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News January 31, 2019

Dimi Albers to lead Dept as CEO


Digital agency Dept continues its international growth by naming Dimi Albers as its new global CEO while adding UK-based agency e3creative to the mix.

Dept’s management board has happily announced Dimi Albers as their new chief executive officer. Paul Manuel, Chairman of the Board: “Dimi is one of a kind. He has a deep understanding of our market and a huge drive to serve our clients in the best way possible. Having been with our agency for over twelve years, he represents both our culture and driven nature.” Frank Schmid, Dept’s Managing Director since 2015, will be working alongside Albers in the role of COO.

By giving clients access to specialised digital teams that combine data, creativity and technology, Dept is developing rapidly into a global player. This ‘new kind of agency’ firmly believes that clients can benefit from an integrated one-stop-shop with simple structures, speed, clarity, and personal contact. Albers: “As a testament to our team spirit, more than 80 Depsters are shareholders. Together we can’t wait to grow from our current position as top-3 European player to a leading global digital agency.”

In order to service the growing international client database; one of Manchester’s most successful digital agencies, e3creative, joined Dept today.


Founded in 2010, e3creative has grown considerably and now boast a team of more than 60 talented storytellers, strategists, designers and coders. Listed as a top 100 Independent Digital Agency by the Drum, the agency’s creative, development and marketing teams have scooped up over 80 awards for projects delivered for the likes of Sony PlayStation, O2, Royal Ascot and Carphone Warehouse.

Jake Welsh, founder of e3creative: “It is a rare and welcomed opportunity to unite with a larger team that echoes our agency values, culture and drive to continue the growth momentum. Joining Dept is an exciting next step for e3creative; our vision, since day one has to become the world’s leading integrated digital agency and this partnership only continues that pursuit.”

Dept is an international digital agency, headquartered in Amsterdam. With e3creative on board, the agency now employs a staff of 1150, has a turnover of more than 125 million Euros and operates out of eleven European countries as well as the US while working with the likes of global brands such as Tesla, Samsung, Philips and Formula E.

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