{"id":4376426,"date":"2022-10-14T16:16:19","date_gmt":"2022-10-14T14:16:19","guid":{"rendered":"https:\/\/www.deptagency.com\/insight\/how-to-face-the-e-commerce-challenges-of-today-without-a-head\/"},"modified":"2025-12-08T13:39:49","modified_gmt":"2025-12-08T11:39:49","slug":"how-to-face-the-e-commerce-challenges-of-today-without-a-head","status":"publish","type":"article","link":"https:\/\/www.deptagency.com\/en-in\/insight\/how-to-face-the-e-commerce-challenges-of-today-without-a-head\/","title":{"rendered":"How to face the e-commerce challenges of today \u2013 without a head"},"content":{"rendered":"
\n\t\n\t<\/svg>\n\t\t\t\n\t\t\tBack to all articles\t\t<\/span>\n\t\n<\/button>\n\t\tHow to face the e-commerce challenges of today \u2013 without a head\t<\/h1>\n\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t<\/picture>\n\t\n\t<\/div>
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\n\t\tTim de Kamper\t\t
\n\t\tVP eCommerce, Europe\n\t\t\t<\/div>\n<\/div>\n\t
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\n\t\t\t\t\t14 October 2022\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/div>\n<\/div>\n\n
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\n\t\tE-commerce is booming. From 15% of total retail sales in 2019, global e-commerce<\/a> surged to 21% in 2021 in response to the restrictions caused by COVID-19. Research companies like Morgan Stanley<\/a>, Statista<\/a> and McKinsey<\/a> forecast further growth of up to 25%, despite an overall slowing of economic activity. But to continue thriving and staying ahead of the growth curve, organisations need to tick a growing number of checkboxes. From marketing and technology to data and creativity, there are key challenges to address to keep the e-commerce growth going.\t<\/h2><\/div><\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\n\t