{"id":4373443,"date":"2023-01-24T20:09:56","date_gmt":"2023-01-24T18:09:56","guid":{"rendered":"https:\/\/www.deptagency.com\/insight\/10-perspectives-on-ai-and-what-it-means-for-brands-agencies\/"},"modified":"2025-12-08T13:38:27","modified_gmt":"2025-12-08T11:38:27","slug":"10-perspectives-on-ai-and-what-it-means-for-brands-agencies","status":"publish","type":"article","link":"https:\/\/www.deptagency.com\/en-in\/insight\/10-perspectives-on-ai-and-what-it-means-for-brands-agencies\/","title":{"rendered":"10 perspectives on AI and what it means for brands & agencies"},"content":{"rendered":"
\n\t\n\t<\/svg>\n\t\t\t\n\t\t\tBack to all articles\t\t<\/span>\n\t\n<\/button>\n\t\t10 perspectives on AI and what it means for brands & agencies\t<\/h1>\n\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t<\/picture>\n\t\n\t<\/div>
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\n\t\tKristin Cronin\t\t
\n\t\tHead of Marketing US\n\t\t\t<\/div>\n<\/div>\n\t
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\n\t\t\t\t\tDate\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t24 January 2023\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/div>\n<\/div>\n\n
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\n\t\t\n\t\tAI has exploded\t<\/h2>\n\t\t\t\t\t
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\n\t\tFrom DALL-E to ChatGPT, you\u2019ve surely heard a lot about its potential\u2014and the uncertainty around it.\u00a0

AI\u2019s effect on digital is nuanced. There are some amazing benefits of AI, but also potentially divisive aspects.\u00a0

With 4,000 digital professionals within DEPT\u00ae, we don\u2019t necessarily have one united point of view on a topic this massive and groundbreaking. Rather, there are differing attitudes depending on specialism.\u00a0

Chances are the same discussions and debates are happening at your company.\u00a0

Given the way that AI stands to impact different fields in different ways, we gathered a range of perspectives to offer an illustration of the possibilities for what\u2019s to come in operations, marketing, engineering, design, and more.\u00a0\t<\/p><\/div><\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\n\t