{"id":4214580,"date":"2023-11-21T12:36:27","date_gmt":"2023-11-21T10:36:27","guid":{"rendered":"https:\/\/www.deptagency.com\/case\/ux-ui-for-a-multi-location-hotel-brand\/"},"modified":"2023-12-01T11:56:16","modified_gmt":"2023-12-01T09:56:16","slug":"ux-ui-for-a-multi-location-hotel-brand","status":"publish","type":"case","link":"https:\/\/www.deptagency.com\/en-dk\/case\/ux-ui-for-a-multi-location-hotel-brand\/","title":{"rendered":"UX\/UI for a multi-location hotel brand\u00a0"},"content":{"rendered":"
\n\t\n\t<\/svg>\n\t\n<\/a>\n\t\tThe Hoxton\t<\/h2>\n\t\tUX\/UI for a multi-location hotel brand\u00a0\t<\/h1><\/div>\n\n\n\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t<\/picture>\n\t\n\t<\/div>\n\n
\n\t\n\t\tThe Hoxton is a series of \u201copen-house\u201d hotels from Barcelona to New York City. They pride themselves in seamlessly blending in with the city around them and taking inspiration from the local culture.\u00a0

DEPT\u00ae helped Hoxton create a unique digital experience inspired by the diversity and originality of the neighborhoods surrounding its locations.\t<\/p><\/div>\n\n
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\n\t\t\n\t\tCreating a future-ready website\t<\/h2>\n\t\t\t\t\t
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\n\t\tWhat started as a few properties quickly grew. This portfolio growth presented a big challenge. How do you balance a hotel’s brand while also honoring the individuality of each location?

DEPT\u00ae\u2019s UX\/UI work<\/a> focused on creating this harmonious experience throughout the website, emphasizing each venue’s individuality and a unified brand presence. The experience was designed to ensure a seamless look and feel, enabling the content to flow between different modules, regardless of how users navigated the site.\u00a0

The website was flexibly engineered, accommodating future plans (additional hotel openings), which ensured Hoxton\u2019s ability to expand as needed.\t<\/p><\/div><\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\n\t