Events

Rise of the Alpha: Building Brand Relevance Today for Tomorrow

Location DEPT® Sydney
Date June 18th
Time 5:00pm – 7:00pm AEST

Rise of the Alpha: Building Brand Relevance Today for Tomorrow

DEPT® Sydney
June 18th
5:00pm – 7:00pm AEST
Register

It’s not the future, it’s now. Join us for an exclusive event presented by DEPT® Talks x Vinyl Media to delve into the emerging influence of Generation Alpha and their impact on the future of brands. Learn, connect, and transform.

See program details
Address 1 Blackburn Street, Surry Hills 2010 NSW
Date Wednesday 18th June
Time 5:00pm – 7:00pm AEST

Discover the importance of brand relevance to reach the first generation to grow up entirely in a digital world.

In this DEPT® Talks, we’ll explore how Gen Alpha preferences and behaviours are reshaping consumer landscapes.

Here’s what you’ll discover:

  • Insights into understanding and engaging with this tech-savvy cohort.
  • Strategies for brands to stay relevant and resonate with their unique values and expectations.
  • Leveraging digital platforms, fostering innovation, and building authentic connections to ensure brands thrive in the era of Generation Alpha.

Join us for Rise of the Alpha: Building Brand Relevance Today for Tomorrow

meet the Speakers

Jessica white
Jessica white
vp creative & media Australia at DEPT®
batoul peters
batoul peters
Head of Commercial Operations at Vinyl Media
Dan ludlow
Dan ludlow
Head of Brand and Innovation at banardos australia
Alice Almeida
Alice Almeida
Head of Research and Insights at SQREEM Technologies
zach edwards
zach edwards
senior strategist at DEPT®
kelly collier
kelly collier
Media Manager – Marketing at universal pictures

EVENT PROGRAM

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