{"id":4255855,"date":"2021-10-20T10:38:06","date_gmt":"2021-10-20T10:38:06","guid":{"rendered":"https:\/\/www.deptagency.com\/case\/brand-merger-auf-eine-gemeinsame-technologiebasis\/"},"modified":"2021-10-20T10:38:06","modified_gmt":"2021-10-20T10:38:06","slug":"brand-merger-auf-eine-gemeinsame-technologiebasis","status":"publish","type":"case","link":"https:\/\/www.deptagency.com\/de-dach\/case\/brand-merger-auf-eine-gemeinsame-technologiebasis\/","title":{"rendered":"Brand Merger auf eine gemeinsame Technologiebasis"},"content":{"rendered":"<div class=\"block-case-post-header block-case-post-header__theme--white\">\n\t<button\tclass=\"cta-button block-case-post-header__back-button cta-button__color--onyxGrey cta-button__style--back\" aria-label=\"Zur\u00fcck\" >\n\t<svg width='41' height='41' viewBox='0 0 41 41' fill='none' xmlns='http:\/\/www.w3.org\/2000\/svg'><circle cx='20.5' cy='20.5' r='19.5' transform='rotate(-90 20.5 20.5)' stroke='var(--dept-button-icon-outline-color)' stroke-width='1.3' stroke-miterlimit='10' fill='none'\/><circle class='icon-backplate' cx='20.5' cy='20.5' r='19.5' transform='rotate(-90 20.5 20.5)' fill='var(--dept-button-icon-backplate-color)' fill-opacity='1'\/><path class='icon-center' d='M21.174 30 11 20.674l10.174-9.326m-9.326 9.328H30.5' stroke='var(--dept-button-icon-color)' stroke-width='1.3' stroke-miterlimit='10' fill='none'\/><\/svg>\n\t\n<\/button><h2\t\tclass=\"typography block-case-post-header__tag typography__color--onyxGrey typography__size--regular-body typography__align--left\"\n\t\t\t>\n\t\tBouygues Energies &amp; Services Schweiz\t<\/h2><h1\t\tclass=\"typography block-case-post-header__heading typography__color--onyxGrey typography__size--h2 typography__align--left\"\n\t\t\t>\n\t\tBrand Merger auf eine gemeinsame Technologiebasis\t<\/h1><\/div>\n\n<div class=\"full-width-image block-full-width-image__full-width-image\">\n\t<div\n\t\tclass=\"image-wrap full-width-image__image-wrap\"\n\t\tdata-align=\"center center\"\n\t\t\t>\n\n\t\t\t<picture\n\t\tclass=\"image__picture\"\n\t\t\t\t>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2022\/10\/solar-farm-on-building.jpg\"\n\t\t\t\tclass=\"image full-width-image__image\"\n\n\t\t\t\t\t\t\t\talt=\"solar farm on building \"\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\/>\n\t\t<\/picture>\n\t\n\t<\/div><\/div>\n\n<div class=\"block-statement block-statement__background-color--white block-statement__align--left\">\n\t<p\t\tclass=\"typography block-statement__title typography__color--onyxGrey typography__size--h5 typography__align--left\"\n\t\t\t>\n\t\t<a href=\"https:\/\/www.bouygues-es.ch\/\" target=\"_blank\" rel=\"noreferrer noopener\">Bouygues Energies &amp; Services<\/a> in der Schweiz ist Teil des weltweit operierenden franz\u00f6sischen Baukonzerns Bouygues Construction. Mit \u00fcber 5000 Mitarbeitenden an rund 100 Standorten in der Schweiz ist Bouygues f\u00fchrend in den Bereichen Geb\u00e4udetechnik, Geb\u00e4udemanagement, Photovoltaik, Verkehrstechnik und Energieversorgungstechnik. Zu Bouygues Energies &amp; Services in der Schweiz geh\u00f6ren die drei Marken Bouygues Energies &amp; Services, Helion und Kummler+Matter EVT. Als Multi-Marken-Unternehmensgruppe ist es nicht einfach, allen Brands online die gleiche Aufmerksamkeit zu verschaffen. Deshalb entwickelte DEPT\u00ae eine ganzheitliche und zukunftsf\u00e4hige Plattform f\u00fcr die Unternehmensgruppe, die alle Marken und Standorte miteinander vereint und ihnen dennoch gleichzeitig gen\u00fcgend Autonomie bietet.<br>\t<\/p><\/div>\n\n<div class=\"full-width-image block-full-width-image__full-width-image\">\n\t<div\n\t\tclass=\"image-wrap full-width-image__image-wrap\"\n\t\tdata-align=\"center center\"\n\t\t\t>\n\n\t\t\t<picture\n\t\tclass=\"image__picture\"\n\t\t\t\t>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2021\/10\/image.png\"\n\t\t\t\tclass=\"image full-width-image__image\"\n\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\/>\n\t\t<\/picture>\n\t\n\t<\/div><\/div>\n\n<div class=\"block-panel-with-cards block-panel-with-cards__theme--richBlack\">\n\n\t<div class=\"block-panel-with-cards__column block-panel-with-cards__column--left\">\n\t\t<div class=\"block-panel-with-cards__heading\">\n\t\t\t<h2 class=\"heading heading__size--xl heading__align--left block-panel-with-cards__heading\">\n\t\t\tDer Weg zur optimalen Plattform\t<\/h2>\t\t<\/div>\n\t<\/div>\n\n\t<div class=\"block-panel-with-cards__column block-panel-with-cards__column--right\">\n\t\t<div class=\"block-panel-with-cards__cards block-panel-with-cards__cards--3\">\n\t\t\t\n<div class='block-panel-with-cards__item'><div class='block-panel-with-cards__item-inner'><div class=\"card-teaser card-teaser__theme--silver block-card-teaser-overlay__card-teaser\" data-js-flyout=\"1\" data-flyout-target=\"card-teaser__69dfb59b13533\" >\n\t<div class=\"card-teaser__body\">\n\t\t<h2 class=\"card-teaser__title\">\n\t\t\tGemeinsame Webpr\u00e4senz mit individuellem Marken-Touch\t\t<\/h2>\n\t<\/div>\n\t<div class=\"card-teaser__action\">\n\t\t<button data-js-flyout=\"1\" data-flyout-target=\"card-teaser__69dfb59b13533\" class=\"btn btn__color--richBlack card-teaser__btn\" title=\"Mehr\" >\n\t\t\t<span class=\"btn__icon\">\n\t\t\t<i class=\"icon icon__size--medium-variable icon__plus-circle\">\n\t<svg width='24' height='24' viewBox='0 0 24 24' fill='none' xmlns='http:\/\/www.w3.org\/2000\/svg'><g class='symbol'><circle cx='12' cy='12' r='11' stroke='currentColor' stroke-width='1.5' stroke-miterlimit='10'\/><path d='M6.34315 12H17.6569' id='plus-h' stroke='currentColor' stroke-width='1.5'\/><path d='M12 6.34315V17.6569' id='plus-v' stroke='currentColor' stroke-width='1.5'\/><\/g><path class='symbol-hover' fill-rule='evenodd' clip-rule='evenodd' d='M1 12C1 18.0751 5.92487 23 12 23C18.0751 23 23 18.0751 23 12C23 5.92487 18.0751 1 12 1C5.92487 1 1 5.92487 1 12ZM6.34315 12.75H11.25L11.25 17.6569H12.75V12.75L17.6569 12.75V11.25L12.75 11.25L12.75 6.34315L11.25 6.34315L11.25 11.25H6.34315V12.75Z' fill='currentColor'\/><\/svg><\/i>\t\t<\/span>\n\t\n\t\t\t<span class=\"btn__label\">\n\t\t\tMehr\t\t<\/span>\n\t<\/button>\t<\/div>\n<\/div>\n<div class=\"block-card-teaser-overlay block-card-teaser-overlay__theme--silver is-collapsed\" id=\"card-teaser__69dfb59b13533\">\n\t<button data-flyout-el=\"close\" class=\"btn btn__color--richBlack block-card-teaser-overlay__btn\" title=\"Schlie\u00dfen\" >\n\t\t\t<span class=\"btn__icon\">\n\t\t\t<i class=\"icon icon__size--medium-variable icon__close-circle\">\n\t<svg width='24' height='24' viewBox='0 0 24 24' fill='none' xmlns='http:\/\/www.w3.org\/2000\/svg'><g class='symbol'><circle cx='12' cy='12' r='11' stroke='currentColor' stroke-width='1.5' stroke-miterlimit='10'\/><path d='M8 8L16 16' stroke='currentColor' stroke-width='1.5'\/><path d='M16 8L8 16' stroke='currentColor' stroke-width='1.5'\/><\/g><path class='symbol-hover' fill-rule='evenodd' clip-rule='evenodd' d='M1 12C1 18.0751 5.92487 23 12 23C18.0751 23 23 18.0751 23 12C23 5.92487 18.0751 1 12 1C5.92487 1 1 5.92487 1 12ZM7.46967 8.53033L10.9393 12L7.46967 15.4697L8.53033 16.5303L12 13.0607L15.4697 16.5303L16.5303 15.4697L13.0607 12L16.5303 8.53033L15.4697 7.46967L12 10.9393L8.53033 7.46967L7.46967 8.53033Z' fill='currentColor'\/><\/svg><\/i>\t\t<\/span>\n\t\n\t\t\t<span class=\"btn__label\">\n\t\t\tSchlie\u00dfen\t\t<\/span>\n\t<\/button>\t<div class=\"block-card-teaser-overlay__content\">\n\t\t<h2 class=\"heading heading__size--l heading__align--left block-card-teaser-overlay__heading\">\n\t\t\tGemeinsame Webpr\u00e4senz mit individuellem Marken-Touch\t<\/h2>\n<div class='block-card-teaser-overlay__item'><div class='block-card-teaser-overlay__item-inner'><p class=\"paragraph paragraph__size--default paragraph__align--left block-paragraph__paragraph\">Durch das Multi-Brand-Setup und die damit einhergehende Anzahl an verschiedenen Webseiten mit unterschiedlichen Technologien,\u00a0 gab es f\u00fcr Bouygues Energies &amp; Services in der Schweiz in der Vergangenheit gleich mehrere Herausforderungen: Die dezentrale Content-Pflege in vier Sprachen war sehr zeitaufwendig und technische Anpassungen, wie beispielsweise Updates, waren aufgrund verschiedener Software-L\u00f6sungen verh\u00e4ltnism\u00e4\u00dfig teuer. Die fragmentierte Website-Landschaft f\u00fchrte au\u00dferdem dazu, dass f\u00fcr die Nutzer:innen ein klarer \u00dcberblick \u00fcber das komplette Service-Portfolio des Unternehmens fehlte.\u00a0\u00a0<br><br>Aus diesem Grund haben DEPT\u00ae und Bouygues Energies &amp; Services in einer Workshop-Serie eine umfangreiche Anforderungsanalyse erarbeitet und zun\u00e4chst die passende CMS-Plattform f\u00fcr das Projekt evaluiert. Als technische Basis f\u00fcr alle Webseiten von Bouygues Energies &amp; Services in der Schweiz, dazu z\u00e4hlen unterschiedliche Marken- und Sprach-Seiten, dient fortan die Digital Experience Plattform von Optimizely (ehemals Episerver).\u00a0<br><br>Die Migration auf eine gemeinsame Technologiebasis l\u00f6ste nicht nur das Problem der aufwendigen Pflege der Webpr\u00e4senz von Bouygues sondern legte auch den Grundstein f\u00fcr die Schaffung einer optimalen User Experience. Hierf\u00fcr entwickelte DEPT\u00ae ein modernes und strukturiertes Design, das den Nutzer:innen einfachen und schnellen Zugang zu den einzelnen Marken, sowie deren Service- und Produktportfolios verschafft. Alle Markenauftritte basieren nun auf einem einheitlichen Template, das gleichzeitig gen\u00fcgend Freiheiten f\u00fcr die individuellen Botschaften und Inhalte der einzelnen Unternehmen l\u00e4sst.<\/p><\/div><\/div>\n\t<\/div>\n<\/div><\/div><\/div>\n\n<div class='block-panel-with-cards__item'><div class='block-panel-with-cards__item-inner'><div class=\"card-teaser card-teaser__theme--white block-card-teaser-overlay__card-teaser\" data-js-flyout=\"1\" data-flyout-target=\"card-teaser__69dfb59b139ba\" >\n\t<div class=\"card-teaser__body\">\n\t\t<h2 class=\"card-teaser__title\">\n\t\t\tModerne Standortsuche f\u00fcr optimale Benutzerf\u00fchrung\t\t<\/h2>\n\t<\/div>\n\t<div class=\"card-teaser__action\">\n\t\t<button data-js-flyout=\"1\" data-flyout-target=\"card-teaser__69dfb59b139ba\" class=\"btn btn__color--richBlack card-teaser__btn\" title=\"Mehr\" >\n\t\t\t<span class=\"btn__icon\">\n\t\t\t<i class=\"icon icon__size--medium-variable icon__plus-circle\">\n\t<svg width='24' height='24' viewBox='0 0 24 24' fill='none' xmlns='http:\/\/www.w3.org\/2000\/svg'><g class='symbol'><circle cx='12' cy='12' r='11' stroke='currentColor' stroke-width='1.5' stroke-miterlimit='10'\/><path d='M6.34315 12H17.6569' id='plus-h' stroke='currentColor' stroke-width='1.5'\/><path d='M12 6.34315V17.6569' id='plus-v' stroke='currentColor' stroke-width='1.5'\/><\/g><path class='symbol-hover' fill-rule='evenodd' clip-rule='evenodd' d='M1 12C1 18.0751 5.92487 23 12 23C18.0751 23 23 18.0751 23 12C23 5.92487 18.0751 1 12 1C5.92487 1 1 5.92487 1 12ZM6.34315 12.75H11.25L11.25 17.6569H12.75V12.75L17.6569 12.75V11.25L12.75 11.25L12.75 6.34315L11.25 6.34315L11.25 11.25H6.34315V12.75Z' fill='currentColor'\/><\/svg><\/i>\t\t<\/span>\n\t\n\t\t\t<span class=\"btn__label\">\n\t\t\tMehr\t\t<\/span>\n\t<\/button>\t<\/div>\n<\/div>\n<div class=\"block-card-teaser-overlay block-card-teaser-overlay__theme--white is-collapsed\" id=\"card-teaser__69dfb59b139ba\">\n\t<button data-flyout-el=\"close\" class=\"btn btn__color--richBlack block-card-teaser-overlay__btn\" title=\"Schlie\u00dfen\" >\n\t\t\t<span class=\"btn__icon\">\n\t\t\t<i class=\"icon icon__size--medium-variable icon__close-circle\">\n\t<svg width='24' height='24' viewBox='0 0 24 24' fill='none' xmlns='http:\/\/www.w3.org\/2000\/svg'><g class='symbol'><circle cx='12' cy='12' r='11' stroke='currentColor' stroke-width='1.5' stroke-miterlimit='10'\/><path d='M8 8L16 16' stroke='currentColor' stroke-width='1.5'\/><path d='M16 8L8 16' stroke='currentColor' stroke-width='1.5'\/><\/g><path class='symbol-hover' fill-rule='evenodd' clip-rule='evenodd' d='M1 12C1 18.0751 5.92487 23 12 23C18.0751 23 23 18.0751 23 12C23 5.92487 18.0751 1 12 1C5.92487 1 1 5.92487 1 12ZM7.46967 8.53033L10.9393 12L7.46967 15.4697L8.53033 16.5303L12 13.0607L15.4697 16.5303L16.5303 15.4697L13.0607 12L16.5303 8.53033L15.4697 7.46967L12 10.9393L8.53033 7.46967L7.46967 8.53033Z' fill='currentColor'\/><\/svg><\/i>\t\t<\/span>\n\t\n\t\t\t<span class=\"btn__label\">\n\t\t\tSchlie\u00dfen\t\t<\/span>\n\t<\/button>\t<div class=\"block-card-teaser-overlay__content\">\n\t\t<h2 class=\"heading heading__size--l heading__align--left block-card-teaser-overlay__heading\">\n\t\t\tModerne Standortsuche f\u00fcr optimale Benutzerf\u00fchrung\t<\/h2>\n<div class='block-card-teaser-overlay__item'><div class='block-card-teaser-overlay__item-inner'><p class=\"paragraph paragraph__size--default paragraph__align--left block-paragraph__paragraph\">Auf der neuen Plattform wird Nutzer:innen die M\u00f6glichkeit gegeben, schnell und einfach nach einem Bouygues-Standort in der N\u00e4he zu suchen und sich \u00fcber Services zu informieren. Hierf\u00fcr entwickelte DEPT\u00ae eine individuelle Standortsuche mit einer Google Maps Anbindung, die auf die Geo-Daten von Google zur\u00fcckgreift. Auch hier wurde auf modernes und responsives Design im neuen CI von Bouygues geachtet.\u00a0<br>Innerhalb des Features hat jeder Standort von Bouygues Energies &amp; Services die M\u00f6glichkeit, zus\u00e4tzlich individuellen Content und Services ver\u00f6ffentlichen. Trotz der individuellen Freiheiten, werden alle Standorte \u00fcber ein zentrales Backend verwaltet und zuk\u00fcnftig auch geupdatet.\u00a0<\/p><\/div><\/div>\n\t<\/div>\n<\/div><\/div><\/div>\n\n<div class='block-panel-with-cards__item'><div class='block-panel-with-cards__item-inner'><div class=\"card-teaser card-teaser__theme--richBlack block-card-teaser-overlay__card-teaser\" data-js-flyout=\"1\" data-flyout-target=\"card-teaser__69dfb59b13db6\" >\n\t<div class=\"card-teaser__body\">\n\t\t<h2 class=\"card-teaser__title\">\n\t\t\tEin Blick in die Zukunft\t\t<\/h2>\n\t<\/div>\n\t<div class=\"card-teaser__action\">\n\t\t<button data-js-flyout=\"1\" data-flyout-target=\"card-teaser__69dfb59b13db6\" class=\"btn btn__color--white card-teaser__btn\" title=\"Mehr\" >\n\t\t\t<span class=\"btn__icon\">\n\t\t\t<i class=\"icon icon__size--medium-variable icon__plus-circle\">\n\t<svg width='24' height='24' viewBox='0 0 24 24' fill='none' xmlns='http:\/\/www.w3.org\/2000\/svg'><g class='symbol'><circle cx='12' cy='12' r='11' stroke='currentColor' stroke-width='1.5' stroke-miterlimit='10'\/><path d='M6.34315 12H17.6569' id='plus-h' stroke='currentColor' stroke-width='1.5'\/><path d='M12 6.34315V17.6569' id='plus-v' stroke='currentColor' stroke-width='1.5'\/><\/g><path class='symbol-hover' fill-rule='evenodd' clip-rule='evenodd' d='M1 12C1 18.0751 5.92487 23 12 23C18.0751 23 23 18.0751 23 12C23 5.92487 18.0751 1 12 1C5.92487 1 1 5.92487 1 12ZM6.34315 12.75H11.25L11.25 17.6569H12.75V12.75L17.6569 12.75V11.25L12.75 11.25L12.75 6.34315L11.25 6.34315L11.25 11.25H6.34315V12.75Z' fill='currentColor'\/><\/svg><\/i>\t\t<\/span>\n\t\n\t\t\t<span class=\"btn__label\">\n\t\t\tMehr\t\t<\/span>\n\t<\/button>\t<\/div>\n<\/div>\n<div class=\"block-card-teaser-overlay block-card-teaser-overlay__theme--richBlack is-collapsed\" id=\"card-teaser__69dfb59b13db6\">\n\t<button data-flyout-el=\"close\" class=\"btn btn__color--white block-card-teaser-overlay__btn\" title=\"Schlie\u00dfen\" >\n\t\t\t<span class=\"btn__icon\">\n\t\t\t<i class=\"icon icon__size--medium-variable icon__close-circle\">\n\t<svg width='24' height='24' viewBox='0 0 24 24' fill='none' xmlns='http:\/\/www.w3.org\/2000\/svg'><g class='symbol'><circle cx='12' cy='12' r='11' stroke='currentColor' stroke-width='1.5' stroke-miterlimit='10'\/><path d='M8 8L16 16' stroke='currentColor' stroke-width='1.5'\/><path d='M16 8L8 16' stroke='currentColor' stroke-width='1.5'\/><\/g><path class='symbol-hover' fill-rule='evenodd' clip-rule='evenodd' d='M1 12C1 18.0751 5.92487 23 12 23C18.0751 23 23 18.0751 23 12C23 5.92487 18.0751 1 12 1C5.92487 1 1 5.92487 1 12ZM7.46967 8.53033L10.9393 12L7.46967 15.4697L8.53033 16.5303L12 13.0607L15.4697 16.5303L16.5303 15.4697L13.0607 12L16.5303 8.53033L15.4697 7.46967L12 10.9393L8.53033 7.46967L7.46967 8.53033Z' fill='currentColor'\/><\/svg><\/i>\t\t<\/span>\n\t\n\t\t\t<span class=\"btn__label\">\n\t\t\tSchlie\u00dfen\t\t<\/span>\n\t<\/button>\t<div class=\"block-card-teaser-overlay__content\">\n\t\t<h2 class=\"heading heading__size--l heading__align--left block-card-teaser-overlay__heading\">\n\t\t\tEin Blick in die Zukunft\t<\/h2>\n<div class='block-card-teaser-overlay__item'><div class='block-card-teaser-overlay__item-inner'><p class=\"paragraph paragraph__size--default paragraph__align--left block-paragraph__paragraph\">Mit der neuen Plattform ist Bouygues optimal f\u00fcr die Zukunft aufgestellt, denn sie bietet die besten Voraussetzungen f\u00fcr weiteres Wachstum sowie einfache technische Anpassungen. Durch die Modularit\u00e4t kann beispielsweise eine bereits geplante Salesforce-Einbindung einfach umgesetzt werden. Im weiteren Verlauf des Projektes werden noch mehrere Marken schrittweise auf die neue Plattform migriert.<\/p><\/div><\/div>\n\t<\/div>\n<\/div><\/div><\/div>\n\t\t<\/div>\n\n\t\t\t<\/div>\n<\/div>\n\n<div\n\tclass=\"flyout-drawer js-flyout-drawer flyout-drawer__position--right\"\n\tdata-trigger=\"#block-panel-with-cards-2529a889d5ea364b6e8c9be3ba5a4f49\"\n\tdata-instant-open=\"false\"\n>\n\t<div class=\"flyout-drawer__left-mobile-backplate\"><\/div>\n\t<div class=\"flyout-drawer__left-backplate\"><\/div>\n\n\t\t<div class=\"flyout-drawer__left\"><\/div>\n\n\t<button\tclass=\"cta-button flyout-drawer__close cta-button__color--white cta-button__style--text-and-icon js-drawer-close has-flipped-icon\" aria-label=\"Schlie\u00dfen\" >\n\t<svg width='21' height='21' viewBox='0 0 21 21' fill='none' xmlns='http:\/\/www.w3.org\/2000\/svg'><circle cx='10.5' cy='10.5' r='9.5' transform='rotate(-90 10.5 10.5)' stroke='var(--dept-button-icon-outline-color)' stroke-width='1.3' stroke-miterlimit='10' fill='none'\/><circle class='icon-backplate' cx='10.5' cy='10.5' r='9.5' transform='rotate(-90 10.5 10.5)' fill='var(--dept-button-icon-backplate-color)' fill-opacity='1'\/><path class='icon-center' d='m14 7-7 7m0-7 7 7' stroke='var(--dept-button-icon-color)' stroke-width='1.5' fill='none'\/><\/svg>\n\t\t\t<span>\n\t\t\tSchlie\u00dfen\t\t<\/span>\n\t\n<\/button>\n\t<div class=\"flyout-drawer__right\">\n\t\t<div class=\"pardot-forms block-panel-with-cards__pardot-forms js-pardot-forms has-picker\">\n\t\t\t<form action=\"\" class=\"pardot-forms__picker block-panel-with-cards__picker js-pardot-forms-picker\" method=\"POST\">\n\t\t\t\t\t<\/form>\n\t\t<iframe\n\t\tdata-initial-src=\"\"\n\t\tclass=\"pardot-forms__embed block-panel-with-cards__embed js-pardot-forms-embed\"\n\t\ttype=\"text\/html\"\n\t><\/iframe>\n\t<div class=\"loader pardot-forms__loader loader__color--hanPurple js-pardot-forms-loader\">\n\t<div class=\"loader__first\"><\/div>\n\t<div class=\"loader__second\"><\/div>\n<\/div><\/div>\t<\/div>\n\n\t<button\tclass=\"cta-button flyout-drawer__back cta-button__color--onyxGrey cta-button__style--text-and-icon js-drawer-back has-small-icon\" aria-label=\"Zur\u00fcck\" >\n\t<svg width='41' height='41' viewBox='0 0 41 41' fill='none' xmlns='http:\/\/www.w3.org\/2000\/svg'><circle cx='20.5' cy='20.5' r='19.5' transform='rotate(-90 20.5 20.5)' stroke='var(--dept-button-icon-outline-color)' stroke-width='1.3' stroke-miterlimit='10' fill='none'\/><circle class='icon-backplate' cx='20.5' cy='20.5' r='19.5' transform='rotate(-90 20.5 20.5)' fill='var(--dept-button-icon-backplate-color)' fill-opacity='1'\/><path class='icon-center' d='M21.174 30 11 20.674l10.174-9.326m-9.326 9.328H30.5' stroke='var(--dept-button-icon-color)' stroke-width='1.3' stroke-miterlimit='10' fill='none'\/><\/svg>\n\t\t\t<span>\n\t\t\tZur\u00fcck\t\t<\/span>\n\t\n<\/button><\/div>\n\n<div class=\"full-width-image block-full-width-image__full-width-image\">\n\t<div\n\t\tclass=\"image-wrap full-width-image__image-wrap\"\n\t\tdata-align=\"center center\"\n\t\t\t>\n\n\t\t\t<picture\n\t\tclass=\"image__picture\"\n\t\t\t\t>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/www.deptagency.com\/wp-content\/uploads\/2021\/10\/Bouygues_Case_01a.jpg\"\n\t\t\t\tclass=\"image full-width-image__image\"\n\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\/>\n\t\t<\/picture>\n\t\n\t<\/div><\/div>\n\n<div class=\"block-title-and-content js-block-title-and-content block-title-and-content__theme--white\">\n\t<div class=\"block-title-and-content__layout\">\n\t\t\n\t\t\t\t\t<div class=\"block-title-and-content__content\">\n\t\t\t\t\n<div class='block-title-and-content__item'><div class='block-title-and-content__item-inner'><p\t\tclass=\"typography block-typography__typography typography__color--onyxGrey typography__size--regular-body typography__align--left\"\n\t\t\t>\n\t\t&#8220;Wir haben das alte Website-Konstrukt abgel\u00f6st und durch eine moderne state-of-the-art L\u00f6sung ersetzt. So wird jedem Standort eine gewisse Autonomie erm\u00f6glicht und trotzdem wird alles zentral verwaltet. Der neue Multi-Brand-Markenauftritt bietet eine optimale Usability f\u00fcr Kund:innen und Mitarbeiter:innen von Bouygues.&#8221;<br><br><strong>Oliver Cloppenburg &#8211; Managing Director Design &amp; Technology, <meta charset=\"utf-8\">DEPT\u00ae<br><\/strong>\t<\/p><\/div><\/div>\n\n<div class='block-title-and-content__item'><div class='block-title-and-content__item-inner'><p\t\tclass=\"typography block-typography__typography typography__color--onyxGrey typography__size--regular-body typography__align--left\"\n\t\t\t>\n\t\t&#8220;Bisher hat uns die Pflege der Seiten viele Ressourcen gekostet. Updates, technische Erweiterungen und Pflege von Inhalten sind auf der neuen Plattform deutlich einfacher. DEPT\u00ae hat es geschafft, eine Multi-Brand L\u00f6sung zu schaffen, die einerseits die Geschlossenheit der Gruppe zeigt, aber trotzdem die Individualit\u00e4t der einzelnen Marken hervorhebt.&#8221;<br><br><strong>Daniela Enke &#8211; Leiterin Digital Marketing, Bouygues Energies &amp; Services Schweiz<\/strong>\t<\/p><\/div><\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\n\t<div class=\"block-title-and-content__social-links\">\n\t\t\t\t\t<a\n\t\t\t\thref=\"https:\/\/www.deptagency.com\/de-dach\/case\/brand-merger-auf-eine-gemeinsame-technologiebasis\/\"\n\t\t\t\tdata-share-url=\"https:\/\/www.deptagency.com\/de-dach\/case\/brand-merger-auf-eine-gemeinsame-technologiebasis\/\"\n\t\t\t\tdata-share-title=\"Brand Merger auf eine gemeinsame Technologiebasis\"\n\t\t\t\tdata-share-type=\"copy\"\n\t\t\t\tclass=\"block-title-and-content__social-links-item js-social-link\"\n\t\t\t\taria-label=\"Copy page 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fill='currentColor'\/><\/svg>\t\t\t<\/a>\n\t\t\t\t\t\t<a\n\t\t\t\thref=\"http:\/\/www.linkedin.com\/shareArticle?mini=true&#038;url=https%3A%2F%2Fwww.deptagency.com%2Fde-dach%2Fcase%2Fbrand-merger-auf-eine-gemeinsame-technologiebasis%2F\"\n\t\t\t\tdata-share-url=\"https:\/\/www.deptagency.com\/de-dach\/case\/brand-merger-auf-eine-gemeinsame-technologiebasis\/\"\n\t\t\t\tdata-share-title=\"Brand Merger auf eine gemeinsame Technologiebasis\"\n\t\t\t\tdata-share-type=\"linkedin\"\n\t\t\t\tclass=\"block-title-and-content__social-links-item js-social-link\"\n\t\t\t\taria-label=\"Share to Linkedin\"\n\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\trel=\"noopener noreferrer\"\n\t\t\t\t\n\t\t\t\t\t\t\t>\n\t\t\t\t<svg width='19' height='18' viewBox='0 0 19 18' fill='none' xmlns='http: \/\/www.w3.org\/2000\/svg'><path d='M1.15 17.3h3.6V5.8h-3.6v11.5zM.75 2.1c0 1.2 1 2.1 2.1 2.1 1.2 0 2.1-.9 2.1-2.1 0-1.2-1-2.1-2.1-2.1-1.2 0-2.1 1-2.1 2.1zM14.45 17.3h3.6v-6.2c0-3.1-.7-5.5-4.3-5.5-1.8 0-2.9.9-3.4 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heading__color--richBlack heading__size--xxs heading__align--left block-get-in-touch__subtitle\">\n\t\t\tManaging Director\t<\/p><h3 class=\"heading heading__color--richBlack heading__size--m heading__align--left block-get-in-touch__person-title\">\n\t\t\tOliver Cloppenburg\t<\/h3>\t\t\t<\/div>\n\t\t\n\t\t<button\tclass=\"cta-bar block-get-in-touch__cta-bar js-cta-bar\"\n\tid=\"block-get-in-touch-f7ae8de02b1c9c2718efaf2903183fec\"\n\ttitle=\"Jetzt Kontakt aufnehmen\"\n\taria-label=\"\"\n\t\t>\n\t<div class=\"cta-bar__container cta-bar__container--size--default\">\n\t\t<div class=\"cta-bar__content\">\n\t\t\t<span class=\"cta-bar__label\">\n\t\t\t\tJetzt Kontakt aufnehmen\t\t\t<\/span>\n\t\t\t<i class=\"icon icon icon__color--white icon__size--small icon__arrow-right-circle cta-bar__icon cta-bar__icon\">\n\t<svg width='24' height='24' fill='none' viewBox='0 0 24 24' xmlns='http:\/\/www.w3.org\/2000\/svg'><g class='symbol'><path d='M11.5215 17.2609L17.2607 12L11.5215 6.73912' 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