Make data-driven decisions with confidence and drive exceptional business growth by understanding your users.
Explore Google Analytics 360.
Google Analytics 360 is more than a data analysis tool; with a number of exclusive functionalities, it’s your gateway to truly understanding your audience. By offering advanced analysis, seamless integration with other Google products, custom funnels, and unsampled data, Google Analytics 360 provides a comprehensive understanding of customer behaviour. This data-driven approach can significantly enhance your digital strategy, allowing you to connect with your audience more effectively and ultimately drive better engagement.
Key features of Google Analytics 360
Advanced analysis and custom funnels: Google Analytics 360 provides advanced analytical capabilities, allowing businesses to delve into customer website behaviour and journeys. Custom funnels let you visualise these journeys, offering deeper insights into user interactions and conversions.
Seamless integration: Google Analytics 360 integrates with other Google products – like SA360 and DV360 – enriching your data and insights. This interoperability enables you to evaluate where channels have the most impact and adjust your marketing efforts accordingly.
Access to unsampled data: This feature provides the most accurate view of your data, eliminating any data sampling. This level of precision leads to more reliable insights and decision-making.
Track your performance in minute detail
With GA360, you can gain a comprehensive understanding of user behaviour, website performance, and campaign effectiveness – and uncover your growth potential.
Aiming to stay ahead? Let our team help you optimize your digital performance with actionable insights in your business and challenges.
DEPT® has supported brands across the globe to maximize the potential of GMP