{"id":4390623,"date":"2022-08-24T10:09:00","date_gmt":"2022-08-24T08:09:00","guid":{"rendered":"https:\/\/www.deptagency.com\/case\/hyva-goes-global-with-optimizely\/"},"modified":"2025-12-05T17:07:32","modified_gmt":"2025-12-05T15:07:32","slug":"hyva-goes-global-with-optimizely","status":"publish","type":"case","link":"https:\/\/www.deptagency.com\/en-in\/case\/hyva-goes-global-with-optimizely\/","title":{"rendered":"Hyva goes global with Optimizely"},"content":{"rendered":"<div class=\"block-case-intro-title\">\n\t<p\tclass=\"text text-sans-128 block-case-intro-title__title\"\n\tdata-animation=\"slide\" data-animation-target=\"words\" >Hyva<\/p><p\tclass=\"text text-sans-48 block-case-intro-title__text\"\n\tdata-animation=\"slide\" data-animation-target=\"words\" >Hyva goes global with Optimizely<\/p><\/div>\n\n<div\n\tclass=\"block-assets-and-copy js-block-assets-and-copy\"\n\tdata-variant=\"full-width-content\"\n\tdata-content-align=\"center\"\n>\n\t\n\t\t\t\t\t<img\n\t\t\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2021\/06\/HYVA-Case-Header.png\"\n\t\t\t\t\talt=\"Construction trucks unloading cargo\"\n\t\t\t\t\tclass=\"block-assets-and-copy__media js-block-assets-and-copy-media\"\n\t\t\t\t\tdata-animation=\"scale-fade\"\n\t\t\t\t>\n\t\t\t\n\t<\/div>\n\n<div class=\"block-case-intro js-block-case-intro\">\n\t\t\t<div class=\"block-case-intro__category-container\">\n\t\t\t<p\n\t\t\t\tclass=\"block-case-intro__category-header text-sans-16\"\n\t\t\t\tdata-animation=\"slide-fade\"\n\t\t\t\tdata-animation-delay=\"0.25\"\n\t\t\t>\n\t\t\t\t(&nbsp;&nbsp;Services&nbsp;&nbsp;)\n\t\t\t<\/p>\n\n\t\t\t<ul\n\t\t\t\tclass=\"block-case-intro__category-list text-sans-14 js-block-case-intro-category-list\"\n\t\t\t\tdata-animation=\"slide-fade\"\n\t\t\t\tdata-animation-target=\"inner-items\"\n\t\t\t\tdata-animation-delay=\"0.5\"\n\t\t\t\tdata-animation-stagger=\"0.1\"\n\t\t\t>\n\t\t\t\t\t\t\t\t\t<li class=\"block-case-intro__category-item\">\n\t\t\t\t\t\tTech &amp; Data\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t<\/ul>\n\t\t<\/div>\n\t\n\t<p\tclass=\"text text-sans-48 block-case-intro__title js-block-case-intro-title\"\n\tdata-animation=\"slide\" data-animation-target=\"words\" data-animation-stagger=\"0.005\" >Synergising design and technical innovation<\/p><p\tclass=\"text text-sans-24 block-case-intro__text js-block-case-intro-text\"\n\tdata-animation=\"slideFade\" data-animation-target=\"paragraphs\" data-animation-delay=\"0.1\" >Hyva is a leading provider of efficient transport solutions for commercial vehicles and the environmental services industry. Hyva turned to DEPT\u00ae to help it develop a new global website to service 30 countries and 17 languages.\u00a0Its new site has enabled Hyva to successfully promote its international presence and innovation, instilling its diverse offering and tailored solutions worldwide.<\/p><\/div>\n\n<div\n\tclass=\"block-assets-and-copy js-block-assets-and-copy\"\n\tdata-variant=\"copy-only\"\n\tdata-content-align=\"start\"\n>\n\t<p\tclass=\"text text-sans-48 block-assets-and-copy__title\"\n\tdata-animation=\"slide\" data-animation-target=\"words\" >A portfolio for every country<\/p><div\tdata-animation=\"slide-fade\" data-animation-target=\"inner-items-separate\" data-animation-delay=\"0.15\" data-animation-stagger=\"0.2\" class=\"block-assets-and-copy__content\" >\n\t<p\tclass=\"text text-sans-24 block-assets-and-copy__text\"\n\t>Hyva had three main goals fundamental to its future success: the website must offer lead generation; maintain and promote brand awareness; and provide exceptional service in every region where the company operates. With this in mind, DEPT\u00ae delivered a website that bridged the\u00a0 geographical divide between company and customer by developing a unique customer journey in every country Hyva operates.<\/p><\/div>\n\t\n\t<\/div>\n\n<div\n\tclass=\"block-assets-and-copy js-block-assets-and-copy\"\n\tdata-variant=\"copy-only\"\n\tdata-content-align=\"end\"\n>\n\t<p\tclass=\"text text-sans-48 block-assets-and-copy__title\"\n\tdata-animation=\"slide\" data-animation-target=\"words\" >Structure is paramount<\/p><div\tdata-animation=\"slide-fade\" data-animation-target=\"inner-items-separate\" data-animation-delay=\"0.15\" data-animation-stagger=\"0.2\" class=\"block-assets-and-copy__content\" >\n\t<p\tclass=\"text text-sans-24 block-assets-and-copy__text\"\n\t>For a company and website of this size to achieve success, the technical architecture and structure is paramount. DEPT\u00ae developed a strategy, site structure and routing paths which determined the sitemap framework. SEO specialists worked with UX designers to develop the most effective content.\u00a0<br><br><a href=\"https:\/\/www.deptagency.com\/en-au\/partner\/optimizely\/\" target=\"_blank\" rel=\"noreferrer noopener\">Optimzely\u00a0<\/a>was selected as the CMS of choice. Optimizely eliminates the need for heavy upgrades, as it has moved away from major and minor versioning.\u00a0 Additionally, it is a developer-focused platform, meaning any issues can be dealt with swiftly. Optimizely is a PaaS solution which is a solid system and a .NET platform which means it configures extremely well, down to the smallest of details.<\/p><\/div>\n\t\n\t<\/div>\n\n<div\n\tclass=\"block-assets-and-copy js-block-assets-and-copy\"\n\tdata-variant=\"full-width-content\"\n\tdata-content-align=\"center\"\n>\n\t<p\tclass=\"text text-sans-48 block-assets-and-copy__title\"\n\tdata-animation=\"slide\" data-animation-target=\"words\" >The power of commerce<\/p><div\tdata-animation=\"slide-fade\" data-animation-target=\"inner-items-separate\" data-animation-delay=\"0.15\" data-animation-stagger=\"0.2\" class=\"block-assets-and-copy__content\" >\n\t<p\tclass=\"text text-sans-24 block-assets-and-copy__text\"\n\t>Time and care were taken to understand the product profile for an effective UX strategy. This was necessary in order to make the different levels of the Hyva range clear. DEPT\u00ae implemented the latest versions of Optimizely and Optimizely Commerce to provide clear, concise product pages, landing pages and strong URLs that are configured to the highest standards of modern SEO.\u00a0<br><br>The Optimizely servers and its cloud provide the website hosting. DEPT\u00ae provides support to Hyva\u2019s content managers for ease of content development and rendering. Optimizely Commerce also allows DEPT\u00ae to support in the assistance of creating a catalog of products.<\/p><\/div>\n\t\t\t\t\t<img\n\t\t\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2021\/03\/HYVA-Case-1-1200x675-c-1.png\"\n\t\t\t\t\talt=\"HYVA\u2019s Website Displayed on iPad and iPhone Screens\"\n\t\t\t\t\tclass=\"block-assets-and-copy__media js-block-assets-and-copy-media\"\n\t\t\t\t\tdata-animation=\"scale-fade\"\n\t\t\t\t>\n\t\t\t\n\t<\/div>\n\n<div\n\tclass=\"block-assets-and-copy js-block-assets-and-copy\"\n\tdata-variant=\"copy-only\"\n\tdata-content-align=\"center\"\n>\n\t<p\tclass=\"text text-sans-48 block-assets-and-copy__title\"\n\tdata-animation=\"slide\" data-animation-target=\"words\" >Hyva.com unveiled<\/p><div\tdata-animation=\"slide-fade\" data-animation-target=\"inner-items-separate\" data-animation-delay=\"0.15\" data-animation-stagger=\"0.2\" class=\"block-assets-and-copy__content\" >\n\t<p\tclass=\"text text-sans-24 block-assets-and-copy__text\"\n\t><a href=\"https:\/\/www.hyva.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Hyva.com<\/a>, is presently live in 30 countries, available in 17 languages and geo-tagged precisely to the language and location of the user. Hyva\u2019s global homepage boasts versatility through its function as a portal to each country\u2019s product portfolio, eliminating customer confusion while, at the same time, driving leads, accurate data and, ultimately, generating sales. With its Optimizely-powered site, Hyva has successfully accelerated its digital business.<\/p><\/div>\n\t\n\t<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":40,"featured_media":4390625,"template":"","meta":{"_acf_changed":false,"es_utils_meta_schema":"","member_job_title":"","member_linkedin_url":"","dept_alt_featured_image":[],"dept_algolia_noindex":false,"dept_algolia_featured":false,"dept_accent_color":"#1027EF","dept_next_case_accent_color":"","dept_case_video":{"type":"local"},"footnotes":""},"client":[171],"case-category":[42927],"award":[],"case-industry":[42943],"person":[235],"class_list":["post-4390623","case","type-case","status-publish","has-post-thumbnail","hentry"],"acf":{"dept_is_3q_page":false,"dept_current_cpt_partner":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Hyva goes global with Optimizely - DEPT\u00ae<\/title>\n<meta name=\"description\" content=\"Hyva turned to DEPT\u00ae to help it develop a new global website, built on Optimizely, to service 30 countries and 17 languages.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.deptagency.com\/en-in\/case\/hyva-goes-global-with-optimizely\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hyva goes global with Optimizely - 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