{"id":4267706,"date":"2023-06-29T14:03:02","date_gmt":"2023-06-29T12:03:02","guid":{"rendered":"https:\/\/www.deptagency.com\/case\/a-world-first-live-action-gaming-experience\/"},"modified":"2025-12-08T11:07:41","modified_gmt":"2025-12-08T09:07:41","slug":"a-world-first-live-action-gaming-experience","status":"publish","type":"case","link":"https:\/\/www.deptagency.com\/en-au\/case\/a-world-first-live-action-gaming-experience\/","title":{"rendered":"A world-first live action gaming experience"},"content":{"rendered":"
\n\t\n\t<\/svg>\n\t\n<\/button>\n\t\tAmazon Prime Video\t<\/h2>\n\t\tA world-first live action gaming experience\t<\/h1><\/div>\n\n
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\n\t\t\tAmazon Prime Video turned to DEPT\u00ae to create hype around the launch Without Remorse, its original film based on the novel by Tom Clancy, among a hard-to-engage audience.

We took on the challenge, and created the world\u2019s first real-life gaming experience, played out live on Twitch.\t<\/h2>\t<\/div>\n<\/div>\n\n
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\n\t\t\n\t\tA live Twitch experience\t<\/h2>\n\t\t\t\t\t
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\n\t\tWhat started off as an ambitious idea to mirror a key scene in the movie by streaming a kidnap and rescue live on Twitch, grew exponentially. From one streamer to four, from one home location to a multiple space warehouse, from a single POV shooting style to 20 additional cameras.

Staged in a warehouse in the English countryside, we built a \u2018covert special forces base\u2019 featuring 20 interior and exterior zones, with 20 objectives. A cast and crew of over 50 people and 20+ cameras covered all of the live action.\u00a0

We recruited four big name UK streamers, JustaMinx, RTGame, JustCallMeKevin and Anna_Chess, who have over four million followers between them, who took direct control of our action hero \u2018Tom\u2019 live on our set in a two hour live stream.\u00a0

Their mission, to rescue the hostage.

Conferring with each other and deferring to their communities for directions, they solved clues, avoided gunfire, played chess, threw smoke grenades, raided the badguy\u2019s snack fridge, stole hats, hugged, killed with cake, danced and abseiled\u2026 without remorse.

Entirely live on-the-fly action, live filming, live editing, live SFX and live graphics, all at the behest of an imaginative Twitch community…what could possibly go wrong?\t<\/p><\/div><\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\n\t