{"id":4269674,"date":"2021-06-09T07:06:05","date_gmt":"2021-06-09T05:06:05","guid":{"rendered":"https:\/\/www.deptagency.com\/insight\/terra-neutra-dept-create-clearsky-app-for-shopify-to-further-carbon-positivity\/"},"modified":"2025-12-08T13:42:33","modified_gmt":"2025-12-08T11:42:33","slug":"terra-neutra-dept-create-clearsky-app-for-shopify-to-further-carbon-positivity","status":"publish","type":"article","link":"https:\/\/www.deptagency.com\/en-au\/insight\/terra-neutra-dept-create-clearsky-app-for-shopify-to-further-carbon-positivity\/","title":{"rendered":"Terra Neutra & DEPT\u00ae create ClearSky app for Shopify to further carbon positivity"},"content":{"rendered":"
\n\t\n\t<\/svg>\n\t\t\t\n\t\t\tBack to all articles\t\t<\/span>\n\t\n<\/button>\n\t\tTerra Neutra & DEPT\u00ae create ClearSky app for Shopify to further carbon positivity\t<\/h1>\n\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t<\/picture>\n\t\n\t<\/div>
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\n\t\tMarjan Straathof\t\t
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\n\t\t\t\t\t9 June 2021\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/div>\n<\/div>\n\n
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\n\t\t\t\t\n\n\t\tDEPT\u00ae has partnered with\u00a0Terra Neutra<\/a>, an organization that enables businesses and consumers to manage their carbon footprint, to create an e-commerce carbon positivity app called ClearSky.\t<\/h2>\n\n\n\t\tClearSky is designed to be used in Shopify stores as a way of offsetting a purchased product\u2019s carbon footprint, in addition to the carbon footprint of its delivery which Shopify already enables shoppers to offset. Premium recycled fashion label,\u00a0BEEN London<\/a>, is the first brand to integrate the app into its Shopify store.\u00a0\t<\/p>\n\n\n\t\tVendors that use Shopify can integrate the ClearSky app into the purchase cycle so as to offer customers an option for offsetting the carbon footprint of their chosen item. Terra Neutra\u2019s offsetting project portfolio provides the infrastructure for turning the product into a carbon neutral purchase.\u00a0\t<\/p>\n\n\n\t\tClearSky calculates the carbon footprint of products in Shopify stores using Terra Neutra\u2019s API, which is linked to a peer-reviewed, environmentally extended, input-output Life Cycle Assessment database. Using this information, ClearSky calculates the cost to offset the carbon footprint of products within a shopping cart, giving consumers the option of whether or not to continue with offsetting the products.\t<\/p>\n\n\n\t\tFor store owners who use the independent Life Cycle Assessment to calculate the carbon footprint of their product catalog, ClearSky provides an option to input a custom carbon footprint value against each product. Store owners can also use the app to cover product offset costs themselves and flag this benefit in the shopping cart.\t<\/p>\n\n\n\t\tDEPT\u00ae\u2019s Ashley Streb, partner at Rocket Insights (part of Dept), whose team worked on the project, commented: \u201cAs more and more retail moves online, it\u2019s crucial that consumers are offered an easy way of offsetting their online purchases. ClearSky helps people create a carbon positive world, one Shopify purchase at a time. With over 44-million customers purchasing from Shopify merchants in 2020, there is huge potential for the ClearSky app to help many store owners and consumers create a more carbon positive world.\u201d\t<\/p>\n\n\n\t\tBEEN London Founder, Genia Mineeva, added: \u201cWe\u2019re really proud to be the first brand to use ClearSky. Our customers have always been drawn to BEEN London because of the positive impact we\u2019re making at every step of the supply chain \u2013 from recycled materials to only working with local makers and our very low carbon footprint \u2013 just over 1\/10th compared to high street equivalents! So now that we\u2019re able to communicate the possibility to offset the emissions feels like the cherry on top of the cake. We\u2019re really excited about the opportunities this will create.\u201d\t<\/p>\n\n\n\t\tTerra Neutra co-founder, Luke Gaydon, said: \u201cWe want to fight climate by engaging with people to help make them more aware of their carbon footprint and how they can manage it. With our ClearSky app, we are making it simpler for consumers to offset their online purchases and for retailers to build offsetting into their e-commerce workflows. We\u2019re hopeful that this will be embraced by both as a positive step towards leading more sustainable lives.\u201d\u00a0\t<\/p>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\n\t