{"id":4268706,"date":"2024-04-23T14:30:30","date_gmt":"2024-04-23T12:30:30","guid":{"rendered":"https:\/\/www.deptagency.com\/insight\/dept-is-the-webby-awards-agency-of-the-year-2024\/"},"modified":"2025-12-08T13:36:34","modified_gmt":"2025-12-08T11:36:34","slug":"dept-is-the-webby-awards-agency-of-the-year-2024","status":"publish","type":"article","link":"https:\/\/www.deptagency.com\/en-au\/insight\/dept-is-the-webby-awards-agency-of-the-year-2024\/","title":{"rendered":"DEPT\u00ae is the Webby Awards Agency of the Year 2024"},"content":{"rendered":"
\n\t\n\t\t\n\t\t\t<\/mask><\/g><\/svg>\t\t\t\n\t\t\t\tInsights\t\t\t<\/span>\n\t\t<\/div>\n\t<\/div>\n\tDEPT\u00ae is the Webby Awards Agency of the Year 2024<\/h1>
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\n\t\tMarjan Straathof\t\t
\n\t\tGlobal SVP of Marketing\n\t\t\t<\/div>\n<\/div>\n\t
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\n\t\t\t\t\n\t\t\t\t\tDate\t\t\t\t<\/span>\n\t\t\t\t\n\t\t\t\t\tApril 23, 2024\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\n<\/div>\n\n\n\tFor the third year running, DEPT\u00ae is celebrating being named Network of the Year and Agency of the Year at The Webby Awards. <\/p>\n\tIt\u2019s been another impressive year of wins for DEPT\u00ae with 21 wins, 10 nominations, and 18 honorees for our work with brands including Gucci, Bang & Olufsen, and Virgin Galactic.<\/p><\/div>\n\t\t\t\t\t\n\t\t\t\n\t<\/div>\n\n\n\tSetting new standards for the next era<\/h2>\n\tThe Webby Awards is the internet\u2019s most respected symbol of success, attracting over 13,000 entries from 70 countries worldwide. With an esteemed jury and over two million votes cast by more than 600,000 people in the Webby People\u2019s Voice, work by DEPT\u00ae, BASIC\/DEPT\u00ae<\/a>, HELLO MONDAY\/DEPT\u00ae<\/a> and DOGSTUDIO\/DEPT\u00ae<\/a> has been selected as the best in its category, reinforcing our position as a leading agency that\u2019s setting the standard for tech and marketing.

“Winning Agency and Network of the Year for the third time straight was something I never even dreamed of when we started DEPT\u00ae,” says Dimi Albers, CEO of DEPT\u00ae<\/strong>. “I really want to give a big shoutout to our awesome clients, our hard working teams, the jury, and everyone who voted. Your support means everything to us. We’re pumped to keep pioneering tech and marketing, especially with our AI and impactful projects. Thanks so much, everyone!”<\/p><\/div>\n\t\n\t<\/div>\n\n\n\tThe winners<\/h2>\n\tBang & Olufsen<\/strong><\/a>: See yourself in sound
<\/strong>Hello Monday\/DEPT\u00ae
Webby Winner & People\u2019s Voice: Best Use of Animation or Motion Graphics\u00a0
People\u2019s Voice: Best User Experience\u00a0

For high-end consumer electronics brand, Bang & Olufsen, Hello Monday\/DEPT\u00ae\u00a0 created a web app that gives every user a uniquely sensory experience. \u2018See Yourself in Sound\u2019 is designed to generate a vibrant, one-of-a-kind avatar for every visitor, crafted in real-time by analyzing your Spotify sound profile and aligning your overall mood and energy levels to all the aspects of a 3D character. After your 3D character is generated, it can be shared with the world via link or a video that\u2019s created just for you.<\/p><\/div>\n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t<\/div>\n\n\n\t\n\tDaniel\u2019s Music Foundation: <\/strong>Raising the bar for accessible design<\/strong><\/a>
BASIC\/DEPT\u00ae
People\u2019s Voice: Accessible Technology\u00a0

Daniel\u2019s Music Foundation<\/a> is a nonprofit empowering people with disabilities through music and Disability Awareness programs that has been changing lives in NYC for almost 20 years.

They needed a website that could keep up, so they came to us for a new one that would build trust, share joy, showcase impact, and also be accessible to people of all abilities. We raised the bar of excellence in accessible design; rather than modifying an experience for a few, it\u2019s about finding ways to translate it for everyone to equally join the fun.

GiveAHand
<\/strong><\/a>HELLO MONDAY\/DEPT\u00ae
People\u2019s Voice: Responsible AI

Following on from Hello Monday\/DEPT\u00ae\u2019s multi-award winning approach to teaching the American sign language alphabet, Fingerspelling<\/a>, we launched GiveAHand.ai \u2013 the world\u2019s largest open-source image library of hands fully tagged with data to help build better hand models.

One hundred percent crowdsourced, the data collected in the platform will generate a diverse dataset of hands, building an image library that will help unlock sign language. Researchers can then download and use these fully tagged images to improve their machine learning models, truly allowing the detection and translation of the full spectrum of Sign Language.<\/p><\/div>\n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t<\/div>\n\n\n\t\n\tGoogle Store: <\/strong>Bringing the best of Google to people worldwide<\/strong><\/a>
BASIC\/DEPT\u00ae
People\u2019s Voice: Best Practices

Our collaboration with the Google Hardware team has helped turn store.google.com<\/a> into a world-class brand and e-commerce destination.We\u2019ve contributed end-to-end services, ranging from eCommerce strategy and experience design to art direction, content creation, and campaign development.


Google Jigsaw<\/strong><\/a>
<\/strong>HELLO MONDAY\/DEPT\u00ae
<\/strong>Webby Winner: <\/strong>Corporate Social Responsibility

Jigsaw is a unit within Google that researches threats to open societies, and builds technology, products and tangible methods that inspire scalable solutions. Info Interventions is a collection of four of these experiments specifically created to help people build information resilience at critical moments in their online journey.

Together, our campaign reached 3.5M users of our target audience, while helping to drive efficient awareness and traffic to this important initiative.


Gucci – Ancora Fashion Show 2024
<\/strong>BASIC\/DEPT\u00ae
Webby Winner: Best Mobile User Interface
People\u2019s Voice: Best Mobile Visual Design – Function

In preparation for Milan Fashion Week, The House of Gucci trusted us to collaborate on bringing the digital world of Gucci Ancora to life.\u00a0 We created a digital platform that embodied Gucci Ancora\u2019s premium visual language, while pushing innovation for delivering live content across 15 different languages. Our immersive experience meant that as soon as looks walked down the runway, they were quickly and seamlessly translated to the fullscreen experience of the site, meaning that guests all over the world could step into the show in real time.


Gucci<\/a>
<\/strong>BASIC\/DEPT\u00ae
People\u2019s Voice: Best Visual Design – Function

We created a stunning branded commerce website for Gucci that encapsulates the luxury of this iconic brand.


Philips:<\/strong> One of a kind<\/a>
<\/strong>DEPT\u00ae
People\u2019s Voice: Best Community Engagement

The campaign we launched for the Philips OneBlade revolutionized customer engagement. Harnessing real, passionate user reviews, we transformed them into humorous, relatable films that playfully caricatured each review. This approach created a surreal yet human connection, sparking a cycle of new reviews and TikTok recreations. It proved to be a successful exercise in community engagement and creative storytelling.<\/p><\/div>\n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t<\/div>\n\n\n\t\n\tReddit: <\/strong>r\/Place
<\/strong><\/a>DEPT\u00ae
<\/strong>People\u2019s Voice: Arts, Culture & Lifestyle

<\/strong>We worked with Reddit to revive its 2017 experiment, r\/Place, which saw users working together to create a digital art piece. With custom videos, time lapses, global leaderboards, and collaborations with Twitch streamers, the r\/Place social content drove 218M organic impressions\/views and during the week following r\/Place), our social channels gained +270K followers and 56k mentions.


Jeff Koons Moonphase: <\/strong>Tailoring a celestial site for a lunar gallery
<\/strong><\/a>BASIC\/DEPT\u00ae
People\u2019s Voice: NetArt\u00a0
People\u2019s Voice: Best User Interface

We worked with Pace Gallery\u2019s Web3 innovation hub, Pace Verso, to design and build a digital experience for iconic American artist Jeff Koons\u2019 first-ever foray into the NFT space. Inspired by the moon, Koons created \u201cMoon Phases<\/a>\u201d –\u00a0 a collection of sculptures and NFTs celebrating human achievement both past and present.

The project invites viewers to reflect on their place in space, with 125 sculptures inspired by influential historical figures sent\u2014literally\u2014 to the moon via a partnership with SpaceX, while 125 corresponding replicas are available for purchase here on planet earth, each with their own NFT counterpart for art collectors to enjoy. We brought this out-of-this-world exhibit into the homes of people around the world, and easily communicated its highly complex concepts in ways that made it relatable to every visitor.<\/p><\/div>\n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t<\/div>\n\n\n\t\n\tSesame Workshop: <\/strong>Growing as we grieve<\/strong><\/a>
HELLO MONDAY\/DEPT\u00ae
<\/strong>People\u2019s Voice: Health & Wellness

The Growing as we Grieve platform is a beautiful interactive experience for parents and caregivers to reflect on their own experience of grief and hear what has helped other families cope, thrive, and find joy.


Trainline: <\/strong>A rallying cry to use railways
<\/strong><\/a>DEPT\u00ae
<\/strong>People\u2019s Voice: Sustainability & Environment

Trainline is Europe\u2019s leading train and coach app. With a purpose for helping people make more environmentally friendly travel choices, the brand enlisted DEPT\u00ae to spread the word of its \u2018I came by train\u2019 campaign across paid social channels, inspiring people to help fight climate change and lower their carbon footprint by opting to travel by trains over cars and planes.


Undo the Firewall
<\/strong><\/a>HELLO MONDAY\/DEPT\u00ae
People\u2019s Voice: Responsible Innovation

Undo the Firewall is a grassroots initiative between The True Story and Hello Monday\/DEPT\u00ae designed to counter internet censorship. By leveraging tech for good, we\u2019ve created a straightforward solution to empower website owners globally to actively contribute to the fight against censorship and misinformation by hosting uncensored news stories to deliver the real stories.<\/p><\/div>\n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t<\/div>\n\n\n\t\n\tDEPT\u00ae – Prepare to Pioneer<\/strong>
DOGSTUDIO\/DEPT\u00ae
People\u2019s Voice: Best Art Direction

\u2018Prepare to Pioneer\u2019 is an AI-fueled wayfinder experience created by DOGSTUDIO\/DEPT\u00ae, which encourages users to discover their Pioneering profile. Through a take on the well-known mechanics of fortune-telling, it takes users on a journey that offers a very unique twist on the traditional process of content curation, combining it with an innovative storytelling experience. Try it for yourself<\/a>.\u00a0


Virgin Galactic: <\/strong>Bringing users closer to space<\/strong><\/a>
DOGSTUDIO\/DEPT\u00ae
<\/strong>Webby Winner & People\u2019s Voice: Travel & Lifestyle

On a mission to accelerate the future of transportation and define the next generation of space travel, we worked with Virgin Galactic to launch its new commercial spaceflight website to connect all those who are curious about space travel. We created an immersive website experience to communicate the excitement of space travel that is truly out of this world\u2026<\/p><\/div>\n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t<\/div>\n\n\n\t\n\tIn addition to the award wins, projects for the following clients were awarded as Nominees or Honorees: Design Within Reach; Doordash; eBay; GANNI; Just Eat; KFC; Louis Poulsen; Meebits; Patagonia; ReflexAI; Tempoo; Tony Blair Institute; Webex; Whoop.

Congratulations to our talented teams and pioneering clients for this incredible achievement, and thank you for voting!<\/p><\/div>\n\t\n\t<\/div>\n\n
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