit margins and delivery speed, can make all the difference.\t<\/p>\n\n<p\t\tclass=\"typography block-typography__typography typography__color--onyxGrey typography__size--regular-body typography__align--left\"\n\t\t\t>\n\t\tLooking externally, customer experience is a top priority for the modern business. Commerce and marketing platforms are designed with this in mind, providing tools and features that allow users to create market leading online experiences for their customers.\t<\/p>\n\n<p\t\tclass=\"typography block-typography__typography typography__color--onyxGrey typography__size--regular-body typography__align--left\"\n\t\t\t>\n\t\tChief among them is personalisation. Advancements in digital technology have radically cut the time it takes to understand each individual customer and provide a personalised commerce experience.\u00a0 This technology is widely available; all businesses now have the ability to implement personalisation strategies into their marketing and commerce efforts. This is good news, seeing as smart personalisation engines that recognise customer intent can lead to an\u00a0average profit increase of 15%. The flipside to this, is that personalisation has moved from an added benefit of certain businesses to an expected feature across every experience.\u00a0\t<\/p>\n\n<p\t\tclass=\"typography block-typography__typography typography__color--onyxGrey typography__size--regular-body typography__align--left\"\n\t\t\t>\n\t\tExpecting personalisation is part of a broader notion of increased digital expectations. The high bar set by e-commerce giants like Amazon has raised baseline expectations of all consumers, whether purchasing for themselves or their organisation. Order tracking, site search, live customer support chat \u2013\u00a0 this checklist has bled into the B2B sector as people started believing that this is how things are done online.\t<\/p>\n\n<p\t\tclass=\"typography block-typography__typography typography__color--onyxGrey typography__size--regular-body typography__align--left\"\n\t\t\t>\n\t\tUnderstanding how important these features are, the top commerce, experience and marketing platforms build them into their offering, allowing business to quickly put in place these must have functions on their website and any surrounding digital channels. Cloud commerce platforms are particularly well equipped for this situation, as their quick and easy upgrade cycle allows further functionality, like options for voice activated assistants, to be built into the platform.\t<\/p>\n\n<h2\t\tclass=\"typography block-typography__typography typography__color--onyxGrey typography__size--h6 typography__align--left\"\n\t\t\t>\n\t\tTaking the first step\t<\/h2>\n\n<p\t\tclass=\"typography block-typography__typography typography__color--onyxGrey typography__size--regular-body typography__align--left\"\n\t\t\t>\n\t\tAction begins with reviewing the business\u2019s current tech stack. Whether the company currently uses a cloud commerce or marketing platform or not, it is imperative to work with a software partner that offers what your business is looking for. There is a wide spectrum of digital technology providers each with a different specialism. Sources like the Gartner Magic Quadrant and Forrester Wave can provide businesses with an overview of each software\u2019s specialism.\t<\/p>\n\n<p\t\tclass=\"typography block-typography__typography typography__color--onyxGrey typography__size--regular-body typography__align--left\"\n\t\t\t>\n\t\tSalesforce is the leading cloud-based solution provider, with over 150,000 companies across the world utilising its solutions to run and grow their business. Salesforce provides customer relationship management solutions bolstered by a suite of complementary enterprise applications focused on customer service, marketing automation, analytics, and application development.\t<\/p>\n\n<p\t\tclass=\"typography block-typography__typography typography__color--onyxGrey typography__size--regular-body typography__align--left\"\n\t\t\t>\n\t\tSalesforce\u2019s particular strength is in commerce, advanced personalisation, market leading machine learning and AI tech, and integration with other software. There is also a deep community of developers and users and agency partners to draw on, useful for new Salesforce users.\t<\/p>\n\n<p\t\tclass=\"typography block-typography__typography typography__color--onyxGrey typography__size--regular-body typography__align--left\"\n\t\t\t>\n\t\tOverall, this creates a digital ecosystem that provides a lot of agility at a customer facing level through the fast creation, rollout and updating of a site, and at an operational level through the data processing capabilities of Salesforce.\u00a0This speed makes a huge difference to any business, particularly commerce companies that need to ensure they are offering a best-in-class purchasing experience. It also suits the demands of the modern economy through the ease of scaling up and scaling down the current offering, allowing the business more autonomy over its digital operation.\t<\/p>\n\n<p\t\tclass=\"typography block-typography__typography typography__color--onyxGrey typography__size--regular-body typography__align--left\"\n\t\t\t>\n\t\t<em><strong>This is an excerpt from DEPT\u00ae\u2019s whitepaper, \u2018How to Accelerate your Digital Business with Salesforce.\u2019\u00a0<a href=\"https:\/\/www.deptagency.com\/download\/whitepapers\/how-to-accelerate-your-digital-business-with-salesforce\/\" target=\"_blank\" rel=\"noreferrer noopener\">Download the full report<\/a><\/strong><\/em>.\t<\/p>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\n\t<div 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Insights?\t<\/h2><a\tclass=\"cta-button block-highlighted-item-listing__cta-button cta-button__color--onyxGrey cta-button__style--regular\" href=\"https:\/\/www.deptagency.com\/all-insights\/\" >\n\t\n\t\t\t<span>\n\t\t\tView all Insights\t\t<\/span>\n\t\n<\/a>\n\t<div class=\"block-highlighted-item-listing__cards\">\n\t\t<a\tclass=\"universal-item-card universal-item-card__type--article universal-item-card--has-link-decoration\"\n\tdata-theme=\"white\"\n\t\t\thref=\"https:\/\/www.deptagency.com\/en-in\/insight\/dept-returns-with-the-secret-garden-and-opens-souvenir-shop-with-capsule-collection-at-cannes-lions-2026\/\"\n\t\t\t\ttitle=\"DEPT\u00ae returns with The Secret Garden and opens Souvenir Shop with capsule collection at Cannes Lions 2026\"\n\t\t>\n\t\t\t<div class=\"universal-item-card__backplate universal-item-card__backplate--with-image\"><\/div>\n\t\n\t<div\n\t\tclass=\"image-wrap universal-item-card__image-wrap\"\n\t\tdata-align=\"center center\"\n\t\t\t>\n\n\t\t\t<picture\n\t\tclass=\"image__picture\"\n\t\t\t\t>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2026\/05\/Souvenir-Shop-PR-1920x1080-insight-1.png\"\n\t\t\t\tclass=\"image universal-item-card__image\"\n\n\t\t\t\t\t\t\t\talt=\"DEPT\u00ae returns with The Secret Garden and opens Souvenir Shop with capsule collection at Cannes Lions 2026\"\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\/>\n\t\t<\/picture>\n\t\n\t<\/div><p\t\tclass=\"typography universal-item-card__meta typography__color--darkGrey typography__size--eyebrow-lc typography__align--left\"\n\t\t\t>\n\t\tBRAND &AMP; MEDIA&emsp;\u2022&emsp;In\u00eas Saraiva\t<\/p><h3\t\tclass=\"typography universal-item-card__title typography__color--onyxGrey typography__size--h6 typography__align--left\"\n\t\t\t>\n\t\t<span>DEPT\u00ae returns with The Secret Garden and opens Souvenir Shop with capsule collection at Cannes Lions 2026<\/span>\t<\/h3><button\tclass=\"cta-button universal-item-card__btn cta-button__color--onyxGrey cta-button__style--regular has-parent-hover\" >\n\t\n\t\t\t<span>\n\t\t\tRead Article\t\t<\/span>\n\t\n<\/button>\n\t\n\t<\/a><a\tclass=\"universal-item-card universal-item-card__type--article universal-item-card--has-link-decoration\"\n\tdata-theme=\"white\"\n\t\t\thref=\"https:\/\/www.deptagency.com\/en-in\/insight\/adobe-summit-2026-showed-whats-next-now-comes-the-work-of-getting-ready\/\"\n\t\t\t\ttitle=\"Adobe Summit 2026 showed what\u2019s next &#8212; Now comes the work of getting ready\"\n\t\t>\n\t\t\t<div class=\"universal-item-card__backplate universal-item-card__backplate--with-image\"><\/div>\n\t\n\t<div\n\t\tclass=\"image-wrap universal-item-card__image-wrap\"\n\t\tdata-align=\"center center\"\n\t\t\t>\n\n\t\t\t<picture\n\t\tclass=\"image__picture\"\n\t\t\t\t>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2026\/05\/adobe-summit-value-vs-ai.webp\"\n\t\t\t\tclass=\"image universal-item-card__image\"\n\n\t\t\t\t\t\t\t\talt=\"Adobe Summit 2026 showed what\u2019s next &#8212; Now comes the work of getting ready\"\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\/>\n\t\t<\/picture>\n\t\n\t<\/div><p\t\tclass=\"typography universal-item-card__meta typography__color--darkGrey typography__size--eyebrow-lc typography__align--left\"\n\t\t\t>\n\t\tAI TRANSFORMATION&emsp;\u2022&emsp;Jonathan Whiteside\t<\/p><h3\t\tclass=\"typography universal-item-card__title typography__color--onyxGrey typography__size--h6 typography__align--left\"\n\t\t\t>\n\t\t<span>Adobe Summit 2026 showed what\u2019s next &#8212; Now comes the work of getting ready<\/span>\t<\/h3><button\tclass=\"cta-button universal-item-card__btn cta-button__color--onyxGrey cta-button__style--regular has-parent-hover\" >\n\t\n\t\t\t<span>\n\t\t\tRead Article\t\t<\/span>\n\t\n<\/button>\n\t\n\t<\/a><a\tclass=\"universal-item-card universal-item-card__type--article universal-item-card--has-link-decoration\"\n\tdata-theme=\"white\"\n\t\t\thref=\"https:\/\/www.deptagency.com\/en-in\/insight\/why-more-content-isnt-fixing-performance-marketing\/\"\n\t\t\t\ttitle=\"Why more content isn\u2019t fixing performance marketing\u00a0\"\n\t\t>\n\t\t\t<div class=\"universal-item-card__backplate universal-item-card__backplate--with-image\"><\/div>\n\t\n\t<div\n\t\tclass=\"image-wrap universal-item-card__image-wrap\"\n\t\tdata-align=\"center center\"\n\t\t\t>\n\n\t\t\t<picture\n\t\tclass=\"image__picture\"\n\t\t\t\t>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2026\/04\/adobe-summit-preso2026.webp\"\n\t\t\t\tclass=\"image universal-item-card__image\"\n\n\t\t\t\t\t\t\t\talt=\"Why more content isn\u2019t fixing performance marketing\u00a0\"\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\/>\n\t\t<\/picture>\n\t\n\t<\/div><p\t\tclass=\"typography universal-item-card__meta typography__color--darkGrey typography__size--eyebrow-lc typography__align--left\"\n\t\t\t>\n\t\tAI TRANSFORMATION&emsp;\u2022&emsp;Jonathan Whiteside\t<\/p><h3\t\tclass=\"typography universal-item-card__title typography__color--onyxGrey typography__size--h6 typography__align--left\"\n\t\t\t>\n\t\t<span>Why more content isn\u2019t fixing performance marketing\u00a0<\/span>\t<\/h3><button\tclass=\"cta-button universal-item-card__btn cta-button__color--onyxGrey cta-button__style--regular has-parent-hover\" >\n\t\n\t\t\t<span>\n\t\t\tRead Article\t\t<\/span>\n\t\n<\/button>\n\t\n\t<\/a>\t<\/div>\n<\/div>\n\n<div class=\"block-get-in-touch js-block-get-in-touch\">\n\t<div class=\"block-get-in-touch__column block-get-in-touch__column--left block-get-in-touch__column--richBlack\">\n\t\t<h2 class=\"heading heading__color--white heading__size--xl heading__align--left block-get-in-touch__heading\">\n\t\t\tQuestions?\t<\/h2>\t<\/div>\n\n\t<div class=\"block-get-in-touch__column block-get-in-touch__column--right block-get-in-touch__column--white\">\n\t<div\n\t\tclass=\"image-wrap block-get-in-touch__image-wrap\"\n\t\tdata-align=\"top center\"\n\t\t\t>\n\n\t\t\t<div style=\"background-image:url(https:\/\/www.deptagency.com\/wp-content\/uploads\/2021\/03\/Mellissa-Flowerdew-Clarke.jpg)\" class=\"image image--bg block-get-in-touch__image\" ><\/div>\n\t\n\t<\/div>\t\t\t<div class=\"block-get-in-touch__specialist\">\n\t\t\t\t<p class=\"heading heading__color--richBlack heading__size--xxs heading__align--left block-get-in-touch__subtitle\">\n\t\t\tVP of Marketing, EMEA\t<\/p><h3 class=\"heading heading__color--richBlack heading__size--m heading__align--left block-get-in-touch__person-title\">\n\t\t\tMellissa Flowerdew-Clarke\t<\/h3>\t\t\t<\/div>\n\t\t\n\t\t<button\tclass=\"cta-bar block-get-in-touch__cta-bar js-cta-bar\"\n\tid=\"block-get-in-touch-98ca2fc58673ea6eebe991157b6002c3\"\n\ttitle=\"Get in touch\"\n\taria-label=\"\"\n\t\t>\n\t<div class=\"cta-bar__container cta-bar__container--size--default\">\n\t\t<div class=\"cta-bar__content\">\n\t\t\t<span class=\"cta-bar__label\">\n\t\t\t\tGet in touch\t\t\t<\/span>\n\t\t\t<i class=\"icon icon icon__color--white icon__size--small icon__arrow-right-circle cta-bar__icon cta-bar__icon\">\n\t<svg width='24' height='24' fill='none' viewBox='0 0 24 24' xmlns='http:\/\/www.w3.org\/2000\/svg'><g class='symbol'><path d='M11.5215 17.2609L17.2607 12L11.5215 6.73912' stroke='currentColor' stroke-width='1.5' stroke-miterlimit='10'\/><path d='M16.7827 12L6.26099 12' stroke='currentColor' stroke-width='1.5' stroke-miterlimit='10'\/><circle cx='12' cy='12' r='11' stroke='currentColor' stroke-width='1.5' 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fill='none'\/><\/svg>\n\t\t\t<span>\n\t\t\tBack\t\t<\/span>\n\t\n<\/button><\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":40,"featured_media":4384954,"template":"","meta":{"_acf_changed":false,"es_utils_meta_schema":"","member_job_title":"","member_linkedin_url":"","dept_alt_featured_image":[],"dept_algolia_noindex":false,"dept_algolia_featured":false,"footnotes":""},"insight-topics":[42896,42894],"person":[642],"class_list":["post-4384949","article","type-article","status-publish","has-post-thumbnail","hentry"],"acf":{"dept_is_3q_page":false,"dept_insight_featured":true,"dept_current_cpt_partner":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Is your business future-ready? - DEPT\u00ae<\/title>\n<meta name=\"description\" content=\"Technology enables future-ready businesses to establish an integrated ecosystem that maximises efficiency and streamlines 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