{"id":4378217,"date":"2022-07-07T19:07:02","date_gmt":"2022-07-07T17:07:02","guid":{"rendered":"https:\/\/www.deptagency.com\/insight\/how-to-create-inclusive-shopping-experiences-in-the-metaverse\/"},"modified":"2025-12-08T13:40:46","modified_gmt":"2025-12-08T11:40:46","slug":"how-to-create-inclusive-shopping-experiences-in-the-metaverse","status":"publish","type":"article","link":"https:\/\/www.deptagency.com\/en-in\/insight\/how-to-create-inclusive-shopping-experiences-in-the-metaverse\/","title":{"rendered":"How to create inclusive shopping experiences in the metaverse"},"content":{"rendered":"
\n\t\n\t<\/svg>\n\t\t\t\n\t\t\tBack to all articles\t\t<\/span>\n\t\n<\/button>\n\t\tHow to create inclusive shopping experiences in the metaverse\t<\/h1>\n\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t<\/picture>\n\t\n\t<\/div>
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\n\t\t\t\t\t7 July 2022\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/div>\n<\/div>\n\n
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\n\t\t\n\t\tThe future of commerce will merge the physical and digital worlds\t<\/h2>\n\t\t\t\t\t
\n\t\t\t\t\n\n\t\tAugmented reality (AR) and virtual reality (VR) \u2013 or, combined, mixed reality \u2013 have already become powerful tools for popular brands.

Just ask Samsung, which made waves by opening a\u00a0virtual store<\/a>\u00a0in the open-source 3D virtual world platform Decentraland.

The benefits of mixed reality are\u00a0huge<\/a>. Google\u2019s AR survey in 2019 found that\u00a066%<\/a>\u00a0of people are interested in using AR to help them make purchasing decisions, and Shopify\u2019s data suggests that products with AR content have a\u00a094%<\/a>\u00a0higher conversion rate than products without AR \u2013 which isn\u2019t all that surprising considering the\u00a0810 million<\/a>\u00a0people already using mobile AR.

As these exciting technologies develop, they\u2019ll open new opportunities to tell your brand\u2019s story in creative ways \u2013 all more inclusive and accessible than ever before.

Here are seven ways to create an immersive mixed-reality shopping experience<\/a> that everyone can enjoy.\t<\/p>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\n\t