{"id":4232759,"date":"2024-04-21T17:08:41","date_gmt":"2024-04-21T15:08:41","guid":{"rendered":"https:\/\/www.deptagency.com\/?post_type=case&p=4232759"},"modified":"2024-04-21T17:08:45","modified_gmt":"2024-04-21T15:08:45","slug":"revolutionising-content-creation-at-scale","status":"publish","type":"case","link":"https:\/\/www.deptagency.com\/en-dk\/case\/revolutionising-content-creation-at-scale\/","title":{"rendered":"Revolutionising content creation at scale"},"content":{"rendered":"
\n\t\n\t<\/svg>\n\t\n<\/a>\n\t\tJYSK\t<\/h2>\n\t\tRevolutionising content creation at scale\t<\/h1><\/div>\n\n\n\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t<\/picture>\n\t\n\t<\/div>\n\n
\n\t\n\t\tRecognising the importance of digital excellence, JYSK has been a valued partner of DEPT\u00ae. Together, we navigate the complex e-commerce landscape and find ways to leverage emerging tech.\u00a0

In their latest endeavour, JYSK needed a better way to create content and optimise their product category pages across many languages.
\t<\/p><\/div>\n\n
\n\t
\n\t\t\n\t\tUnveiling the challenge\t<\/h2>\n\t\t\t\t\t
\n\t\t\t\t\n
\n\t\tJYSK needed to populate over 2,000 category pages with engaging content. This challenge was magnified by resource limitations and the linguistic variations across their diverse target markets. The primary aim was to expedite content creation while upholding quality standards, particularly in smaller language markets where linguistic intricacies presented additional obstacles.\t<\/p><\/div><\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\n\t