{"id":4105440,"date":"2022-06-27T16:49:51","date_gmt":"2022-06-27T14:49:51","guid":{"rendered":"https:\/\/www.deptagency.com\/?post_type=case&p=4105440"},"modified":"2023-07-20T11:04:59","modified_gmt":"2023-07-20T09:04:59","slug":"seo-for-a-retail-brand-in-11-markets","status":"publish","type":"case","link":"https:\/\/www.deptagency.com\/en-dk\/case\/seo-for-a-retail-brand-in-11-markets\/","title":{"rendered":"SEO for a retail brand in 11 markets"},"content":{"rendered":"
\n\t\n\t<\/svg>\n\t\n<\/a>\n\t\tDouglas\t<\/h2>\n\t\tSEO for a retail brand in 11 markets\t<\/h1><\/div>\n\n\n\n\t\t\t\n\t\t\t\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t<\/picture>\n\t\n\t<\/div>\n\n
\n\t\n\t\tAs the leading online retailer of perfume and cosmetics in the European market, Douglas<\/a>‘ goals are clear: to consolidate its top position and to be the largest marketplace for beauty and lifestyle in the online sector by 2030. From 2014 to 2019, Douglas frequently relied on the support of our SEO experts for selected projects. Since 2019, the retailer and DEPT\u00ae have been working closely together on the structural, technical, and content-related optimisation of their ecommerce shops, as well as on outreach activities in numerous countries.
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\n\t\t\n\t\tCentral management, international market\t<\/h2>\n\t\t\t\t\t
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\n\t\tAt Douglas, SEO activities are managed from the headquarters in D\u00fcsseldorf, Germany. That means that the in-house team is responsible for a large number of websites with different requirements, such as the technical platform, maintenance of SEO optimisations, ongoing competitor analysis and budget allocation.

In order to standardise and simplify processes while taking into account the individual market’s characteristics, Douglas was looking for a competent and trustworthy partner who also had experience in managing large, international SEO projects and could offer services in many languages.\t<\/p><\/div><\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\n\t